NBDA: Bicycle Retail Radio

NBDA: Bicycle Retail Radio

The NBDA’s bicycle industry podcast brings retailers, vendors, advocates, and thought leaders to the mic for honest discussions about the latest issues facing retailers, while taking an in-depth look at the person within the profession. Content that proves relatable and thought producing, directed at exposing real-world tips and information to help retailers find success within the bicycle industry. Get more at NBDA.com. Podcast is made possible by donations. Support the show by donating here: https://nbda.com/donate-to-the-nbda/

Episodes

May 5, 2026 43 mins

Our Retailer Design Flex episode of Bicycle Retail Radio features Brian from Fixture Lab and NBDA President, Heather Mason as they tackle retailer flow and design issues.

Today it's the return of Cory Cunard of Bike Central in Le Mars, IA for a follow up episode! Listen in as we summarize the development and build out of this shop space.

To follow along best with the visuals, watch this episode on our YouTube channel.

S...

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In this in-depth conversation, Mark Vandermolen, Managing Director, and Steven Tenure, Aftermarket & OEM Sales Manager at FSA, share their personal journeys in the cycling industry, dive into FSA and Vision’s product ranges and innovations, and discuss the evolving trends shaping the market, from gravel bikes to 32-inch wheels.

Whether you’re a retailer, mechanic, or cycling enthusiast, discover how FSA approaches product develo...

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In this episode of Bicycle Retail Radio, Mike Massey, Founder and CEO of Locally, and Justin Kotzmoyer, Retail Activation Manager, explain how riders are shopping in 2026 and how independent bike shops can capture more sales.

They dive into why most purchases start online, how tools like real-time inventory and BOPIS help connect shoppers to local stores, and why broader brand coverage and local search visibility matter.

Discover ins...

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April 14, 2026 58 mins

The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.

The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analy...

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E-bikes are no longer the future of cycling retail, they're the present. And with that growth comes a whole new set of questions retailers need to be ready to answer.

On March 25th, NBDA brought together a panel of industry experts for a wide-ranging conversation on the e-bike landscape:

  • what legally and practically defines an e-bike
  • how the industry is drawing the line between e-bikes and e-motos
  • what retailers need to know a...
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Beth Black, e-bike safety advocate, former retailer, and Board Member of the American Bicycling Education Association, joins Bicycle Retail Radio to discuss cycling education, community safety, and the evolving role of retailers in the e-bike era.

From The Bellemont Project and the Incline Program to practical shop-floor best practices and women’s leadership in cycling, this episode offers actionable insights for retailers navigatin...

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Tariff Rulings, Import Declines, and the E-Moto Reckoning

NBDA Executive Director Heather Mason returns with Steve Frothingham, Editor in Chief of Bicycle Retailer and Industry News, for the second installment of the BRAIN Quarterly News Hour — breaking down the biggest stories shaping specialty bike retail in March 2026.

Steve and Heather dig into the Supreme Court's tariff ruling and why most of the industry shouldn't exp...

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Join Strider Bikes’ Jennifer Crawford, Customer Experience Manager, and Kent Jacobs, Product Manager, as they discuss how Strider supports dealers, grows youth cycling, and advocates for fun-first riding experiences.

From the Strider Rider Fund to strategies for expanding your kids bike department, discover practical tips to engage families and develop the next generation of cyclists.

 

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March 10, 2026 65 mins

The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.

The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analy...

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In this episode, we chat with Peter Arlein, Founder and CEO of mountainFLOW, about his plant-based ski and bike products, including waxes, lubes, and water bottles that deliver high performance without harmful petrochemicals.

Peter shares the journey of building a Certified B Corp, lessons learned from both ski and bike retail, and how mountainFLOW is helping retailers integrate sustainable, eco-friendly products. We discuss the com...

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Want a gut check on what's happening outside of the industry? It's here.

Our Retailer Design Flex episode of Bicycle Retail Radio features Brian from Fixture Lab and NBDA President, Heather Mason as they tackle retailer flow and design issues.

In this episode, we dive into the power of storytelling and customer experience with the team at CX-STORY. CX-STORY was born from a belief that brands don’t just sell products—they cr...

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In this episode of Bicycle Retail Radio, SRAM Midwest Regional Field Guide Manager Dan Jennings and Technical Field Guide Sean Owen guide retailers through four key areas to focus on this spring: assessing service profitability, building a smarter service inventory, refining service menu pricing and value, and optimizing physical service space and workflow.

Packed with practical tips and actionable insights, the conversation gives s...

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NBDA Executive Director Heather Mason and Programs Developer Megan Schmidt dive into the 2026 Retailer Summit series. From agenda design and industry partnerships to what makes each location unique, learn why these collaborative events are more important than ever for bike shops navigating growth, uncertainty, and opportunity.

NBDA Retailer Summit West: March 16 – 17, Plaza Hotel, Las Vegas
NBDA Retailer Summit Central: June 9 –...

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Today on Bicycle Retail Radio we’re joined by the team from woom bikes to discuss the the brand’s origin story, core values, and thoughtfully designed superlight bikes built specifically for kids.

Plus, the team shares insights on growing the youth bike category, supporting retailers, advocacy initiatives,  and what’s next for families and shops in this fun and rewarding segment.

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January 27, 2026 64 mins

The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.

The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analy...

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This episode is our recap of our January 6th advocacy panel. Listen in as industry experts meet, discuss and address retailer risks, concerns, and best practices regarding the full spectrum of lithium-ion batteries and e-mobility devices safety, standards, and compliance.

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Kenny Belaey and Nat Ross return to preview the biggest Bentonville Bike Fest yet, featuring the new OZ Trails Bike Park, an expanded Gravelicious route, and enhanced exhibitor experiences. They discuss the festival's global reach, why retailers shouldn't miss the convergence with NBDA Summit Central, and what's driving year-over-year growth in this cycling destination.

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The Quality Bicycle Products renowned industry event is back! Frostbike will take place at its company headquarters in Minneapolis, February 26–28, 2026.

Bill Schouman, VP of Sales at Q, joins us today to give a preview of this high impact bike industry event that connects hundreds of retailers, supplier brands, and thought leaders.

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December 30, 2025 63 mins

The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.

The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analy...

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Learn how to plan your remodel at your retail store - what it takes for planning, what resources to use, how much time you need allotted.

Our Retailer Design Flex episode of Bicycle Retail Radio features Brian from Fixture Lab and NBDA President, Heather Mason as they tackle retailer flow and design issues.

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