Routine Your Dream: TPT Marketing and Success Habits for TPT Sellers

Routine Your Dream: TPT Marketing and Success Habits for TPT Sellers

The Routine Your Dream podcast (@routineyourdreampodcast) is created for teacher sellers who create and sell their teaching resources online for additional income on sites like TeachersPayTeachers (TpT) or Kajabi. This elementary teacher turned business coach for teacher sellers is spilling her secrets and sharing the exact high-performance habits and online marketing strategies that will help YOU routine your dream of becoming a successful teacher seller.

Episodes

July 25, 2025 17 mins

Months of tweaking in the dark = $0 ROI. Let's get your dream out of draft mode RN!! Here's how I did it with my website!

In this episode you’ll hear—

→ The “Invisible Work, Zero ROI” problem: how spending months tweaking in the dark earns nothing compared to hitting publish then iterating in public (it also lights a major fire under ya!).

→ how I unpack my own Showit site procrastination spiral and why waiting for it to be “pe...

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This week’s episode is a practical pep talk for when you’re maxed out, including:

→ The “Ambition vs. Capacity Boxing Match”: how chasing big goals during busy seasons leaves your energy on 0% *unless* you pick the right lane.

→ how I coach sellers to spot their “fade zone” — where things silently slip through the cracks because everything feels equally urgent.

→ My priority trick I always use to figure out the *actual* next right ste...

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Ever feel like you're throwing spaghetti at the wall hoping something will scale?

In this episode, Chynell opens the Zoom room doors and shares what her multi 6-figure clients are actually doing differently.

🚫 It’s not working harder.

🚫 It’s not building a team of 12.

✅ It’s the mindset, method, and moves they make daily.

You’ll learn:

The “just because you can” trap — and how top sellers say no to shiny distractions

How to create c...

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"I bought your bundle, ChatGPT told me yours was the best" Yeah, this is a thing now. And we need to prepare as marketers.

Let's unpack:

In this episode you’ll hear—

→ The “Chosen by the Chatbot” problem: how your product has to earn the AI’s recommendation — not just show up in search results.

→ how a casual customer email turned into a wake-up call about what’s really driving discovery now (spoiler: it’s not Pinterest).

→ why underst...

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In this episode you'll hear:

→ The First Hire Framework: the step-by-step pre-hire strategy that shows you what to fix before you hand off anything

→ how I help sellers identify whether their bottleneck is bandwidth, automation, or delegation (spoiler: it's usually all three).

→ Delegation Danger Zones (and how to avoid burning out your first hire)

→ Why traditional SOPs Are Dead. I'm sharing the smarter way to train your new hire.

C...

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I often get asked, "How do I validate my niche so I don't waste time, money, and energy?" In this episode, I’m pulling back the curtain on my "Tiny Green Light Principle" — the exact way I help clients spot early growth signals that most sellers completely overlook.

In this real client case study breakdown you'll hear—

→ The “Tiny Green Light Principle”: how I help clients spot early growth signals most sellers overlook — so they kno...

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Spend a Dime or Spend Your Time—either way, traffic’s gonna cost ya

In this episode, Chynell breaks down what’s really going on behind the scenes with successful TPT sellers—and what’s holding others back. From coaching convos to TikTok tests, she explores the three traffic types, what “taking your business seriously” actually looks like, and how one little messaging tweak led to new memberships (with zero mention of the offer!).

Con...

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It’s not about better words. It’s about better strategy. In this quick episode, Chynell is sharing 3 smart questions you can ask ChatGPT to help you audit your TeachersPayTeachers product descriptions like a conversion copywriter. These prompts will help you spot what’s missing, make your copy more persuasive, and fix the small things that might be costing you sales. If you’ve ever stared at your listing wondering what to change—th...

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Ask any fitness trainer and they'll say "summer bodies are made in the winter." Well, that adage works in the business world, too! Let's dive in!

In this episode you’ll hear—

→ The “Summer Sales Start in Spring” problem: how waiting until July to prep for your biggest sales month leaves massive revenue on the table.

→ how I coach clients to reverse-engineer August sales with intentional spring action plans.

→ why building traffic pathw...

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It’s time for a different kind of spring cleaning—one that clears out the clutter in your business priorities instead of just your junk drawer. In this episode, Chynell dives into the sneaky ways entrepreneurs overload their to-do lists, expenses, and mental bandwidth with tasks that feel productive but actually hold them back.

She shares how to ditch the busy work, cut unnecessary expenses, and prioritize high-impact activities usi...

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February 28, 2025 31 mins

Have you noticed the phrase "is this AI" coming up every where you look? How will the increase in skepticism impact selling in 2025 and beyond? Tune in and find out ways to build more trust with your potential buyers in this episode!

Connect with Chynell:


Work with Chynell: Interested in taking your business to the next level? Explore coaching opportunities w...

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In this special Valentine's Day episode, Chynell dives into real client stories and marketing challenges from her coaching business. She breaks down the importance of clear, differentiated messaging and shares actionable insights on positioning products effectively.

In This Episode, You'll Hear:

  • Why unclear messaging is costing you customers
  • Real client case studies and how they tackled messaging challenges
  • The 'Preschool Test' for...
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Episode 2 of What TPT Sellers Struggled With This Week:

🚨 BREAKING: A TPT seller’s product sales plummet by $28K—but why? Meanwhile, ad drama is shaking up the TPT world, and let’s talk about memberships… because if yours isn’t uncopyable, it’s forgettable.

In this episode, Chynell is spilling the tea on:

💸 The $28K Leak: How one seller discovered her paid product was floating around the internet for free—and the messy cleanup that...

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You did the thing.

Grew the list.

Listened to all the “money is in the list” advice. But… no cha-ching? (or not enough cha-chings to make paying for a 10k+ list feel worth it)

This week on the podcast, Chynell is breaking down exactly why your list isn’t making money—and how to flip the script.

Spoiler alert: It’s *just* not about sending more emails (however if you haven't heard the exact number you should be sending based on resea...

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What's up in Chynell's world? Take a peek behind the curtain of real TPT seller challenges from this week. In this episode, we're diving deep into the actual problems Chynell's clients faced this week and how she tackled them together. Because sometimes knowing you're not alone in your struggles is exactly what you need to move forward.

Episode Highlights:

🔄 Delegating with Confidence

  • How one seller successfully transitioned from...
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If “go full-time” is on your vision board this year, hit play. And if you're already full-time, every action item *still* applies.

We’re talking:

🔥 The secret to “quiet quitting” without sacrificing your paycheck

📊 Why dating your dashboards is the spicy habit your business needs

🚀 How to build a growth flywheel that practically runs itself

⏳ And the one thing you must do now to save yourself from first-year regret

If “go full-time” i...

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Listen in on this TPT Seller's $6K Wake-Up Call: What's Really Moving the Needle?

Ready to get real about where your time and money are actually going in your business? Let's dive into a story that might just change how you look at your own investments.

Inside this episode, Chynell is pulling back the curtain from a session where she uncovered a $6K blind spot in just under 30 minutes. (Spoiler: It involves Instagram, and you might ...

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Chynell's got good news and "please don't shoot the messenger" news...

In this episode Chynell talks about predictions for staying ahead of the curve in 2025 if you sell on TPT.

⏱️ Episode Highlights:

[00:00:42] The evolution of content creation - from video taking over to AI

[00:02:50] Why your approach matters: casual creator vs. serious business owner

[00:04:08] Strategic product creation in the AI era

[00:12:45] Building an unmistak...

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Listen-along to this episode while you work through the free companion guide: https://routineyourdream.kit.com/10k or comment the word "BLUEPRINT" on any post on our Instagram: @routineyourdream and we will DM the link to grab it straight to your inbox!

Ever wonder how some Teachers Pay Teachers sellers consistently hit those dream-worthy revenue months? In this episode, Chynell is breaking down exactly how she helped one of her coa...

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Which one will you try?

Connect with Chynell:


Work with Chynell: Interested in taking your business to the next level? Explore coaching opportunities with Chynell:


Support the Podcast: If you’ve enjoyed 13 Business Shifts I Swear By Ranked From Worth T...

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