Fat Stacks Blog - a Podcast About Blogging and Email Newsletters

Fat Stacks Blog - a Podcast About Blogging and Email Newsletters

Podcast about building a digital publishing business that includes blogging, publishing websites, website monetization with AdSense and other display ads, affiliate marketing, SEO and pretty much everything and the kitchen sink about launching and growing digital assets.

Episodes

May 20, 2025 • 12 mins

I've been a full-time online publisher and content creator since 2012. Along the way, I've had to take some sizeable risks to both survive financially and grow my business.  

This video sets out 6 of those risks I took along the way that ultimately paid off.  

FYI, not all risks I took paid off. I'll go through the failures in another video.

Learn more about being a content creator by joining my emai...

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PROMPT: "As you know my site is X. I publish content about A, B and C. Topic C is not doing so great.  I want to stay in the same vertical but need to publish content that is both engaging and will earn really high ad RPMs? Please list out ten options" (at 2:23 in podcast).

Optional addition to prompt: Give three specific article/post/video title examples for each.

Yes, this is ridiculously simple but it...

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Can you actually make $100K a month from a single online platform? The answer might surprise you. In this video, I break down the secrets behind massive online earnings, exploring exactly what it takes to turn your favorite social platform into a lucrative powerhouse. 

Whether you're an introvert, extrovert, writer, designer, or speaker—there's a path for you. But one crucial detail determines your success or fai...

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Fact is right now offers one of the best opportunities online whether you publish a website or not. I explain why and what it is.  Hint - involves vibe coding.

This is also an update on getting email clicks, niche site content strategy generally and how to create the best website possible for your readers.

Learn more about being a content creator by joining my email newsletter here.

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It's been a tad over a year since I switched from old-school SEO publishing to email newsletter focus. This podcast is an update including some blunders and how I resolved them.

Learn more about being a content creator by joining my email newsletter here.

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I read a tweet this week saying B2C is a waste of time. While there are arguments that support that I disagree. This podcast explains why I disagree and that I believe there's good opportunity with B2C.

Learn more about being a content creator by joining my email newsletter here.

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Joe, Mike and Jon discuss the how and why of the Leapfrog Rank n' Rent online business model which is essentially building and renting sites out for local businesses helping those local businesses get new clients or customers.

=> Learn more about Leapfrog Rank n' Rent here.

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Are you thinking of launching an email newsletter?  If so, find out how to test quickly and inexpensively whether it'll work in the long run.

Learn more about being a content creator by joining my email newsletter here.

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September 6, 2023 • 19 mins

I go through a list of website features you should consider incorporating for a better niche site.

Learn more about being a content creator by joining my email newsletter here.

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In this episode, I set out exactly how I would get my site to the magical 50K monthly visitors for Mediavine ads from scratch as a sprint... as fast as possible.

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August 29, 2023 • 23 mins

I set out and explain the 6 blogging levers so that you don't trade money for time publishing niche sites and instead build up a successful online publishing business.


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I discuss the number one mistake aspiring bloggers make and how to prevent it. I also go into unimportant mistakes vs important mistakes to avoid as a blogger.

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I discuss what I think is the hardest part of publishing niche sites.

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August 18, 2023 • 14 mins

Learn when and how to use this effective word on your website for more traffic and more engagement from visitors.

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I discuss the pros and cons of operating what I call a crossover niche site which is personality and/or audience driven.

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Join me with my SEO guy, Taylor Kimball as we tackle the question what you need to do to rank niche sites in 2023 & beyond!

- What's the best strategy to focus on for a niche site in 2023?
- Should you even be creating a niche site right now?
- The mindset shift that will boost your site's authority
- The hidden advantage of niche sites vs broad sites

- The costly mistake affiliate sites ...

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February 23, 2023 • 31 mins

I discuss merits of focusing on what you like in the blogging business and balancing it with running a business.

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This podcast discusses a recent situation where a company asked about paying for a premium placement on one of my niche sites. I go through the entire analysis of this revenue stream.

Learn more about being a content creator by joining my email newsletter here.

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January 5, 2023 • 26 mins

I discuss how I'm going forward with my niche sites in an AI content world.

Learn more about being a content creator by joining my email newsletter here.

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January 21, 2022 • 15 mins

In this episode I discuss how to reduce your risk to losing traffic if you have a one niche-site portfilio.

Learn more about being a content creator by joining my email newsletter here.

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