How can automotive and diesel shops run a better business and be more profitable? How can we make the aftermarket and dealerships more attractive to younger generations? Each week, Jay Goninen, Co-Founder & President of WrenchWay, will sit down with shop owners, technicians, instructors, and professionals in the automotive and diesel industries to have them share their stories and insights. We’ll dive deep into what’s going on in shops and dealerships and what we can do to help drive the industry forward. The Beyond the Wrench Podcast is powered by WrenchWay.
Bryan Robbins, Owner & Lead Instructor of Hot Rod High School, is bringing auto tech education to students at home through online lessons and take-home kits. What started during COVID now reaches homeschooled students and beyond. Bryan shares his journey of following in his dad’s footsteps as a teacher, how Hot Rod High School found success, and how he pitched shops Shark Tank-style to gather funds.
Joel Adcock, Director of Partnerships & Business Development at Revv, joins us to talk about the growing demand for ADAS calibrations in today’s vehicles. He explains how often calibrations are needed—even after basic repairs—and why prescans should be part of every job. Joel also highlights the need to better educate drivers on what ADAS is and how fast vehicle technology is changing.
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Miles Bell, General Manager of Dave’s Auto Center, shares how his family’s shop built a combined following of over 4 million on social media to help grow their independent auto shop. He talks about how he and his dad, Dave Bell, have learned to work together by playing to each other’s strengths, their “secret sauce” for social media success, and the valuable lessons—and mistakes—they’ve made along the way.
Dave Bell, Founder of Dave’s Auto Center, joins us to share his real journey from growing up in poverty to starting a successful shop and building a loyal social media following. He walks us through how he made the leap from being an operator in the business to becoming a true owner, why mentorship matters so much to him, and the one quality that separates great technicians from the rest.
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Erik Fagerstrom, Director of Training and Talent Development at GreatWater 360 Auto Care, explains how supporting your technicians’ growth helps the whole shop succeed. He discusses growing your team through regular one-on-one meetings, tackling tough culture challenges head-on, and the value of providing clear career paths with real examples of technicians advancing.
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Mike Spagnola, President & CEO of Specialty Equipment Market Association (SEMA), joins us to talk about the iconic SEMA Show and the important work the organization is doing behind the scenes to support the automotive, diesel, and parts industries. He covers key issues like tariffs, Leno’s Law, and the political efforts SEMA is driving beyond their annual event.
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In this webinar recording, WrenchWay and ASE introduce the School Assist All-Star Awards—a new program recognizing schools and shops making a real impact in promoting automotive and diesel careers. David Johnson, President & CEO of ASE, joins WrenchWay Co-Founders Jay Goninen and Mark Wilson to talk about the award criteria, the importance of strong school-shop partnerships, and how these relationships support shop retention an...
Gary Uyematsu, National Technician Training Manager at BMW North America, joins us to discuss the continuous learning it takes to succeed as a technician and how BMW approaches technician training. He also highlights some industry disconnects, like career counselors not fully understanding technician careers, along with the unique challenges of teaching and developing today’s technicians.
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Darin Damron, SE Regional Vice President at Jasper Engines & Transmissions, is back to share what he’s seeing from the highest-performing shops. He highlights the common traits these shops share—like their commitment to continuous learning, focus on hiring and keeping the right people, and putting people first. Darin also covers valuable training resources and materials every shop owner and manager should have on their radar.
Jennifer Holland, Assistant Vice President of Marketing at ASE, walks us through the incredible growth ASE has experienced over the years as a staple in the automotive industry. She highlights how ASE has reimagined its marketing efforts, gives an inside look at the organization today, and shares the impact their annual Instructor Training Conference has on helping instructors stay current with training and build their professional...
Victoria Thomas, CFO & Owner of Kellymoss Inc., talks about how dreaming bigger has helped drive their business success. She shares her morning routine, why leaders can’t outwork their to-do lists, and how she’s learned to delegate parts of the business to focus on bigger goals.
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About Our Guest:
Victoria Thomas
CFO & Owner, Kellymoss Inc.
victor...
Kurt Fenzel, EV & ADAS Instructor at I-CAR, shares how he's staying ahead of the rapidly evolving automotive technology by providing the right education to technicians. He reflects on his time as a high school automotive teacher, offers tips on managing the challenges of ADAS and other advanced technologies, and discusses the space and equipment needed to properly calibrate these high-tech vehicles.
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Bill Demaree, Corporate Director of Fixed Operations at Tom Wood Automotive Group, shares how intentional habits have helped grow their stores. He discusses the importance of hiring and firing based on company values to shape the culture, embracing technology to improve staff efficiency, and how stepping into different roles at stores has helped him identify areas for growth.
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Joe Burda, I-CAR Instructor, surveyed over 100 auto collision technicians to understand what motivates them to join the industry. In this episode, he shares insights from the survey, explores common trends among respondents, and discusses how the industry can attract the right talent to address the ongoing workforce shortage.
Download Auto Collision Face-to-Face Industry Survey Summary
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Mollie Hughes, Service Operations Program Lead at Audi, discusses the Audi Twin Cup competition, which highlights the industry's top technicians, service advisors, and brand specialists. Mollie shares insights into the competition's structure and memorable moments from past events.
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Josh Arnold, Team Lead at Subaru of Austin, joins us again for his fifth appearance on Beyond the Wrench. Nearly a year has passed since Josh moved to a new shop out of state, and during that time, he’s made several key changes in both his personal and professional life. In this episode, he shares his experience moving tools, starting fresh, and adopting healthier habits to take better care of both his mind and body as a technician...
Brad McKinney, Director of Talent Acquisition at Cavender Auto Family, shares a crash course on recruiting technicians in today’s market. With the technician shortage and technicians having the upper hand, your shop needs to stand out. Brad offers tips on effective communication during the hiring process, avoiding overselling candidates, and preparing managers for interviews.
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Chris Craig, Fixed Operations Content Owner at RockED, shares insights from his new white paper and upcoming book on technician training and leadership. He discusses the difference between an appointed leader and a true leader, understanding younger generations, and how to balance multiple personalities in the shop. Chris also highlights the importance of communication and provides tips for young technicians aspiring to be in manag...
Naomi Kraemer, a first-generation technician, shares her journey from overcoming insecurities as a young tech to becoming a Main Line Technician at Subaru of Olathe. She reflects on the challenges of landing her first shop job, the invaluable experience gained while shadowing master technicians, learning about when to ask questions, and the initial shock of tool costs.
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Joe Toscano, keynote speaker, author, and technology expert of “The Social Dilemma” Netflix documentary, discusses his journey of returning to his automotive roots to become COO of Gateway Auto. He touches on tips for choosing the right shop software, protecting customer data, and creating strong passwords for better online security.
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About Our Guests:
Welcome to Bookmarked by Reese’s Book Club — the podcast where great stories, bold women, and irresistible conversations collide! Hosted by award-winning journalist Danielle Robay, each week new episodes balance thoughtful literary insight with the fervor of buzzy book trends, pop culture and more. Bookmarked brings together celebrities, tastemakers, influencers and authors from Reese's Book Club and beyond to share stories that transcend the page. Pull up a chair. You’re not just listening — you’re part of the conversation.
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
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