The Fold
Conversations about the intersections of media, culture and technology in New Zealand, hosted by Duncan Greive, founder of The Spinoff.
Episodes
July 14, 2025 • 43 mins
Nick Becker is an Aucklander who spent 15 years in the UK, much of it in key roles with huge EPL teams Arsenal and Manchester City, before a spell in Melbourne. He returned home to launch the city’s first professional football team in more than a decade – one which overcame early doubts to become a phenomenon right out of the gate. He joins Duncan Greive on The Fold to talk about the decision to let a documentary crew film their fi...
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July 7, 2025 • 50 mins
Glen Kyne joins Duncan Greive on The Fold to discuss a clutch of curiously under-covered stories which suggest major changes coming to streaming entertainment and news publishing. There’s Netflix’s massive deal with France’s biggest broadcaster to host its live channels and a vast library of content, along with a group of UK TV companies banding together to sell ads across their networks. Then there is the continual encroachment of...
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June 30, 2025 • 52 mins
Andrew Jeffries might be the most influential New Zealander in the global music industry you've never heard of. For many years he was a senior executive, in charge of programming more than 800 stations at iHeartRadio, the biggest radio company in America, with massive digital and events businesses too. But while he worked on the big show by day, by night he built out a really different operation. BrianFM disobeys many of the rules ...
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June 23, 2025 • 44 mins
Glen Kyne returns to The Fold to recap the big takeaways from a new interview with TVNZ CEO Jodie O’Donnell. TVNZ is back in profit and looking at rugby and the Olympics, with an intriguing pay-per-view model on the horizon. He and Duncan Greive also discuss the implications of a widening lead for Stuff in Nielsen’s digital news rankings, and close on what the structural separation of WBD internationally means for Three and the res...
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June 16, 2025 • 58 mins
Campbell Smith trained as a lawyer, but was quickly drawn into the music business. He started out offering advice on bFM, then began representing artists like Brooke Fraser and The Naked and Famous. Then came his first promotional gig – running one of the country's most iconic festivals in the Big Day Out. At the same time he represented recorded music rights holders in a doomed battle against music downloading in the Napster era. ...
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June 11, 2025 • 45 mins
Are Media was a new company born out of the end of Bauer, taking some of its biggest magazines and running them on a much leaner model. Are's NZ GM Stuart Dick and The Listener's editor Kirsty Cameron join Duncan Greive on The Fold to talk about bringing those magazines back to life, and how Cameron revived a title which had lost its way at times in the Bauer years.
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June 9, 2025 • 63 mins
New Zealand's magazine industry suffered a catastrophic event five years ago, when many of the biggest and most famous titles in our history shut down on a fateful Zoom call. The first of a two part series looks at the independent publications which rose up in its wake. Duncan Greive is joined by Rebecca Wadey and Zoe Walker Ahwa, founders of Ensemble to discuss lifestyle media and first joining then leaving Stuff.
Next comes Si...
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June 3, 2025 • 40 mins
A massive day of media news concludes with Duncan Greive joining Anna Rawhiti-Connell on The Fold to break down the NZME ASM, which marked the conclusion to an epic three month saga involving Canadian billionaire Jim Grenon. He and former National finance minister Steven Joyce were both elected to the board, with shareholders were both elated and terrified for what that might entail. Greive traveled straight from the meeting to tel...
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June 2, 2025 • 34 mins
Glen Kyne joins Duncan Greive on The Fold to discuss today's announcement that Trade Me has purchased a 50% stake in Stuff Digital, with an explicit focus on growing its property audience. Kyne and Greive break down the strategic rationale, the challenge it represents to NZME and how this new battle might play out in the coming months and years.
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May 26, 2025 • 53 mins
Glen Kyne joins Duncan Greive to pick through a week of small but instructive media news. There was a miniscule new announcement in the budget, on the same day radio ratings dropped to confirm little had changed. Then they review the first show from the Herald’s new FAST channel, fronted by Ryan Bridge, set against news that Madison Reidy was buying her channel and going solo.
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May 19, 2025 • 40 mins
Glen Kyne joins Duncan Greive on The Fold to recap a significantly smaller but somehow considerably better Voyager Media Awards. (Apologies to Gulf News and NZ Geographic, each of which had notable wins which didn't get mentioned). Next they discuss the latest, potential the final developments in the NZME board coup saga, before addressing a big financial boost to inbound movie subsidies – and The Spinoff's own major editorial news...
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May 12, 2025 • 60 mins
For a long time New Zealand's country music audience was presumed to be the town of Gore and its immediate surrounds. Few albums got released, and major artists almost never toured. That all changed in the past few years, with streaming both proving and generating a huge global audience for country – and artists like Luke Combs and Morgan Wallen playing shows to massive local crowds. That has prompted two separate radio stations to...
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May 5, 2025 • 34 mins
Yesterday US president Donald Trump announced 100% tariffs on all foreign-made movies. It was an extraordinary and potentially hugely destructive piece of news for the mighty but embattled film industry. It was also extremely unclear exactly what it meant. Glen Kyne joins Duncan Greive on an emergency edition of The Fold to discuss the news and try and game out its impact both globally and locally. They also dig into the latest bea...
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May 5, 2025 • 46 mins
Dylan Reeve has spent his whole career working on iconic New Zealand television shows, from Shortland Street, to Treasure Island to Outrageous Fortune. But after listening to last week’s episode of The Fold, he wonders whether we’re even asking the right questions. He sent a provocative note which questions whose interests are being served by incremental reforms to NZ On Air or the screen production rebate (or SPR), and joins Dunca...
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April 29, 2025 • 61 mins
The media has always been largely funded by advertising – but that's unlikely to be the case in future. Two stories over the past week addressed different aspects of what might step into the void it creates. Duncan Greive returns alongside Glen Kyne for an episode which explores how media was, is and might be funded in future – taking the NZ on Air system, the screen production rebate, tech funding, audience revenue and private fun...
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April 22, 2025 • 48 mins
The job of chief news and content officer at TVNZ has been one of the most talked-about leadership roles in New Zealand media. Last week, it was announced that Nadia Tolich will leave her position as managing director of Stuff Digital to take up the role.
Glen Kyne joins Anna Rawhiti-Connell to discuss the enormity of the task ahead for Tolich and why high profile exits mightn’t be as scandalous as you think. They also analyse t...
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April 14, 2025 • 64 mins
It’s been five years since Bauer exited New Zealand, devastating the magazine industry and heralding an era of enormous disruption for media in this country. Iconic Auckland title, Metro Magazine, was a casualty of that closure. The publication has found its feet again and is flourishing under independent ownership. As Auckland evolves, so too does Metro.
Henry Oliver has been the editor of Metro for over six years now. He joins A...
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April 7, 2025 • 48 mins
Last week, NZME’s board laid out its case against Jim Grenon’s attempt to take control of the board, introducing previously unspoken concerns about editorial influence to the fight. It prompted a new round of reactions and letters and the introduction of a few new players.
Following Donald Trump’s tariff announcement, $6.6 trillion was wiped off the value of US stocks in 48 hours, creating fresh concern about a global economic d...
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March 31, 2025 • 63 mins
It's been a rough PR month for Meta, with two of the most-discussed cultural artefacts of the year both directly concerning their two biggest products. Duncan Greive is joined by Anna Rawhiti-Connell to discuss Careless People, the explosive memoir by New Zealand diplomat Sarah Wynn-Williams about her time at Facebook; and Adolescence, the extraordinary Netflix series about a murder which occurs after radicalisation and bullying on...
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March 24, 2025 • 53 mins
Glen Kyne joins Duncan Greive on the Fold to discuss a torrid few weeks in media ownership, with billionaire Jim Grenon's attempt to install a new board at NZME and revelations that both parts of Stuff are potentially in play. Kyne and Greive discuss both of Grenon's letters, both the business analysis and the vision for news, while also looking at what Stuff could do if it was part of Trade Me's empire.
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