Simplify Podcasting | Grow Brand Authority, Build Partnerships, Turn Listeners Into Loyal Clients

Simplify Podcasting | Grow Brand Authority, Build Partnerships, Turn Listeners Into Loyal Clients

Your voice is the most overlooked lead-gen tool in your business. In a market flooded with noise + starved for trust, it’s the asset that builds belief—at scale. If you're a coach, author, brick + mortar business owner, or entrepreneur with a PROVEN OFFER, you don’t need more reels, more content, or more noise. You need leverage. Podcasting builds trust faster than any other platform—and trust is what sells. This show is your playbook for turning your voice into your most powerful asset. You’ll learn how to: ↳ Build aligned partnerships and attract ready-to-buy leads ↳ Use podcasting to establish authority which drives demand ↳ Convert listeners into loyal buyers with intentional messaging ↳ Turn each episode into high-performing, evergreen content ↳ Build aligned partnerships and attract ready-to-buy leads ↳ Get featured on stages and in media - faster Podcasting isn’t about downloads. It’s about positioning, influence, and organic growth that compounds. If you're ready to move from content creator to industry authority, this show is your next best step. I’m Jen Rogers, a Podcast Strategist trusted by entrepreneurs who are done wasting time on content that doesn’t convert. I’ll help you simplify your podcast strategy—so you sound like the thought leader in your industry and sell like one, too.

Episodes

July 17, 2025 20 mins

Where are you as a podcaster?

At the beginning?

In the messy middle of podcasting?

I dare say, unless you hang it up, you're never at the end!

The messy middle is that challenging season where motivation dips, results lag, and doubt creeps in. 

Here’s the game changer: God is not absent in the middle; He’s working through it to prepare you, offer grace, and align your purpose.

If you want your podcast to truly grow your business and...

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Sign up for the Podcast Ecosystem Masterclass - Live with Jen!

Just because you’re consistent doesn’t mean your podcast is working.

If your show isn’t bringing in leads, building real trust, or supporting your offers, it’s not a content problem. It’s an ecosystem problem.

In this episode, I’m breaking down the real reason most podcasts stall, fade, or flop - and the 5-part ecosystem you need to make sure yours doesn’t.

This isn’t about...

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Guesting on podcasts isn’t optional anymore...

Not if you’re serious about growing your business. Today I’m walking you through four things you need to be thinking about before you pitch another podcast.

These aren’t hacks or templates.

They’re foundational for getting booked on aligned, complementary shows, the kind of interviews that actually grow your authority, not just your download count.

I’m not walking through all seven guesti...

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Do you read books just to hit a number each year? Or do you soak in a select few so you can implement, implement, implement?

When I hit record this week with my neatly outlined episode, I sensed something was... off. The timing didn’t feel right, but I couldn’t put my finger on why.

And then it hit me.

I knew I had to pause the power-packed guesting episode I had planned (don’t worry - it’s coming next week). Because sometimes your pe...

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What if the secret to a successful, profitable podcast isn’t more hustle... but boredom?

Let's dive into a counterintuitive but powerful idea: intentional boredom. 

It sounds strange, but it just might be the missing piece in your podcasting monetizing and productivity strategy.

Drawing from insights in Cal Newport’s DEEP WORK, I’ll walk you through how boredom can sharpen your thinking, fuel your creativity, and help you finally...

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You’ve probably heard it before: “Just batch 12 episodes and launch messy.”
But what if that’s
exactly why your show isn’t converting?

Is your podcast a strategic business asset… or just a never-ending to-do?

Inside, we unpack:

  • The shortcut mindset that's stalling your impact
  • What the "long cut" really looks like (and why it works)
  • Three practical shifts to simplify, build trust, and actually grow
  • How consistent co...
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Let’s cut to it.

You’ve got the influence, the offer, and the infrastructure — but something is off. Like your message isn’t landing. Your platform isn’t converting. And the decisions you’re making now matter more than ever.

This episode breaks down what high-performing, mission-driven entrepreneurs face daily but rarely admit:

  • How the very traits that built your empire can quietly sabotage your focus
  • Why DIY content and mass-marke...
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Let’s be real - are you secretly building offers for clients you hope won’t say yes?

Maybe it started with a “starter offer” to ease people in…
Or a downsell you added out of panic when leads stopped converting…

But now your offer suite feels like a garage sale—and the right-fit clients aren’t buying.

In this episode of Simplify Podcasting, we’re calling it out:
Misaligned offers aren’t just messy—they’re killing your momentu...

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If you’ve ever found yourself staring at a blank calendar, struggling to figure out what to prepare for future releases—or worse, saying everything without a clear strategy—this episode is for you.

Let's move moving beyond the basic content plan and stepping into a more powerful, intentional approach: the Content Flow Framework. You’ll learn how to create connected content that not only supports your business goals but also ref...

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Ever recorded a guest interview that just didn’t make the cut?

Maybe it didn’t fit your new direction. Maybe it just wasn’t quite right. Or maybe… you ghosted because you didn’t know what to say.

This episode is for you. I’m walking you through what to do after the recording—when the episode won’t be aired so you can honor the guest, preserve the relationship, and stay in integrity with your brand.

Whether you’re a host or a guest who...

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Thinking about launching a podcast—but not sure if it’s worth the time?
Before you even buy a microphone, let’s make sure podcasting fits your goals, your time, and your business.

In this episode, you’ll learn:

  • What to do before you ever record a word
  • How long it really takes to produce an episode
  • What software (and how much money) you actually need
  • How to choose between solo, interview, or hybrid formats
  • The #1 question to ask ...
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Have you ever hovered over the record button…
and felt nothing?

No inspiration. No clarity. Just crickets.

You’re not alone. This episode explains why that happens more often than you think.

In this final installment of our 5-part mini-series, I'll share one foundational thing every podcast needs in place before the mic even turns on.

If your show has stalled…
If your episodes aren’t converting…
If your ideas feel repe...

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Sometimes the smallest gestures create the biggest ripple.

In this mini episode, I'll share a quick mindset and relationship shift that can quietly strengthen your presence in the podcasting space—without a pitch, a script, or a single ask.

It’s simple.
It’s strategic.
And it builds real trust in a noisy world.

If you’re a podcast host who wants to grow your show without chasing algorithms, this small step can open doors ...

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Ever catch yourself spiraling in doubt before you hit “record”? 

In yesterday’s episode, we talked about cutting the mental clutter—but what do you replace it with?

In this quick podcast-growth episode, we’re diving into what happens when you clean house spiritually and mentally… and forget to fill it with something better. (Spoiler: It doesn’t go well.)

You’ll learn:
➤ What Tony Robbins and the Gospel of Matthew have in common (y...

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What if the biggest breakthrough for your podcast isn’t in your mic settings or your content plan… but in something way more personal?

In today’s Wild Hair episode #2, I’m revealing a surprising kind of budget every podcaster needs—but no one talks about. 

This budget is not about money, but it is costing you something.

If you’ve been feeling scattered, second-guessing yourself, or struggling to show up with confidence, this quick shi...

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Ever get a wild hair you can't ignore?

Yeah… me too. That’s exactly what sparked this mini-series of five super short episodes—each one designed to help you instantly improve your podcast with one quick, actionable tip.

One bite-sized strategy. Every day. All week long.
Whether you're a seasoned podcaster or just getting started, these micro-episodes will give you practical steps to refine your show without t...

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If you’re posting on socials consistently but still not seeing consistent sales, it’s time to evaluate what's really working.

I'll break down why short-form visibility doesn’t equal demand—and how to shift from burnout content cycles into a podcast strategy that builds trust and drives results.

You’ll learn:

  • Why most content strategies fail to build real connection
  • What today’s buyers actually need to say “yes”
  • How to use ...
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Let’s get one thing straight—your voice isn’t just noise in the void. It’s a business asset.

In this episode, I’m breaking down what it really means to use your podcast mic with purpose. We’re not here to ramble—we’re here to build connection, credibility, and conversions. You’ll learn why audio quality is about more than your microphone, how to speak like a CEO (not just a content creator), and why selective listeners are actually ...

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Is your content blending in?
Are you conforming to the "big influencer" way of marketing?

Meet Jeff Felten, The Email Welcome Sequence Guy.

He'll remind you and me that we are the MAGIC in our MARKETING - except when we get in our own way.

Or - we lose sight of how to nurture people once they say "YES" to joining our community.

Jeff predicts:

you are simply not making enough offers in your emails

...

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Thinking about co-hosting a podcast? 

Already sharing the mic—but it’s starting to feel a little messy?

Feeling a bit off as a guest because you don't have chemistry with the host?

Co-hosting sounds fun (and it totally can be). But without structure, roles, and rhythm—it can easily become frustrating for both you and your listeners.

You can co-host and share the microphone like a pro—especially for duos who: 
↳ Swap hosting du...

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