The Marketing Millennials

Bored of the same BS Marketing podcasts? With insights from the sharpest minds in the world, Daniel Murray unpacks their playbooks just for you to take into your weekly Marketing meeting. We'll get deep into the conversation with Marketing leaders from companies like Gymshark, Shopify, and Infiniti. Every week you'll hear from guests who run 9-figure businesses, manage communities of 20M+ people, and execute the campaigns you see on your timeline every day. The best part? We'll give you ALL of their actionable insights. From building profitable newsletters to scaling on TikTok, Daniel gets into all of it. The one request he makes to all his guests? Stories or it didn't happen. If you want to be part of The Marketing Millennials community, join in the conversation. Linkedin: https://www.linkedin.com/company/the-marketing-millennials Instagram: https://www.instagram.com/the_marketing_millennials And if you love the show, tell a friend. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

Episodes

5 Marketing Lessons from a 125-Year-Old Brand with Dawn Hedgepeth | Ep. 356

October 10, 2025 • 49 mins

How does a 125-year-old brand still manage to feel fresh? Daniel talks with Dawn Hedgepeth. She shares her unfiltered take on modern marketing, brand love, and the art of staying relevant. From once dreaming of becoming a lawyer to now leading marketing for one of the most iconic brands in the world, Dawn reflects on two decades of lessons in curiosity, creativity, and change. She dives into how Hanes continues to evolve...

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4 Reasons Human Connection is THE Marketing Strategy with Haley Janicek, Head of Creator Community @ Kit | Ep. 355

October 8, 2025 • 36 mins

After years of digital everything, audiences are craving something real again…and Haley Janisch knows exactly how to deliver it. As the Head of Creator Community at Kit, Haley has built experiences like Craft and Commerce and Kit Studios that connect creators beyond the screen. In this episode, Haley joins Tamara to unpack the art and strategy behind unforgettable events. They explore why offline connection matters more than...

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The LinkedIn Growth Strategy To Use | Bathroom Break #76

October 6, 2025 • 13 mins

Want to grow faster on LinkedIn without burning out on daily posts? It’s all in the comments section. Daniel and Jay share how a comment-first strategy helped The Marketing Millennials gain thousands of new followers in a single year, outpacing traditional posting. Daniel reveals how LinkedIn’s new comment impressions feature signals a shift: comments can now generate as much or more reach than traditional posts. Comments c...

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How to Make B2B Content Actually Exciting with Heike Young, Head of Content, Social, and Integrated Marketing at Microsoft | Ep. 354

October 3, 2025 • 47 mins

What happens when a Microsoft marketer takes TikTok-style humor to LinkedIn? Viral growth, 35K+ followers, and a whole new playbook for B2B content. Daniel sits down with Heike Young, content leader at Microsoft, former Salesforce veteran, and one of LinkedIn’s most recognizable creators. Heike has built an engaged audience by proving that professional content doesn’t have to be boring. Heike opens up about her journey: f...

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What It Means to Be Audience-First in Marketing with Rachel Waldstein, VP of Global Strategic Consulting at Wunderkind | Ep. 353

October 1, 2025 • 26 mins

Think you know your customer? You might be wrong. And that’s costing you. Daniel sits down with Rachel Waldstein, VP of Global Strategic Consulting at Wunderkind, to explore how today’s top brands balance personalization and privacy. Money isn’t the only currency around here…it’s also about trust. Rachel walks through how Marketers can collect and activate first-party data without crossing the line, and how to shift KPIs as...

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New Instagram Tactics to Use | Bathroom Break #75

September 29, 2025 • 11 mins

Instagram is always changing. So, it’s time to optimize your content. Daniel and Jay break down the newest Instagram updates and share the practical strategies driving serious growth right now: reply-driven stories, banners, and even pinning comments are doing numbers. Plus, should you prioritize SEO-friendly captions or chase hashtags? Captions are the way to go…and hashtags are on their way out. If you're a Marketer l...

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Turning “Boring” Into Exciting in Marketing with Tom Orbach, Director of Growth Marketing at Wiz | Ep. 352

September 26, 2025 • 32 mins

Think cloud security is boring? Think again. Daniel talks with Tom Orbach, Director of Growth Marketing at Wiz and creator of the Marketing Ideas newsletter. His mission? Make “boring” impossible to ignore. Tom reveals the three-step framework he’s used to turn a quiet cybersecurity brand into a social-media magnet: Humor. Participation. Status. He drops real examples you can steal: a CISO Toy Store, a cybersecurity musica...

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Email, SMS, and CRM Playbook with Brian Best, Senior CRM Lead at Samsung | Ep. 351

September 24, 2025 • 32 mins

A lot of customers add items to their carts, but never buy. It’s time to fix that. Daniel is joined by Brian Best, current Senior CRM Lead @ Samsung. They talk about the impending holiday season (yes, it’s right around the corner) and how you can pull shoppers back in using CRM and retargeting strategies. Brian talks about making SMS, push, and email into a seamless journey, even if we’re trained to think they’re separate i...

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How to Optimize Your Forms | Bathroom Break #74

September 22, 2025 • 15 mins

A baby blowout, a bird bomb, and a masterclass in making people click “yes.” Jay and Daniel go over parenting woes, bird mishaps, and how to get people to actually fill out your forms. Ever heard of a no-scroll tactic? Jay shares how it boosted conversions by 60%. Daniel also shares how his two-step tactic is more effective than forms with 4-5 steps. Ever felt like filling out a form takes too much time? As Marketers, you ca...

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The Biggest Mistakes Marketers Make with AI (And How to Fix It) with Phil Lakin, Head of Enterprise Innovation at Zapier | Ep. 350

September 19, 2025 • 50 mins

Think AI is just for coming up with hooks and generating images? Think again. Daniel sits down with Phil Lakin, Head of Enterprise Innovation at Zapier, to reveal how marketers can turn AI into a measurable growth engine, partner, and automation tool. Phil breaks down the biggest mistakes teams make when adding AI to their workflows. What does mapping have to do with automation? Turns out, you should map workflows manually b...

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Building an AI-First Marketing Mindset with Tim Glomb, VP of Digital, Content, and AI at Wunderkind | Ep. 349

September 17, 2025 • 48 mins

BFCM is the Super Bowl of ecom. Do you have your game plan? In this episode, Daniel and Tim (VP of Digital, Content, and AI at Wunderkind) discuss how the smartest brands are turning anonymous visitors into lifelong customers…and doing it automatically. If you’re still blasting the same email to everyone, you’re leaving mountains of revenue on the table. Tim breaks down how AI decisioning engines pinpoint exactly when and how...

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Why Marketers Shouldn’t Ignore Reddit in 2025 | Bathroom Break #73 🚽

September 15, 2025 • 14 mins

Reporting live from a sweaty Waymo in San Francisco, Daniel and Jay ask an important question: Are you using Reddit to your brand’s advantage? With a few minutes and the right subreddits, you can figure out trends before they appear on TikTok and Instagram, engage with other users in niche communities, and even hear about customer pain points so you can avoid them as much as possible. There are paid ad opportunities, too. And...

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Building an AI-First Marketing Mindset with Ryan Gavin, CMO at Slack | Ep. 348

September 12, 2025 • 52 mins

What does the future of marketing look like when every employee has AI agents as teammates? In this episode, Daniel and Slack CMO Ryan Gavin break down how AI and agentic tools are transforming the way we work, collaborate, and create value. From using Slack AI to instantly access a company’s “long-term memory,” to deploying engineering agents that save millions of hours, Ryan shares practical examples of how AI-first thinki...

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4 Myths That Sabotage Your Career Growth with Maya Grossman, CEO and Executive Coach | Ep. 347

September 10, 2025 • 39 mins

What really gets you promoted and what keeps you stuck? Daniel’s OUT, Tamara’s IN. She’s joined by Maya Grossman, ex-Google and Microsoft turned CEO and career coach. From the “mid-management loop” to the myths about MBAs and hard work, Maya shares the lessons she learned after 17 promotion rejections on her way to VP. So what actually gets you promoted? Together, Tamara and Maya dig into the real drivers of career growth: sh...

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7 Lessons From Magic Spoon, Dark Horse, and Other Challenger Brands with Louis Grenier, Founder of Stand the F*ck Out | Ep. 346

September 9, 2025 • 32 mins

What can we learn from brands like Magic Spoon and other disruptors? Daniel’s OUT, Tamara’s IN. And just like last episode, she’s got Louis Grenier on deck with his stand the f*ck out mantra. Who are the brands that are actually standing out, and what can we learn from them? Turns out, category creation might be a myth. Instead, Louis explains the power of subcategories and how smart positioning borrows from what customers a...

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The Truth About Losing Email Subscribers (and Fatherhood) | Bathroom Break #72 🚽

September 8, 2025 • 12 mins

New baby, new perspective, and yes, even unsubscribes can teach you something. In this episode, Daniel shows up as a first-time dad, running on no sleep but plenty of diaper-changing reps, while Jay brings the unsubscriber data that’ll make any marketer stop panicking and start paying attention. Why do consumers ghost after the welcome offer? What’s unsubscribe season and how can we prepare for it? They break it down. An...

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7 Ways Brands Fail to Differentiate (and What to Do Instead) with Louis Grenier, Founder of Stand the F*ck Out | Ep. 345

September 3, 2025 • 33 mins

What does it really take to stand out in a crowded market? Daniel’s OUT, Tamara’s IN. She’s joined by Louis Grenier to unpack his philosophy of “standing the f*ck out.” From his contrarian roots to lessons learned at Hotjar and beyond, Louis shares core questions every marketer must answer, why traditional personas fall short, and how to create positioning that actually gives customers a reason to choose you. And, what’s ...

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9 Public Speaking Lessons You Didn’t Learn in School | Bathroom Break #71 🚽

September 1, 2025 • 13 mins

What’s scarier: writing a book when you swear you’re borderline illiterate… or standing on stage in front of 12,000 people at Inbound? Daniel and Jay get real about public speaking. The wins, the disasters, and the stuff nobody tells you before you grab the mic. You’ll hear Jay’s wild journey writing his new book Stupider People Have Done It (all proceeds go to cancer research), plus the exact tips they use to survive the sp...

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5 Webinar Mistakes to Avoid with Logan Lyles, Founder of DemandShift | Ep. 344

August 29, 2025 • 51 mins

Webinars are everywhere, but most marketers are doing them wrong. In this episode, Daniel sits down with Logan Lyles, founder of Demand Shift, to break down the Webinar Fast Track Framework and how to turn sign-ups into real results. From the #1 mistake B2B brands make, to building a series that actually converts, Logan shares how to rethink promotion, registration flows, live engagement, and repurposing content. You’ll ...

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5 Ways Marketers Can Play With AI (Without the Panic) with Michele Nieberding | Ep. 343

August 27, 2025 • 40 mins

AI is changing Marketing faster than ever, but it doesn’t have to be intimidating. Daniel’s OUT, Tamara’s IN…and she’s got product marketer, startup veteran, and AI enthusiast Michelle Nieberding to talk about how to bring more play and less panic into experimenting with AI. Michelle shares the story of how necessity at a small startup led her to explore AI tools, and why she now treats testing new tech as both a professional...

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The Marketing Millennials

Episodes

.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}5 Marketing Lessons from a 125-Year-Old Brand with Dawn Hedgepeth | Ep. 356

.css-r6mb8g{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:1;overflow:hidden;}4 Reasons Human Connection is THE Marketing Strategy with Haley Janicek, Head of Creator Community @ Kit | Ep. 355

The LinkedIn Growth Strategy To Use | Bathroom Break #76

How to Make B2B Content Actually Exciting with Heike Young, Head of Content, Social, and Integrated Marketing at Microsoft | Ep. 354

What It Means to Be Audience-First in Marketing with Rachel Waldstein, VP of Global Strategic Consulting at Wunderkind | Ep. 353

New Instagram Tactics to Use | Bathroom Break #75

Turning “Boring” Into Exciting in Marketing with Tom Orbach, Director of Growth Marketing at Wiz | Ep. 352

Email, SMS, and CRM Playbook with Brian Best, Senior CRM Lead at Samsung | Ep. 351

How to Optimize Your Forms | Bathroom Break #74

The Biggest Mistakes Marketers Make with AI (And How to Fix It) with Phil Lakin, Head of Enterprise Innovation at Zapier | Ep. 350

Building an AI-First Marketing Mindset with Tim Glomb, VP of Digital, Content, and AI at Wunderkind | Ep. 349

Why Marketers Shouldn’t Ignore Reddit in 2025 | Bathroom Break #73 🚽

Building an AI-First Marketing Mindset with Ryan Gavin, CMO at Slack | Ep. 348

4 Myths That Sabotage Your Career Growth with Maya Grossman, CEO and Executive Coach | Ep. 347

7 Lessons From Magic Spoon, Dark Horse, and Other Challenger Brands with Louis Grenier, Founder of Stand the F*ck Out | Ep. 346

The Truth About Losing Email Subscribers (and Fatherhood) | Bathroom Break #72 🚽

7 Ways Brands Fail to Differentiate (and What to Do Instead) with Louis Grenier, Founder of Stand the F*ck Out | Ep. 345

9 Public Speaking Lessons You Didn’t Learn in School | Bathroom Break #71 🚽

5 Webinar Mistakes to Avoid with Logan Lyles, Founder of DemandShift | Ep. 344

5 Ways Marketers Can Play With AI (Without the Panic) with Michele Nieberding | Ep. 343

Popular Podcasts

5 Marketing Lessons from a 125-Year-Old Brand with Dawn Hedgepeth | Ep. 356

4 Reasons Human Connection is THE Marketing Strategy with Haley Janicek, Head of Creator Community @ Kit | Ep. 355