Your Business Needs A Branded Podcast: podcasting for lead generation, brand growth and sales
If you want to strengthen trust and credibility with both current and future customers then your business needs a branded podcast. This show explores the world of using a branded podcast for business and lead-generation, and examines the common myths and questions that would-be branded podcast creators always have. Don't even consider starting up a business without factoring in plans to include a podcast as part of your marketing strategy. After listening to this show, you'll be equipped with the knowledge you need to start your own branded podcast! Your Business Needs A Podcast is a Podknows Podcasting network show.
Episodes
Fancy some 'tea spilling' around some of the home truths around the viability of your success in podcast marketing in 2024?
In this episode of "Your Business Needs A Branded Podcast," I'm debunking some of the biggest myths around your opportunity to grow with a podcast this year.
Hi! I'm Neal Veglio, better known to my friends, clients and peers as "The Podmaster".
If you want to check out my other show of that name, which is aime...
In this episode of "Your Business Needs A Branded Podcast," I'm dishing out some home truths about starting a branded podcast in 2024.
Hi! I'm Neal Veglio, better known to my friends, clients and peers as "The Podmaster".
If you want to check out my other show of that name, which is aimed more at independent and DIY podcasters, you'll find it here.
Back to you, as someone in charge of the marketing of your ...
"You can't make money from podcasting" they say.
"If anything, it will cost you money" they cry.
You can make money from your podcast, if you know what you're doing, and you're willing to play the game wisely, and with long term goals in mind. Podcasting is certainly not a get-rich-quick scheme.
Even the most successful podcasts were years in the making before they started to turn over some serious coin!
This episode takes you thr...
Are you planning on just posting your podcast episodes once they're recorded? Uh oh. You'll find that might not work. There's a lot more to it when trying to get listeners to your brand's podcast.
Thankfully, this episode is all about how to do it the correct way.
During this episode you'll discover:
Marie Rowe is a highly rated travel agent and travel podcaster, and she's already been getting huge recognition, with fewer than ten episodes under her belt.
Listen to her story, and let it serve as inspiration for your own dive into the medium.
Find Marie's show on her page
This episode's surprising podcast is a real, genuine True Crime format show.
Once you're ready to publish your content to the world, you'll be needing to secure a deal with a podcast hosting provider.
There are many to choose from, and I won't tell you who you must use. But I can definitely help you with avoiding the podcast hosting provider that you absolutely must not!
Surprising podcast is from Lead Pages - and it's the Lead Generation podcast.
So if you've been listening to the previous episodes, you've probably felt ready to record your first episode. So, if that's you, let me help you get your podcast out there, finding its audience, but the correct way, not the quick and dodgy way.
We talk about (usually) Indian based 'podcast promoters', and catch an actual podcast promoter in a lie. His name has been spared to protect the guilty.
There's some "lovely listener feedba...
I've saved this one. That's because its really important, and I don't just drop my knowledge bombs right up front, you know.
If you want your podcast to work for your business, you need to first figure out this one thing - your 'why'.
Without it, you may as well talk to yourself.
This episode's 'surprising podcast' is from Britney Gardiner.
Once you've recorded your voice into your computer, that's when the real work starts - editing.
But what IS editing? It seems it varies according to who's doing the show.
Some think it's just about removing excessive ummms, but as you'll hear in this episode, editing is about so much more.
The surprising podcast:
https://marierowetravel.blog/marie-rowe-travel-show-podcast/
If you're thinking of starting a podcast, you've probably decided on the guest of the week format. But not everyone is a natural born interviewer. Follow my advice in this episode to give yourself a fighting chance of avoiding producing episodes as bad as the other 99% of podcasts out there.
The surprising podcast:
Music within the podcasting space creates something of a dilemma for most creators. On one hand you're not allowed to use any licensed (popular) work. On the flip side of the coin, podcasts that don't have any themes or music tend to sound a little dull and 'generic'.
In this episode I'll be explaining to you why it's important to really pitch your place in your space, by really using your identity through your music and sound cho...
You may not realise it, but what your voice sounds like on your podcast can make a MASSIVE difference to your chances of success.
In this episode I'll be talking you through the different options available to you when it comes to voice recording.
Make sure you listen to this, to ensure you don't make a very common mistake that most new podcasters make before they figure out what they're doing.
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