Be Everything And More
Be Everything And More is the sales podcast for women coaches and creatives who refuse to sell like everyone else. Hosted by sales coach Kaitlin Anthony, this show is for women building coaching, service, or creative businesses who are done with the fake guru tactics, bro marketing, and cookie cutter strategies that dominate the online business world. If you want consistent clients, clear messaging, and real revenue without pretending to be someone you are not, you are in the right place. Kaitlin is an ICF certified coach, former celebrity stylist, Ironman finisher, and creator of The BEAM Sales Method, a 4 step approach that blends business strategy, identity work, and embodied sales so women can build businesses that actually work in real life. Inside the podcast you will learn how to - Attract premium clients with messaging that finally clicks - Sell your coaching or creative services with confidence instead of pressure - Build consistent 8K to 10K months without burning out - Create offers that people actually want to buy - Grow a business that supports your life, your creativity, and your nervous system This show is for the woman who knows she is capable of more but is tired of the performative nonsense in the coaching industry. You want real clients. Real money. Real momentum. Not another strategy that makes you feel like you are doing business wrong. If you are a coach, service provider, or creative entrepreneur who wants aligned sales, sustainable growth, and a business that actually feels like you, welcome. New episodes every Wednesday.
Episodes
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What if the reason sales still feels hard has less to do with your strategy and more to do with the energy you're bringing into it? You can have the offer, the content plan, the pricing strategy, and all the right steps laid out in front of y...
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You know that wildly frustrating phase of business where you are posting, building, tweaking, launching, learning, and somehow still hearing crickets? In this episode of Be Everything And More, I'm breaking ...
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💌 [JOIN FROM CERTIFIED TO PAID] My free 5-day inbox coaching series for coaches who are done posting and hoping and ready to turn "OMG, I needed this" into "How do I pay you?"
Sometimes the thing keeping you stuck is not that you need a better strategy. It's that you're trying to make big decisions in tiny pockets of time between work, school ...
💌 [JOIN FROM CERTIFIED TO PAID] My free 5-day inbox coaching series for coaches who are done posting and hoping and ready to turn "OMG, I needed this" into "How do I pay you?"
What if getting clients didn't require you to feed Instagram every single day?
In this episode of Be Everything And More, Kaitlin breaks down why social media is only one path to getting paid, and why some of the most e...
💌 [JOIN FROM CERTIFIED TO PAID] My free 5-day inbox coaching series for coaches who are done posting and hoping and ready to turn "OMG, I needed this" into "How do I pay you?"
Pricing your offer can get weird fast. One minute you feel solid about what you charge, and the next you say the number out loud on a sales call, hear silence, and suddenly you're mentally rewriting the whole offer. In this episode ...
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Schedule and "Is Coaching for Me?" Call Here
There's a lot of conversation in the business world about how to make more. More money. More sales. More clients. More visibility. But there's a much less sexy question we need to be asking: Can your actual life hold the b...
Schedule and "Is Coaching for Me?" Call Here
Sometimes life hits hard enough that the things you were obsessing over yesterday suddenly don't feel quite so urgent. In this deeply personal episode of Be Everything And More, Kaitlin throws out the plan and speaks from the middle of a season that has changed the way she is looking at business, ambition, identity, and what actually matters.
As she...
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How long have you been telling yourself, "I'm not ready yet"? Not ready to invest. Not ready to make the move. Not ready to finally do the thing you keep thinking about. It can sound responsible, even wise. But what if "not ready" is not actually protecting you? What if it is quietl...
What if the thing keeping you from investing in your business is not actually the money? In this episode of Be Everything And More, Kaitlin is getting into the very real fear that can come up when an opportunity fe...
This episode was originally recorded in 2022 with my two lifelong best friends, Abbie and Mallory. And when I say lifelong, I mean it. Our parents were close friends growing up, and the three of us have been connected since birth. Through every version of ourselves, every life change, every heartbreak and every new beginning, our friendship remained one of the deepest roots in our lives.
Today, I am sharin...
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Being incredibly talented at what you do does not automatically mean people will understand why they should hire you. In fact, some of the most knowledgeable, passionate, and highly trained coaches are making the least amount of money, not because they are missing another certification or need to become better at their craft, but because their brilliance is get...
[ZERO to $5K FREE MASTERCLASS] Grab Your Spot
You do not need a huge social media following, a viral Reel, or thousands of email subscribers to get coaching clients and grow a profitable service-based business. In this episode of Be Everything And More, Kaitlin challenges the belief that a small audience is the reason your business is not growing and reveals why your follower count may be distracting you f...
[ZERO to $5K FREE MASTERCLASS] Grab Your Spot
What if the pressure to find the perfect niche is actually the very thing keeping you stuck? In this episode of Be Everything And More, Kaitlin challenges one of the most repeated pieces of business advice and asks a bigger question: what if you do not need to have it all figured out before you begin?
She shares why obsessing over the perfect niche...
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Is the coaching industry actually too saturated, or is that just the story keeping you from showing up?
In this episode of Be Everything And More, Kaitlin is answering one of the biggest questions new and growing coaches are asking right now: is there still room for me in this industry? With AI, automation, endless content, and what fe...
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Selling can feel strangely hard, even when you deeply believe in your work. You can know your offer is powerful, know you can help people, and still feel your body tense up the second it is time to say the price out loud. If you have ever over-explained, discounted before anyone asked, add...
Grab Your Spot for The BEAM OFFLINE Retreat
Schedule and "Is Coaching for Me?" Call Here
You have listened to the podcasts, attended the free masterclasses, downloaded the guides, and filled your Notes app with ideas. So why are you still staring at your business wondering what to do next? In this episode, Kaitlin unpacks the uncomfortable truth about information overload and why learning more...
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Summer has a sneaky way of making even the most ambitious business owner mentally check out. The kids are home, the calendar feels weird, everyone online is claiming sales are slow, and suddenly "I'll pick this back up in August" starts sounding very reasonable. But what if that exact thought is the thing quietly costing you momentum?
In this episod...
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In this episode of Be Everything And More, Kaitlin opens up about a conversation with her coach that completely shifted the way she sees past choices, especially the ones she had been labeling as "bad decisions." What started as a vulnerable conversation around money, shame, and business quickly became something much deeper: a look at the stories we carry about ...
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Schedule and "Is Coaching for Me?" Call Here
In this episode of Be Everything And More, Kaitlin is making the case for something the business world has been side-eyeing for way too long: free offers. Not the boring "download this PDF and forget it exists" kind of freebie, but the kind of free experience that lets people feel your work, your energy, and y...
Schedule and "Is Coaching for Me?" Call Here
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If you ended last week exhausted but still wondering, "Wait… did any of that actually move my business forward?" this episode is your loving little wake-up call. Because being busy is not the same as building momentum, and for so many coaches, the problem is not that they're lazy, inconsistent, or "...
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