Work Less Play More Podcast
Welcome to the Work Less Play More podcast, home to misfit entrepreneurs, just like you, building your business to the beat of your own drum and radical enough to believe you can change the world. I'm your host, Lindsay Johnson, AKA The Radical Connector, and I've been teaching entrepreneurs how to sell more with less ick for over 20 years. If you're ready to learn how to use your business to make great money and change the world so that you can ditch your desk and go have a life, you've come to the right place. Are you ready? Let's get into it.
Episodes
Do you ever feel like your business and your personal identity are totally tangled up together? Or maybe you struggle to find the balance between creating and managing your business? You’re not alone!
In this episode with Annabelle King, we get real about personal branding as a business owner and how to get visible (even if it scares the heck outta you!). Annabelle shares how she went from working in big agencies to b...
Tired of traditional digital marketing and web design agencies overselling services you don’t need?
Ready to hear the truth behind these bloated agency models and why they might be holding your business back?
In this live interview with Kayla Walters, a seasoned web designer and tech geek, we’re calling BS on the common traps in the digital marketing world.
Kayla will share jaw-dropping stories from her 17 years in the ...
Does your money mindset need a dramatic shift now that you’ve started your own business?
Listen in as Karina shares her journey from corporate employee to successful entrepreneur and the money mindset shifts required along the way.
We’ll dive into how she became an expert in financial wellness, transformed her relationship with money, and learned the unique challenges (and rewards!) of handling money as an entreprene...
Curious how a $9 offer transformed into a six-figure success story?
We're talking about how Liz Wilcox, aka the fresh princess of email marketing, took a $9 Offer to $1000 per day by teaching folks like you and me an easier way to make money with email marketing.
Join us for a candid, behind-the-scenes interview with Liz as she shares her journey from blog writer to powerhouse in email marketing, turning emails int...
Want to build a brand that’s actually you (not just a pretty logo and Instagram grid)?
In this episode with Ruha Ratnam from The Designist Studio, we dig into the connection between your core values, the people you surround yourself with, and your ability to create an impactful, trust-driven business. Join us for an unfiltered conversation about how authenticity in business is more than surface-level branding, and so ...
Ready to create content that genuinely connects with your audience and builds lasting trust?
In this episode with Tara McEwen, we explore how to develop meaningful and strategic content that goes beyond promoting your services. We focus on sharing what drives you, why you love your work, and how your values can resonate with your audience.
You’ll learn how to:
✏️ Craft value-based content th...
Your digital course is amazing, so why the heck isn’t anyone buying it? 😩
If you've launched your course only to hear crickets, you’re not alone. So many new entrepreneurs fall into the same traps when trying to sell their digital products ... and they're a pretty big deal.
In this episode, Lindsay breaks down the top three heartbreaking reasons your course isn’t selling—and what you can do to fix it.
In This ...
This Week We're Slowing Things Down!
In a world that glorifies hustle, what if the key to success is actually slowing down?
Building a business doesn't have to mean burnout, stress, and non-stop hustle. Instead, slow entrepreneurship helps you create a business that aligns with your lifestyle, goals, and energy—without sacrificing your well-being.
In this week's episode, join Lindsay for a deep ...
This Week We're Getting Reflective!
We say no to things that aren't for us so that we can say yes to the things that are. Even though you can do something, is it what's right for you right now? Does it fit with your goals? With your lifestyle? Is it something you even want to do?
In this week's episode join Lindsay for a journey into self-reflection on,
- How rest years can lead to r...
You ever notice you join some people’s email lists and genuinely feel like part of a community and then you join others and you just feel like a mark?
I’ve been noticing an influx of emails in my own inbox recently that have no regard for me as a person and seemingly no interest in me as a member of their community.
We’ve all been there.
We’re getting one, sometimes two, emails per day pushing … pushing … pushing.
And...
Living Life on Purpose
How Feeling Your Feelings Leads to a Stronger Brand Identity!
Episode 31 with Keka DasGupta, The Art of Life-ing
Are Your Feelings Guiding You to a More Authentic Expression of Your Brand?
Listen in as Keka shares her journey and insights gained from over two decades in the PR and marketing industry, including the importance of recognizing your personal value to give your best to ...
The "Just Enough" Content Marketing Strategy
Do What Works and Ditch the Rest!
Episode 30 with Amanda Laird, slow & steady studio
Content Marketing Works Best When It's Something You Love to Do!
How do new entrepreneurs leverage the power of digital marketing to increase their visibility and get their brand in front of their future customers without drowning in the sea of content crea...
Top 5 Fears Stopping Entrepreneurs from Video Marketing
(And how to get out of your own way!)
Episode 30 with Lindsay Johnson, The Radical Connector
Video marketing is one of the most underused content marketing tools for getting new customers!
Whether you're using short-form videos like TikToks and Instagram Reels, long-form videos like YouTube or courses, or my personal favourite, automated ...
5 Ways to Increase Email Open Rates
Are You Using Email Marketing All Wrong? 🙀
Episode 25 with Lindsay Johnson
Email marketing is a powerful way to connect with your customers and promote your products or services.But if your email open rates are low, it becomes pretty obvious that your subscribers are missing out on your brilliant content, expertise, and ultimately, getting to work with you!
Worst of ...
Being Part of the Change isn't Always Easy...
It's not easy to be part of the change our world so urgently needs ... and it's even harder not to burn out or completely disappear into our work to make that change happen.
Belinda Clemmensen, founder of The Women's Leadership Intensive and author of Women, Leadership, and Saving the World, shares with us the importance of standing up for what you believ...
Building a Heart-centred Business Starts Grows from the Inside Out...
What does it look like to build a business from a place of love? What would happen if you stayed curious about your relationship with consistency as it relates to your heart-centred marketing strategies and creating a sustainable business you love?
Just a Few of the Magical Tidbits Sydney Shared in This Episode...
- Life isn't consistent! Is c...
Everyone Feels Uncomfortable Talking About Their Business Finances...
So, let's get uncomfortable together! When you're a new business owner it's easy to put a lot of pressure on yourself to know everything, be good at everything, and 'fake it until you make it' until you figure it out.
It can be hard to ask for help .. or even know WHO to ask for help. Especially if you've been ...
The Evolution of Your Business is Directly Tied to the Evolution of YOU!
Ariana's first business was in fitness and birthed from her passion for fitness in her sobriety journey. As she evolved, so did her business which meant leaving her fitness business behind and branching into the new and exciting world of breathwork and somatic healing and how to use these tools to support entrepreneurs in the growth of their ...
Who knew preventing thigh chafe for thousands of women around the world could smash diet culture and fatphobia at the same time?
Marnie didn’t listen when experts told her chub rub was too niche for a business. Instead, she channelled her fire for solving this painful problem into a business that’s changing the world!
In this episode, we dive into:
- When your business becomes a mission and you’re c...
Can you start a business without social media?
Episode 23 with Lindsay Johnson
What would happen in your business if you ditched social media?
The question on so many service-based entrepreneurs' minds these days is, “Do I need social media to build my business?” My answer: It depends!
Ha! Did you think I was going to give you a yes or no answer? You should know me by now!
First things first, let's...
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