Evoke Greatness Podcast

Evoke Greatness Podcast

Do you have an insatiable hunger for growth and knowledge? Are you interested in hearing the stories of how successful people have navigated their journey towards greatness…all while stumbling through valuable lessons along the way? My name is Sonnie and I am the host of Evoke Greatness, the weekly podcast driven by my curious nature and fascination with the champion mindset. I am a HUGE book nerd and a wee bit of a "control enthusiast" with an obsession for motivational coffee cups. On this podcast, we share the ups and the downs, the highs and lows and all the lessons learned in between. It's my most sincere hope you hear something in one or maybe many of these episodes that resonates with you and reminds you that you’re not in this alone. I believe that a rising tide raises all ships and I invite you along in this journey to Evoke Greatness!

Episodes

January 6, 2026 29 mins

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🎧 Episode 195: When Success Breaks You Open with Josh Kosnick (Pt. 2)

In Part 2 of this deeply reflective conversation, I welcome back leadership coach, speaker, and author Josh Kosnick to explore the bridges most leaders avoid until life forces their hand…legacy, alignment, energy, relationships, and the truth about how we actually want to be remembered.

Building on the foundation of identity and faith from Part 1, th...

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🎧 Episode 194: When Success Breaks You Open: Josh Kosnick on Identity, Faith, and Rebuilding from the Inside Out

What happens when everything you’ve worked for disappears… and you’re forced to confront who you are without the title?

In Part 1 of this powerful conversation, Sonnie Linebarger sits down with leadership coach, speaker, and author Josh Kosnick to unpack the season that changed everything. After building and...

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🎧 Episode 193: Where Real Leadership Begins with Laurie Maddalena (Pt. 2)

In this powerful continuation of my conversation with leadership expert, executive coach, and author Laurie Maddalena, we move from insight to application. Part Two is where leadership gets practical.

Laurie shares how leaders can break free from reactive cycles, lead through uncertainty with confidence, and create sustainable impact without burn...

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🎧 Episode 192: Where Real Leadership Begins with Laurie Maddalena (Pt. 1)

In this powerful episode of Evoke Greatness, I welcome leadership expert, executive coach, and author Laurie Maddalena. Laurie shares the pivotal moments in her own leadership journey that revealed why traditional leadership models often fall short and where the real work of leadership truly begins. Together, we explore what it means to move fro...

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December 9, 2025 16 mins

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🎧Ep 191: A Masterclass in Hard Conversations & Why Clarity Is Kindness

In this leadership-deepening episode of Evoke Greatness, Sonnie breaks down one of the most avoided and most essential skills in leadership: how to navigate hard conversations with courage, compassion, and clarity.

Sonnie shares why avoiding hard conversations doesn’t protect anyone… it actually deepens discomfort and robs people of the chance t...

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🎧 Episode 190: 5 Secrets to Break into the C-Suite with Katy McFee 

In this inspiring episode of Evoke Greatness, I welcome Katy McFee, Founder of Insights to Action. Katy shares her journey from corporate frustration to executive success and how she's now dedicated to closing the gender gap in senior leadership. She offers insights on:

  • Navigating the corporate ladder from director to EVP
  • Overcoming challenges ...
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🎧 Episode 189: The Inside Story of the Rise of the Self-Help Empire: Sex, Power, and Transformation with Marcia Martin (Pt. 2)

In this episode of Evoke Greatness, we continue our powerful conversation with Marcia Martin, a pioneering force in personal development and one of the original architects of the Human Potential Movement.

In Part 2, Marcia takes us even deeper behind the curtain — into the patterns that shaped ...

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🎧 Episode 188: The Inside Story of the Rise of the Self-Help Empire — Sex, Power, and Transformation with Marcia Martin (Pt. 1)

In this episode of Evoke Greatness, I welcome Marcia Martin, a true icon in the personal-development industry and one of the original architects of the Human Potential Movement.

Before stadiums filled for Tony Robbins or The Secret became a global phenomenon, there was est (Erhard Seminars Tra...

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🎧 Episode 187: The Power of Your Story — How to Turn Life Lessons into Lasting Influence (Part 2)

In Part 2 of this powerful conversation, Bill Blankschaen — master storyteller, brand strategist, and founder of StoryBuilders — returns to go even deeper into the inner side of storytelling.

Because before you can tell your story to the world, you have to change the story you’re telling yourself.

Bill and I unpack the “con...

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 🎧 Episode 186: The Power of Your Story: How to Turn Life Lessons into Lasting Influence (Part 1) In Part 1 of this insightful and inspiring conversation, author, storyteller, and creative strategist Bill Blankschaen joins me to unpack how your personal story can become your greatest advantage—in business, leadership, and life.

Bill shares wisdom from his new book, Your Story Advantage, revealing how the moments that ...

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🎧 Episode 185: Proof That Anything Is Possible When You Bet on Yourself with Destin George Bell (Part 2)

What happens after the dream starts coming true?

In Part 2 of this powerful conversation, Destin George Bell returns to share what most founders don’t talk about: the emotional toll of rapid growth, rebuilding after betrayal, and the deeper leadership required when you're the one carrying the vision.

If you’ve e...

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🎧 Episode 184: Proof That Anything Is Possible When You Bet on Yourself with Destin George Bell (Part 1)

What does it take to go from $2,000 and no industry connections to landing a deal on Shark Tank and building a fitness movement?

In Part 1 of this two-part episode, I sit down with Destin George Bell — founder of Card.io, the gamified running app turning neighborhoods into turf wars — to unpack the mindset, grit, an...

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🎧 Episode 183: The Dance of Head and Heart: Recalibrating Your Leadership Vision

Leadership is a reflection… but what happens when the image looking back at you is distorted? In this episode, I explore how vision gets skewed, the red flags to watch for, and what it takes to recalibrate when you’ve drifted off course. Through personal stories, psychology insights, and practical recalibration tools, I unpack how great l...

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🎧 Episode 182: Rewilding Your Life and Leadership with Aubrey Morgan Yee (Part 2)

In Part 2 of this conversation, futurist, systems thinker, and storyteller Aubrey Morgan Yee goes deeper into the wisdom and practices that help us lead with clarity and integrity in a world that often demands speed and urgency.

Aubrey shares why slowing down can actually accelerate transformation, how the “goo” of metamorphosis mirrors o...

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🎧 Episode 181: Rewilding Your Life and Leadership with Aubrey Morgan Yee (Part 1) 

In Part 1 of this conversation, futurist, systems thinker, and storyteller Aubrey Morgan Yee shares her journey from reluctant entrepreneur to rewilding advocate and narrative-shaping leader.

Aubrey opens up about the breakdowns that became breakthroughs, what she discovered when she stopped numbing, and how ancestral wisdom and rewildin...

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🎧 Episode 180: The AI-Ready Customer Experience Playbook with Ty Givens (Part 2)

In Part 2 of this conversation, Ty Givens, founder of CX Collective and CX Collective Advantage, goes deeper into the human side of customer experience leadership—where imposter syndrome, self-trust, and resilience collide with the demands of scaling in the age of AI.

Ty shares openly about her own battles with feeling “not ready,” what it...

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🎧 Episode 179: The AI-Ready Customer Experience Playbook with Ty Givens (Part 1)

In this conversation, Ty Givens, founder of CX Collective and CX Collective Advantage, shares her journey from corporate leader to entrepreneur, and how she’s helping companies transform customer chaos into streamlined, scalable operations.

With more than 25 years of experience leading customer support teams at See’s Candies, Thrive Causem...

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🎧 Episode 178: Coaching Yourself – 5 Questions to Unlock the Next Level of Your Potential

In this solo episode, I share the five most powerful coaching questions you can ask yourself to move beyond your current limitations and step into the leader you’re meant to be.

If you’re a director aiming for VP, or a VP preparing to step into the C-Suite, these questions will help you break through self-imposed barriers, sharpen...

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🎧 Episode 177: How to Rise, Lead & Heal After Workplace Toxicity with Kaitlyn Rios (Part 2)

In Part 2 of this heartfelt and transformative conversation, Faced With Grace founder Kaitlyn Rios returns to explore the role of mental wellness in overcoming workplace adversity, why asking for help can be the scariest step, and how to build a future of healthier, more inclusive workplace cultures.

We talk openly about the...

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🎧 Episode 176: How to Rise, Lead & Heal After Workplace Toxicity with Kaitlyn Rios (Part 1)

In Part 1 of this powerful conversation, Faced With Grace founder Kaitlyn Rios shares her deeply personal journey from surviving a toxic work environment to building a mission-driven organization that empowers women to rise above adversity with confidence, poise, and purpose.

We dive into the signs of workplace toxicity, how...

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