Million Dollar Landscaper Podcast

In this episode, Scott (@MillionDollarLandscaper) is joined by Jake Hundley and Cody See of Evergrow Marketing to break down the truth about online ad platforms—and which ones landscapers should actually be using. They dig into Google Ads vs. Local Service Ads (LSAs), why Nextdoor might be your best-kept secret, how Yelp and Angi’s can work (but only if you respond fast), and why the real problem usually isn’t the platform—it’s you...

In this episode, Scott (@MillionDollarLandscaper) is joined by Jesse Mansfield of The Print Shoppe to break down why print marketing isn’t dead—and how landscapers can actually make it work. They cover why billion-dollar companies like True Green still mail postcards, the difference between blasting every house with EDDM versus targeting the right customers, why your current customer list is the biggest goldmine you’re ignoring, an...

In this episode, Scott (@MillionDollarLandscaper) explains why running ads too soon will drain your wallet—and what you should do first. He breaks down why word of mouth is still king, how to tap past customers for easy wins, why yard signs, vehicle wraps, and “5 arounds” create instant trust, and how networking groups keep work coming in. He also covers why a Google Business Profile, consistent social media, and a simple, mobile-f...

You’re paying $35 an hour—and guys still don’t show up. Sound familiar? In this episode, Scott unpacks a heated Facebook discussion where landscapers vented about the worker shortage—and shared what’s actually working to keep crews together.

You’ll learn:

✅ Why paying more isn’t enough to fix turnover

✅ Simple ways to build loyalty (without spending a fortune)

✅ Coaching tips for hiring slow, onboarding right, and checking in often

You’re running jobs, meeting with clients, and trying to keep your crew on track. But meanwhile, the admin side of your business is stacking up—emails, invoices, scheduling, social media, customer follow-ups. Before you know it, you’re buried in $12/hour tasks while the big money jobs get put on hold.

In this episode, Scott sits down with Derek Shaw and Kelli Anh of Hyre (formerly Hey Lieu) to show landscapers how Virtual Assista...

You spend time and money to get the phone to ring. But if you don’t answer within minutes, that lead is gone—and they’re calling your competitor.

In this episode, Scott shares how AI Voice Agents and Conversation AI Chatbots can act as your 24/7 sales team, making sure you never miss another lead (even when you’re busy or off the clock).

You’ll learn:

✅ Why slow response times are killing your conversion rate

✅ How AI can answe...

Turn Your Google Business Profile into a Lead Machine with AI

Most landscapers set up their Google Business Profile once—and never touch it again. But here’s the truth: if it’s not optimized and active, you’re missing out on leads that are already searching for your services.

In this episode, Scott breaks down how you can use simple AI tools (like ChatGPT) to fix and maintain your profile so it actually brings in paying jobs—wi...

Your New Sales Team Works 24/7—and Doesn’t Call in Sick

Too many landscapers are slammed with calls, questions, and quote requests they don’t have time to answer. And that means one thing: missed leads.

In this episode, Scott and Kati break down how you can use AI tools like chatbots and voice assistants to handle common sales conversations without adding more to your plate. These tools work around the clock, never call in sick...

Ever felt like this business is breaking you?

You’re not alone—and you’re not weak. In this episode, Scott gets brutally honest about burnout in the landscaping world. From long days in the field to nonstop client demands, broken equipment, and crew no-shows—it adds up fast. And sometimes, it makes you question whether it’s all worth it If you’ve ever thought about walking away from your business, this episode is for you.

You’ll ...

Ever feel like you’re paying Google—but not getting paid?

In this episode, Scott sits down with Katie Kingsbery of Revkey to unpack why most landscapers struggle with Google Ads—and how to finally make them work. If you’ve ever burned through your budget and ended up with zero real leads, this one’s for you.

You’ll learn:

✅ Why showing up on Google is about more than just clicks—it’s brand credibility

✅ The #1 website mistake t...

Ever feel like your work looks pro—but your business doesn’t?

In this episode, Scott sits down with Ezra McCarthy of Green Frog Web Design to unpack the truth about branding for landscapers—and why it has nothing to do with your logo.

If you’ve ever lost a job to a “cheaper” competitor, this one’s for you.

You’ll learn:

✅ Why your truck, quote, and crew say more than your Facebook page ever could

✅ The difference between brandi...

Ever had a homeowner say, “You’re too expensive”—and not know what to say next?

In this episode, Kati breaks down exactly how to handle price objections without getting defensive or dropping your pants (your prices, that is).

You’ll learn:

✅ Why “too expensive” is usually just a conversation starter

✅ The power of “What” questions to uncover what the customer really cares about

✅ How to turn sticker shock into a sale (with mulch,...

If you’re a landscaper staring at a to-do list that’s bigger than your mulch pile—this episode is for you.

Kati flies solo and unpacks the D4 System (Delay, Delegate, Delete, Do), her go-to move for beating busy-season overwhelm without working longer hours.

You’ll learn:

✅ What the D4 filter is—and why a plain brain-dump isn’t enough

✅ How to spot tasks you can delay until the slow season

✅ Fast ways to delegate jobs (yes, eve...

If you’re a landscaper who’s sick of chasing leads, getting ghosted, or losing jobs to someone who “just called back faster”—this episode is for you.

Scott sits down with James Hatfield, a former painter turned tech expert, to break down what “speed to lead” really means—and why calling people back fast (and with video) could be the key to booking more jobs.

You’ll learn:

✅ Why slow follow-up is costing you money

✅ How to use s...

If you’re a landscaper trying to get found on Google but you’re running your business out of your truck, garage, or storage unit—you’re not alone.

In this episode, Scott breaks down 5 of the most common (and most important) questions landscapers ask about Google Business Profile. These are the questions that come up when you're ready to grow, get more leads, and actually show up on Google Maps.

You’ll learn:

✅ How to set up your pr...

In this episode, Scott breaks down how small landscaping businesses can outrank national chains on Google Maps—without spending big on ads or hiring a marketing agency.

Spoiler alert: You already have a secret weapon the big brands can’t compete with.

Scott shares the 3 ranking factors Google actually uses to decide who shows up at the top—and how small, scrappy landscapers can win by leaning into what makes them local and trustw...

In this episode, Scott breaks down one of the biggest myths in local marketing: that all you need to rank higher on Google is more 5-star reviews.

Spoiler alert: It’s not true.

Scott shares the results of recent tests run with real landscaping businesses—and reveals how some are outranking competitors with double (or triple!) the number of reviews by simply posting updates and photos consistently.

You’ll learn:

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