Behind the Review
Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features candid conversations with entrepreneurs and industry leaders—uncovering the stories, surprises, and creative strategies behind successful businesses. Whether you’re looking for inspiration, actionable tips, or insights to help your own business grow, tune in for fresh perspectives and expert advice, now also available on YouTube.
Episodes
October 22, 2025 • 38 mins
Media expert Lynn Smith shares how mastering communication unlocks business growth, team trust, and brand visibility. Lynn outlines strategies to overcome the “brain bully,” communicate with presence, handle feedback with confidence, and rebrand with impact. Learn practical tips for entrepreneurs; from magnetic messaging to pitching the media and building a trustworthy, memorable brand.
https://www.lynnsmith.com/
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October 15, 2025 • 32 mins
TV design expert and bestselling author Bobby Berk joins Emily to share how he grew from retail entrepreneur to celebrated TV personality, building an authentic brand at every step. Bobby reveals his approach to interior design, creating “Instagrammable” moments, fostering team loyalty, and handling customer reviews—all to make your business truly unforgettable.
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October 8, 2025 • 35 mins
Jenn Saesue and Chat Suansilphong of 55 Hospitality share how they redefined Thai food in NYC with Fish Cheeks, launched Bangkok Supper Club, and are now opening Bub’s Bakery. Hear their insights on spotting market gaps, partnering with talented chefs, embracing customer feedback, and building trust within their team. Discover real-world lessons on growing restaurant brands and staying innovative while expanding.
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October 1, 2025 • 37 mins
Elisa Marshall, co-founder of Maman cafés, shares how she grew a bakery from 1 curated location, to over 40! Plus landing a dream collab with Martha Stewart. Hear her top tips on menu innovation, brand storytelling, customer advocacy, and scaling without losing authenticity. Packed with practical advice for hospitality pros and entrepreneurs in any industry.
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September 24, 2025 • 26 mins
Drew and Jonathan Scott—the Property Brothers—share how childhood side hustles fueled their rise to global brand leaders. Learn how innovation, authenticity, and listening to customers built their product empire and hit TV shows. Plus, insights from their new show, “Don’t Hate Your House” and tips for healthier homes, impactful marketing, and business growth.
Property Brothers
Don't Hate Your House (HGTV show)
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September 17, 2025 • 36 mins
The inspiring journey of Pana Food Truck. Founder Herman Sierra shares how he and his brother brought Venezuelan arepas to California, overcoming setbacks and building a community one customer at a time. Hear about navigating business challenges, keeping the menu authentic (and simple), mastering social media, and the leap from food truck to brick and mortar restaurant. Essential advice for any entrepreneur dreaming of turning cult...
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September 10, 2025 • 46 mins
Go behind the scenes with Ted Xenohristos, founder and Chief Concept Officer of CAVA, as he shares how the Mediterranean-inspired brand grew from a single, family-run restaurant, to a national sensation. Discover the importance of culture, team empowerment, food quality, and innovation in scaling a restaurant business, plus candid lessons learned along the way. Don’t miss insights on hospitality, customer connection, and what makes...
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August 20, 2025 • 42 mins
Josh Campbell of Rescue Air & Plumbing joins Emily to reveal how he scaled a family-founded HVAC business into a multimillion-dollar home services powerhouse. Dive into practical lessons on acquiring and integrating new trades businesses, building a winning culture, setting clear goals, and turning tough customer moments into loyalty. Tune in for real-world advice and inspiration on growth, leadership, and the power of over-communi...
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August 13, 2025 • 44 mins
Family-run businesses bring something special to their communities—and Pest Brothers is proof. Jose and Michael Rodriguez share how they’ve grown from summer door-knocking to one of Yelp’s Top 100 Local businesses. Discover their secrets to stand-out service, ultra-fast response times, and building a team centered on trust. Learn what it takes to thrive in home services—and how family values fuel their success.
Pest Brothers
Mor...
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August 6, 2025 • 38 mins
Independent restaurants do more than serve food—they anchor communities. Dr. Anne McBride of the James Beard Foundation and Chef D’Andre Carter of Soul & Smoke join Emily to explore how independent restaurateurs build resilience, embrace transparency, use data, and forge deeper connections with customers. Tune in for actionable insights on navigating rising costs, leveraging technology, and growing through authentic engagement.
Ja...
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July 29, 2025 • 34 mins
Kickstarter CEO Everette Taylor joins Behind the Review to share his journey from teen entrepreneur to leading the world’s biggest crowdfunding platform. Learn what crowdfunding is (and isn’t), how Kickstarter helps small businesses and creators get funded, and why listening to feedback is Everette's top founder skill. Whether you’re launching a dream or scaling up an existing business, get practical tips for building community and...
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July 22, 2025 • 29 mins
DivaDance founder and CEO Jami Stigliano joins host Emily for a deep dive on building a movement-based business that inspires confidence and community. Jami shares candid lessons on accessing capital, scaling with intention, fostering authentic culture, leveraging reviews, and why “facts over feelings” is her rule for handling feedback. Whether you’re growing a franchise or just getting started in business, this episode is packed w...
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July 15, 2025 • 30 mins
From running an HVAC business with her husband to becoming the Principal Industry Advisor at ServiceTitan, Angie Snow shares proven ways to recruit new talent, boost online reviews, retain employees with creative scheduling, and leverage technology like AI. Get tactical advice on building a winning team culture, overcoming trade industry stigmas, and hear why home service careers are more in demand—and rewarding—than ever.
Service...
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July 8, 2025 • 43 mins
How does a “flavor drop” every month, pop culture infusions, and a unique loyalty program help 16 Handles thrive in the frozen yogurt game? CEO Neil Hershman shares his journey from franchisee to CEO, the secrets behind flavor innovation, why customer reviews matter, and how modern marketing powers franchise growth. Discover lessons in loyalty, operations, and brand building—plus the scoop on what it takes to scale in a crowded des...
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July 1, 2025 • 36 mins
Host Emily Washcovick sits down with Joe Crisara—veteran contractor, business coach, and Service MVP podcast host. Joe shares hard-won lessons from nearly 50 years in home services: why profit takes courage, how to create value customers rave about, and smart ways to handle both glowing and tough reviews. Tune in for real strategies to elevate your business and reputation.
Service MVP Podcast
Service MVP Speaking
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June 25, 2025 • 39 mins
Actress, writer, and entrepreneur Busy Philipps gets real about authenticity, brand partnerships, and turning disappointments into new opportunities. Tune in to hear how Busy's unfiltered approach shaped influencer marketing—and why having a clear mission is key for brands seeking lasting impact.
Busy Philipps is Doing Her Best
More about the episodeTheme Music by Ali Schwartz and Meserole Sound
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April 24, 2025 • 27 mins
Alexander’s Patisserie combines traditional culinary technique with innovation to create pastries that delight customers—and sometimes go viral. Chef Shu and Vice President David Brungard share how team culture, quality ingredients, and customer feedback keeps them on a path to success; also, Yelp Elite reviewer Taylor P dishes on the flat croissants that drew her in and why her experience left a lasting impression.
Alexander's P...
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April 17, 2025 • 33 mins
What is influencer marketing—and how can small businesses use it effectively? Emily Washcovick sits down with Julianne Fraser, founder of Dialogue NYC, to break down the types of influencers, how to build lasting partnerships, and why authenticity and creativity are key. Whether you're just starting or scaling your strategy, this episode is packed with actionable insights to help you grow your brand through partnerships, collaborat...
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April 10, 2025 • 32 mins
Fast, reliable service and a commitment to sustainability sets Junkluggers apart from other junk hauling providers. President Justin Waltz shares how responsiveness, customer connection, and eco-friendly practices have fueled the company’s growth as a nationwide franchise, while Yelp Elite reviewer Vanessa H. shares how the team’s problem-solving professionalism made her move stress-free. Learn how great customer service and commun...
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April 3, 2025 • 27 mins
In this episode of "Behind the Review," we delve into the journey of Justin Twohig, the innovative founder of Venhue, a fine-dining, tasting-menu restaurant in New York City. Justin discusses how he turned the traditional dining experience on its head using AI and a theatrical approach. We also hear from a delighted customer, Brianne, who emphasizes the impact of Venhue's unique community table concept and exceptional service on he...
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