The Game with Alex Hormozi
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Episodes
August 7, 2026 • 7 mins
Join Alex at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Many people settle for someone who just showed up—they call it a relationship, and then wonder why they’re struggling. In this episode, Alex and Leila break down the only question that matters when choosing a partner. From the traits that rub off over time to why needing a partner is the fastest way to picking the wrong one, this i...
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Mark as Played
August 5, 2026 • 7 mins
Join Alex at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
A perfectly crafted offer will still lose to a page full of testimonials. In this episode, Alex explains why starting for free is the fastest path to scale a new business. He also shares the four elements of compelling proof that beat promise every time.
In this episode
00:00 Always start for free
04:28 Proof over promis...
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July 30, 2026 • 7 mins
Join Alex and His Team at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Dominating a market once is hard. Staying unbeatable is an intentional structural decision. In this episode, Alex walks through three strategic advantages that make the biggest businesses in the world nearly impossible to compete with, and how any founder can start building them from day one.
In this episode
00:00 Cost advantage...
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July 23, 2026 • 8 mins
Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
The early stages of business growth require exploration. However, progressive scaling requires isolation, focus, and ruthless prioritization. In today’s episode, Alex explains why the best opportunities come after doing the work, why winners separate themselves by saying no, and how speed in decision-making cr...
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July 21, 2026 • 23 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Most businesses don’t have a growth problem. They have a volume problem. In this episode of Scale or Fail, Alex helps a seven-figure sticker education business unlock its next stage of growth by fixing the biggest constraint: customer acquisition. He breaks down why more ad...
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July 16, 2026 • 12 mins
Book Your Spot At The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas
Every business is scalable. Some are just harder to scale than others, and most owners can't tell the difference. In this episode, Alex bursts the one belief that kills more businesses than bad markets, bad products, or bad timing combined. The problem is often not the business model or the industry. It’s the decision to break what&...
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July 14, 2026 • 34 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Selling labor by the hour in a service business is a race to the bottom. In this debut episode of Scale or Fail, Alex sits down with Nas, founder of Flexdolly, a $300K moving company in San Diego, to diagnose everything holding the business back. Using real numbers and examples, ...
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Mark as Played
July 9, 2026 • 9 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
The middle of the pricing spectrum is where most businesses die. In this episode, Alex breaks down the math most owners never run and offers three frameworks for building an expensive offer without starting from scratch. He also explains how speed, specificity, and removing frict...
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July 7, 2026 • 13 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Methods expire, but models remain the same. In this episode, Alex breaks down the only ratio that determines whether a business lives or dies, scales or stalls. He demonstrates how to calculate it, why it must be adjusted as the team and operations sc...
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July 2, 2026 • 15 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
A strong personal brand is one of the most valuable assets in an AI-driven world. Today, Alex breaks down the three stages every personal brand goes through, from earning the right to be heard to staying relevant long after the brand is built. He also offers real-life examples of...
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Mark as Played
June 30, 2026 • 10 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Targeting actual buyers beats vanity metrics every time. In this episode, Alex reveals why the videos that make the most money rarely make the most views. Using real behind-the-scenes data from billions of impressions and millions in sales, he breaks ...
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Mark as Played
June 25, 2026 • 12 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
The rules haven't changed. Superior technology still beats inferior technology, every single time, from the Stone Age to right now. In this episode, Alex explains what AI means for business owners, why the last thing people will ever get paid to do is...
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Mark as Played
June 23, 2026 • 11 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Negotiation feels like guesswork when parties walk into a deal without leverage, structure, or language. In this episode, Alex Hormozi breaks down field-tested tactics he’s used across employees, vendors, and multimillion-dollar deals to sy...
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Mark as Played
June 18, 2026 • 10 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Ethical decisions can cost something in the short term but pay premium dividends for decades. In this live hotline call, a business owner mid-sale discovers a key employee skimming. Alex breaks down exactly what to do legally, ethically, and strategic...
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June 16, 2026 • 10 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
What does trust actually mean? How do you know that you trust someone? In this episode, Alex defines four types of trust and the two variables that determine each type. He offers a precise framework for understanding trust in relationships, becoming t...
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June 11, 2026 • 13 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Many entrepreneurs hide behind the belief that their businesses aren’t scalable. They want problems to stop so they can scale easier and faster. In this episode, Alex busts this myth, arguing that the demand for a problem-free business is t...
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June 9, 2026 • 10 mins
Book Your Spot For The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas
Most people negotiate with two variables: price and a prayer. Alex uses 80. In this episode, he breaks down three street-tested negotiation tactics he's used to acquire and scale multiple businesses. He explains why negotiation is never zero-sum, how to trade small concessions for massive wins, and the framing trick that turns a cost into...
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Mark as Played
June 4, 2026 • 13 mins
Book Your Spot For The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas
AI won't disrupt all creators equally. It's coming for those who never had a real reason to be trusted in the first place. In this episode, Alex breaks down the creator risk continuum, explaining exactly where AI will disrupt first, and lays out the only strategy that will keep brands alive in this era. The answer isn't more content but ...
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June 2, 2026 • 25 mins
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Many people stay broke chasing shortcuts. The wealthy play a different game. In this episode, Alex breaks down the four paths that create massive wealth and explains why nearly every billionaire follows at least one of them. From bootstrapping businesses to raising capital, the l...
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Mark as Played
May 28, 2026 • 15 mins
Join Alex at the 2-Day Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Most brands don't fail because of bad products but because they were not built on purpose. In this episode, Alex breaks down exactly what a brand is, why it makes money, and how to build a great one from scratch. He also shares the three metrics that tell owners whether their brands are working or dying.
In this episode
00:00 Bran...
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