Charlotte, North Carolina-based rapper Reuben Vincent makes smart, socially conscious, and lyrically driven rap. He hustled hard on a local level through his youth, touring with Bas and Rapsody and working with 9th Wonder before signing to Roc Nation for the release of his 2023 album Love Is War.
Born in 2000, Vincent started making music in his early teens, releasing his debut mixtape, IDOLescent, under the name Esau when he was just 13. Although his early work still had room for improvement, Vincent would continuously promote it online, which eventually paid off after prod...