April 4, 2024 • 20 mins
Kyle Creek aka The Cptn has been grinding on social media for years, here how he got to where he is and what makes engaging content!
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Speaker 1 (00:01):
Live from the Mercedes Benz Interview Lounge. Hey, we've been
to a party and you meet someone and you you
end up talking to them just you know, nice to
meet you, Nice to meet you too, and then an
hour later you're still talking to them because they're the
most interesting person in the room. The answer is, yes,
I'm gonna enter for you. Attention answers, Yes, may you're
(00:22):
so excited. Okay, thank you, Nate. Uh, he's got a
crush so Kyle. In my opinion, Kyle Creek is that guy.
He's been on our show before, he's been in interviewed
on Gandhi's podcast Sauce on the Side, right yep, coming up,
and he's here and you may know him as the
Captain if you're following him online. He's a writer, a creator,
He's a a Pooh stirr the stir the stir of Pooh. Kyle,
(00:48):
welcome back to the show. I appreciate a self instigator,
self proclaimed instigator.
Speaker 2 (00:54):
Can I point something out?
Speaker 1 (00:56):
What?
Speaker 3 (00:56):
Look at Nate's look.
Speaker 1 (01:00):
He's trying to I don't know what microphone is on.
Speaker 2 (01:04):
So our captain here has you know, the nice hat
and the nice beard and Nate's trying to do the
beard and the hat lately. Where's the test? I'm working
on it.
Speaker 1 (01:13):
This is that obvious. I'm trying to imitate someone tell you.
Let's let everyone hear him and they'll find out why
you have such a crush on.
Speaker 2 (01:18):
I'm just here to test back to you.
Speaker 3 (01:23):
He said, he's here to test how straight Nate really is.
Speaker 1 (01:31):
That test will short with a little line, little COVID test. Anyway,
So you have books out about almost any and every topic.
Speaker 2 (01:41):
It seems like that at this point. I mean I
wrote the history books initially, but I've done like the
satirical books, children's books, I mean, self help style books.
I'm currently working on a long, in depth memoir. I'm
ghost writing for a celebrity client who's album can't I
can't tell you that you can't. His name's Robert Foe.
He's a celebrity tattoo artist. He actually on skin design
(02:02):
tattoo done in soho.
Speaker 1 (02:03):
Oh, maybe you did tell us who it is?
Speaker 2 (02:05):
Then? Yeah, I guess I was just trying. I mean,
he won't mind. But he's a phenomenal individual. I met
about a year and a half ago, and he has
an incredible story about coming from Cambodia as a refugee
during the camera Roo's genocide, and now he's a vastly
successful celebrity tattoo artist. So wow.
Speaker 1 (02:23):
But now you have a couple of kids books out.
Speaker 2 (02:25):
I do. I have two out. I have William as
a Weirdo and Sarah Lives in Space. And I actually
had the idea for both books when I was living
here in New York back in twenty seventeen, but I
was just kind of shelfed them and put him aside
for a while.
Speaker 1 (02:35):
So these books you've written, what kind of gear do
you have to shift into to write a children's book?
I mean, what's it like as a writer to make
that pivot?
Speaker 2 (02:43):
I mean, it's probably the same gear I've been in
for a long time on Twitter, because it's just like short, snippy,
what can I make rhyme? How can I communicate a
point in you know, one hundred and forty four characters
or less. So it's kind of a similar style, but
definitely toning down my language because that's kind of what
I've been known for online. And then also it's it's
fairly hard to take a complex subject and distill it
(03:03):
into something that a child can understand, but also a
parent enjoys reading. And the reason I finally did the
books because I became a parent myself and people gave
me all these books and I've been reading them to
my son and they sucked. I didn't eve want to
read them like they didn't wry and right. I thought,
you get to the end of the book and be like,
there's no message, there's no story, what's the takeaway? And
I was like, I just you know, my dad actually
illustrated them. I told my dad, I said, we got
(03:24):
to finally do these books because all the books that
I'm reading right now, aside from Doctor seuss In the
classics that I loved as a kid, I think a
lot of the books now are just garbage.
Speaker 1 (03:30):
But you know, taking a very complex topic and turning
it into something that will engage with a kid, that's
the magic. Yeah, those are the best books. And I
bet you master it.
Speaker 2 (03:42):
I mean, I hope I do. I mean. The coolest
thing is my son started bringing me my books to
read to him, and I never pushed them on him,
and they were just on his shelf because I had copies,
and he started bringing you know, Sarah Lives in Space
particularly he'd bring that to me to read him every night,
and that was kind of just you know, in those moments,
it was very surreal that. I mean, somebody, he'll old
enough to realize the book's dedicated to him, but I
mean at the time, he just naturally gravitated towards it.
(04:04):
And all my friends that have kids are always sending
me photos of them reading them to their kids, and
they tell me, oh, we have to read this book
twice every night or he won't go to bed, and
that's just wow. It's been cool to hear that.
Speaker 1 (04:12):
I love hearing that. This is why Gandhi another reason
why you and I need to have kids.
Speaker 3 (04:16):
I would rather just write the book.
Speaker 2 (04:19):
I'd like to have ten kids at this point. I mean,
there's a time in my life I was deathly afraid
of being a father. When I found out I was
going to be a dad scared me. But now that
I am a dad, I mean, I totally understand why
people have ten fifteen kids. I mean, if I could
financially support a family that size, I would. I think
it's awesome, Well, come up with more kids books. I
hear it's a very lucrative interestry.
Speaker 3 (04:37):
It's actually not, but yes, there more money in kids
books or in adult books.
Speaker 2 (04:43):
For me, adult books for sure, that's my audience. If
I put on an adult book, I know it's going
to sell because I've kind of you know, gained that
notoriety and the children's space is new to me and
there's a lot of people. I mean, it was very
hard to you know, get people to publish them because
I don't have that background. But if you can get
a successful children's book like they, you will sell millions
of copies.
Speaker 1 (05:02):
Carry potter about that. Yes, hey, so, speaking of writing
and being published, you do a lot of self publishing,
like these two books in front of me right here,
speech Therapy and feel free to quote me. But you
said you just sold one of these to a publishing house.
I did, so.
Speaker 2 (05:16):
I've done that twice. Not which one I just sold
Speech Therapy to a publishing house. But with my history series,
I self published those originally too, and eventually pinging random
house you know, caught wind of un wanted to buy
the rights off. Oh cool. I've self published everything I've done.
I've never actually had a real book deal. I've never
had someone give me an advance to write a book.
I've always wrote a book and then tried to sell
(05:38):
it and people have said no, So I sell publish
it myself, and then te years down the road, they
see how well it sells and they buy it off me,
which has been nice because I kind of get a
double dip. I make all my self published and income,
plus I still get an advance. So I mean it's
not a career path that I would recommend people go down,
but it definitely has worked for me.
Speaker 1 (05:53):
Absolutely.
Speaker 2 (05:54):
How do you self published? Like?
Speaker 3 (05:55):
How you do that?
Speaker 2 (05:56):
Amazon's made it so easy these days, Amazon Amazon Direct.
All you have to do is get a PDF together
and design your own cover, uploaded. It could be selling
within seventy two hours and.
Speaker 1 (06:05):
There you go. See that's the thing. Anyone out there
who's a frustrated writer who just can't get picked up, Yeah,
pick yourself up exactly. I mean, I take you.
Speaker 2 (06:14):
I tell it to writers all the time, though, especial
if you have an audience and you feel like you
can move some copies, I mean, self publish that and
if it does sell well, you can absolutely resell it
to a publisher. And I mean there's there's benefits to both.
The cool thing about self publishing is there's no money
up front. Most people buy books on Amazon anyway, so
why not go direct to the source. But there is
something nice about going into a bookstore and seeing your
(06:34):
books on the shelves and stuff, which you need a
publisher to get that kind of distribution.
Speaker 1 (06:37):
All right, So you're gonna have a col on the
podcast today, like what instigating will you be Like what
menacing instigating will you be doing on your podcast?
Speaker 3 (06:47):
I'm not an instigator, Yes you are very much.
Speaker 1 (06:50):
Excuse me, absolutely.
Speaker 3 (06:53):
I'm not an instigator. But I have so many questions
for him, which I guess I can blow. Well. I mean,
I want to know, like where did this all come from?
Obviously answer these.
Speaker 2 (07:02):
Questions what I can swear though, No, I'm just kidding.
Go ahead.
Speaker 3 (07:08):
No, I found you years ago and I've watched your
following just explode since that point. How does that happen?
Where did that even come from?
Speaker 1 (07:15):
Like that?
Speaker 2 (07:15):
It's funny because I actually took social media off my
phone the first this year. I haven't been on social
media at all really the past four or five months,
but it definitely made my career. And it started kind
of as a joke. I was working as an advertising copywriter,
and I was writing a lot of TV scripts and
I would write jokes into my scripts that clients would
think cross the line, and I'd be like, Ah, that
joke's too good. I'm not gonna let it die. I'm
gonna start putting it on Twitter. So I started just
(07:35):
tweeting like my concepts and observations that I didn't think
my clients would take, and they'll start taking off from me.
And eventually got to the point where my captain following.
And I used the name the captain because I didn't
want to interfere with my professional career, because at the time,
I was just very grateful to have a job in copywriting,
because as a writer, it's one of the few places
you can make good money. And I didn't want to,
(07:56):
you know, say something that was too outlandish and you know,
risk my actual page. And so I had that Captain
kind of veil for a long time. And then eventually
it got big enough to where I was in a
meeting one day and it was with like some high
level asset managers of a Ritz Carlton property I was
working on as a creative director. One of the guys
leans to me and says, hey, you know, my wife
and I are big fans of your work, and I
thought he was talking about like my advertising portfolio, and
(08:18):
he's like, no, we follow you went on Instagram and
we love it.
Speaker 1 (08:20):
Oh busted.
Speaker 2 (08:20):
And I had like this total like where my world's
kind of collided. And then I started getting work because
of my social media following, and I actually left my
advertising career and my social media falling became my career.
And it wasn't like something I ever planned to do.
It just happened that way for me. But really it
was just that repetition. I mean, I probably was tweeting
or writing something every day for five years until I
(08:43):
made any money.
Speaker 1 (08:44):
As the Captain, Well, now, Gonda, you brought him to us.
What was it about the Captain? What was it about
Kyle that hit your nerve that made you go, okay,
I can relate. This guy is very interesting.
Speaker 2 (08:54):
So, based solely on.
Speaker 3 (08:56):
What I saw on social media because I didn't know him,
I thought he seemed very authentic, true to himself, and
he said a lot of things that I think a
lot of people are thinking, but they don't want to
tweet into the world, so I would just retweet them
and repost them all the time, and the irreverence and
the cursing and the rhyming, like all of it goes
together in a nice little package. But when you say
(09:16):
that you really started to make your living on social media,
so you gave up the other job.
Speaker 1 (09:20):
How stressful is that?
Speaker 2 (09:22):
Incredibly? I think the past five years are probably the
most stressful of my career, but they've also been the
most rewarding. Exactly when you only have yourself to rely on,
or I only have book sales, or I only have
this next book deal, or I'm starting to get back
into doing a lot of film and TV work. When
you only have that to rely on, I mean, it's
feast or famine. I mean a lot of creators think
can relate to that. You'll have years where you do
(09:42):
really well, and then you'll have years where like you
go six months and you're like, I don't know how
I'm going to pay my mortgage right now. But I
think during those times you develop that kind of character
that'll make you a better writer. I think, you know,
particularly my book Speech Therapy I and a lot of
that stuff mentioned there is stuff that I experienced to myself,
and so I'm actually going to be re releasing that,
and I'm using a lot of what I've experienced the
(10:03):
last couple of years for this new version because I
have dealt with that stress of being a father and
being a provider, having you know, financial instability at times.
Speaker 1 (10:12):
Let's talk about it. I mean, for for instance, first
of all, Speech Therapy is going to be published. When
is the release?
Speaker 2 (10:18):
You know, so you can still get on an Amazon.
I don't know when the new one's going to be out,
Probably this year. I'm thinking around December is what they're
going to shoot for, but I don't have an exec day.
Speaker 1 (10:25):
Everyone, Let's hold off till the big one comes out.
Speaker 2 (10:27):
No, buy the new one now, like I mean, by
the one I currently have up on Amazon right now,
because that's money directly to buy pocket but it's still
self published. Okay, all right, so buy that one for sure,
but then also by the new one when it comes out.
Speaker 1 (10:40):
I love how you say and for everyone who's ever
experienced something in life that made them say, hey, what
the f why is this happening to me? And then
you go through the table of contents, down the dumps,
down in the dumps, after being dumped, your take on
that money, misery, a furry companion destroys a possession, what
do I do? Laid off fire, liking desire, So you
(11:02):
put your your Kyle spin on all of these.
Speaker 2 (11:05):
I mean, essentially, the whole thing is like if I
had a buddy come to me at a bar and
ask me for advice on something that happened to him, Like,
what's a little quick conversation I'd have with him? You know,
what would I tell a friend of mine? And it's
the idea that like, we had these little things that
happened to us in the morning, Like you can lose
your keys, and if you don't quickly get on top
of that, it can derail your whole afternoon and your
day because you just carry that frustration into your whole day.
And you know, for example, like a breakup. I've seen
(11:28):
friends go through breakups and they get over in a month.
I've seen friends who three years later aren't the same person.
They still haven't recovered from that. And you know, the
whole book is just kind of getting on top of
your thought process and trying to you know, put you know,
halt something that's tracks before it really derails your your
day or your week or your life.
Speaker 1 (11:43):
Help me out with this one though. I mean, going
through a breakup is a major thing. You know, having
a bankruptcy and no money is miserable. But this chapter
is your favorite plant took a dirt nap. So this
is this is telling you how to get through the
loss of a favorite plant.
Speaker 2 (11:58):
It's funny because there's actually people that are really effect
and I think the thing there, and the kind of
the premise of that one is when you invest time
into something and you care for something, whether it's a
plant or a relationship, and it comes to an end,
it still is kind of a grieving process. And it's
a joke that it's a plant because a lot of
people are like, oh, that's just a plant. But if
it's something that you've taken care of every day for
seven years, Like I have a buddy who's got a
(12:19):
greenhouse in his house and he is obsessed with his plants,
and I know, you know, they're rare, and he you know,
ships them in from all over the world. I know
when he loses one, it actually really bumps him out.
And so I just figure out that people probably experience
that time.
Speaker 3 (12:32):
I'm devastated when I lose a planet you do.
Speaker 1 (12:34):
I'm devastating because she's you're a plant woman.
Speaker 2 (12:36):
Yeah, well yeah, because you don't have kids. If you
had kids, you wouldn't you'd be like, I got something
else to care about it. I don't know.
Speaker 3 (12:41):
That's why I don't have kids, But that's.
Speaker 1 (12:43):
The purpose of this chapter. If you have kids and
you know, or if you have a plant, I mean,
there's there're parallels there. I get it. Your house is
literally on fire. I want to read this chapter. Have
you ever lived in the house that was on fire? No?
Speaker 2 (12:55):
But I know the first thing I would do is
I would get a really good outfits. When I'm interviewed
on the news with my house burning behind me, I'd
want to look really small. Oh yeah, Actually, for a
long time I had like my fire outfit picked out.
I guess something happens, I'm gonna be on the news.
I want to look just as hot as that fire
behind him, or hotter. So I recommend, like you have
an outfit ready to go at your get out of
the house outfit, because there's going to be someone interviewing
(13:17):
in the news and you want to look slick being interviewed.
Speaker 1 (13:19):
Fire.
Speaker 2 (13:20):
What fire?
Speaker 1 (13:21):
Oh there's a yeah, there's a fire this jacket I
got on.
Speaker 3 (13:25):
I have something that's completely off topic from this. But
when I first met you, it was at jingle Ball.
Yeah yeah, in Miami, which is not a place that
I would have thought i'd see you backstage hanging out.
What were you doing backstage at tingle Po?
Speaker 2 (13:38):
My buddy Davey brought me? Okay, yeah, I mean I
met Davey when I lived here in New York. He
guys are good friends. Do we know Davey David Dyer?
Speaker 1 (13:44):
I know Dave Dier.
Speaker 2 (13:46):
I know Dave Dyer since he was He's a really
good friend of mine. Little He told me to say
hi to he guys. Actually he was. I was going
to try and hang out them last night, but he's
out some cheer.
Speaker 1 (13:54):
You're a Dave Dire guy. Because I'll tell you right
now that really says a lot about you. Because Dave
Dyer is like to hit his coolest guy.
Speaker 2 (13:59):
You'll never me. The funny thing about Dave and I
is we had a mutual person trying to introduce us
for like two years. But we both thought that mutual
person was kind of like scammy. It's like, all right,
if they're friends with them, it's probably not a good person. Yeah,
and so, like two years we avoided each other and
they kept trying to link us up, like you guys
would get along. And then finally, I think Davey emailed
me directly one day and he's like, all right, finally,
(14:19):
let's just let's just get this over come. Meet me
at a bar. So I met him at a bar
down in the East Village, I think, and him and
I stayed out till like three year.
Speaker 1 (14:26):
He's awesome, But I know, but this says a lot
about that guy who thought was scammy. But this person
actually has something good going because they.
Speaker 2 (14:33):
The person definitely was. But okay, but no, like we
we've had that talk too. And I told him, I
was like, you know, the reason I didn't want to
hang out with you is because of so and so,
and he said the exact same things. That person definitely was.
But him and I connected and we've been really good
friends ever since. And yeah, so he was he knew
that I had recently moved to Florida and he was
down there for that jingle ball and he wrote me
and he's like, hey, I know it's not your thing.
And he even knew that He's like.
Speaker 1 (14:53):
It was weird.
Speaker 2 (14:56):
Or anything. No, I mean I recognized like one song,
but he was like, I know it's not your thing,
but I'm only there for a night. I'd love to
see you. And I was like, all right, I'll come out.
So that's what I was.
Speaker 3 (15:04):
See.
Speaker 1 (15:04):
Now I love you four times as much because Dave Diary,
I mean, is like one of the night. If you're
listening right now, going who Who's Dave Diary? Well, I'll
tell you now. You always have that guy in your
life or a friend of your life that you just
want to be with him, and when you are with him,
they're cool. And you see pictures he's smoking a cigar
with his pug, you know, he's like he's always like
the coolest guy he is.
Speaker 2 (15:23):
Though, and like a Day's one of those guys that
I told him. I was like, you need to write
a book, like you have such a cool little backstory
in your life is just so interesting, and you have
such a great way of telling stories, like you need
to when you get into your you know, kind of
like Sunset Years, you should write a book about your life.
And uh, yeah, I've I've loved Davy. I actually cherish
him as a very good friend, because even when I
have been through, like you know, some times on my
(15:44):
own that I was struggling with. I remember, Davy, are
you calling him? I remember he came out, He came
out to LA and we had, you know, hung out together.
Speaker 1 (15:50):
Why not.
Speaker 2 (15:52):
If he doesn't pick up all calls.
Speaker 1 (15:53):
Hey, we're talking about you in the air your live.
Do not use foul language.
Speaker 2 (15:58):
That's easy, but I'll do my best.
Speaker 1 (15:59):
I we're interviewing Kyle Creek, the captain right now, we're
talking about you.
Speaker 2 (16:04):
That's my god.
Speaker 1 (16:07):
I'm glad you guys are friends because we if we
love you as much as we love you, now we
love him as much as we love you as well.
Speaker 2 (16:13):
Oh my gosh, it's a circle of friendship. I love it.
I had to remind him who you were though they
didn't remember, so.
Speaker 1 (16:18):
They're not true. This is recorded you are. We will
win this battle. They were like, all right, we're hanging
up when you love you. If you want to know
why they don't remember me, it ain't because we didn't
hang out. It's because what we were doing when we
were hanging out. Okay, okay, okay, lift hanger all right,
I'll call you back by, all right, I love him.
(16:40):
But anyway, so we were at jingle Ball Why one
hundred jingle Ball in South Florida, and Ghani says, gotta
come here with me. Why you gotta meet this guy? Yeah,
I can't believe he's here. Yeah, this is not his
scene at all. You got to come meet this guy.
Speaker 2 (16:54):
Yeah.
Speaker 3 (16:54):
It felt like I hit gold because there are all
these celebrities back there.
Speaker 2 (16:57):
I know. Davy was telling me who they all were.
Speaker 1 (16:59):
Is like, I don't know people, It's okay, and that's fine,
that's fine.
Speaker 3 (17:02):
And for the most part, we'll sit in the corner,
like hide in the corner. But then I see this
house tall, are you like six six six six six? Yes,
this giant person with a tropical shirt on and this
massive beard, And I was like, I think I know
who that is Elvis, and I don't.
Speaker 2 (17:16):
I don't know the Yeah, and as where you were
wearing a super cool a skull jacket, I think, yeah,
I got a couple of skulls.
Speaker 1 (17:25):
Hey, look, okay, let's sell some books. Okay. You go
onto Amazon and you search for Coyle, Cree.
Speaker 2 (17:31):
Creek or the Captain, or you can just type in
speech therapy and it'll all come up there. Buy everything
he sells, Yes, buy them all, especially the self published.
And when you do the self publishing as you did,
you chose the black cover with the white riding. When
they all are together, the entire catalog on your shelf,
it looks cool.
Speaker 1 (17:48):
It does because you have like this. Everyone's going to
go gravitate towards the black books and go let me
tell you about the captain. And uh, look, we got
to sell some books.
Speaker 2 (17:56):
I appreciate that five percent. Come on, okay, I will
give you five percent all day if we sell it
all right, Well, okay, this is my goat fund. Like
whatever I make from these books, I'm trying to work on.
Get some goats. And I placed down, okay, out to
my house now. So I need money for some goat.
Speaker 1 (18:13):
You need goat the goats?
Speaker 3 (18:14):
Can we come touch them?
Speaker 2 (18:15):
Absolutely?
Speaker 1 (18:16):
That sounded really creepy.
Speaker 2 (18:17):
Did sound very creepy.
Speaker 1 (18:18):
Can I touch your goat?
Speaker 2 (18:19):
But the thing is that we weren't talking about the
kids books at the time, so it's not aspect.
Speaker 1 (18:23):
So let's start with speech therapy. If you need to
go one book at a time. Speech therapy is a
good start.
Speaker 2 (18:27):
I think it is a good place to start. What's
the tattoos say on your arm lens? Which one? I'll
turn it over? Oh that's what it says. I'm not
even gonna tell you what I thought it said.
Speaker 1 (18:38):
From over here.
Speaker 2 (18:39):
Tell you what you thought it said. Oh yeah, it
says luck is for losing. And then I have Ashley
touched on the other wrist. And I don't even know
it Ashley. But I've dedicated all of my books to
Ashley for me say right therefore, Ashley, even though she
continues to ignore my advice, that's probably like the tenth
book I've dedicated to her.
Speaker 1 (18:59):
Wow, I think we all have an Ashley.
Speaker 2 (19:01):
I mean I was. I was at a bar one time,
so guys like, you have a lot of tattoos, but
you don't have someone's name tattooed on you. And I
was like, you know, he's got a good point. So
I just googled crazy White Girls and I actually was
number one the list. I'm gonna tattoo it. And I
told the guys like, I want to look really crappy,
like I wanted to look like I got it done
in jail. It doesn't need to look nice like the
rest of my word, and the guy that did it
(19:22):
was like, I don't know what you're doing, but I'm
getting off after this and we're gonna go party.
Speaker 1 (19:25):
There you go. The body is a gallery. All right,
Look we gotta we gotta Rollyle Kyle Creek follow him
or the captain. Just do it and keep listening to
Gandhi's podcast as you should be doing anyway, Sauce on
the side because he will be a guest very soon. Yes,
it's great seeing you.
Speaker 2 (19:42):
Thank you very much.
Speaker 1 (19:43):
Hey, do you want to hang out with your boyfriend Nate.
Speaker 2 (19:45):
Yeah, we're gonna good lunch after this, right are you?
Speaker 1 (19:48):
Are you really? Yeah?
Speaker 2 (19:49):
We're gonna go talk tanks. I think we were.
Speaker 1 (19:55):
Your tank talking.
Speaker 2 (19:56):
We were talking about tanks, gonna tak How cool is this?
Speaker 1 (20:00):
You have a tange, my buddy, and like a fish tank.
Speaker 2 (20:02):
My buddy in Saint Louis bought an actual tank, like
like like a fish commissioned military tank. Oh not a
fish tank he's got He's got a legit military He
just has two hundred acres and was like, why not
I can get a take on your tank.
Speaker 1 (20:15):
He just he just blows crap up like shoot the
gun and everything.
Speaker 2 (20:20):
It doesn't have the mounts on it yet, but he's
gonna get one for sure. He's that kind of first.
Speaker 1 (20:24):
Amazon sells everything, Kyle, thank you for coming your mind,
you grabbing me
Live from the Mercedes Benz Interview Lounge. Hey, we've been
to a party and you meet someone and you you
end up talking to them just you know, nice to
meet you, Nice to meet you too, and then an
hour later you're still talking to them because they're the
most interesting person in the room. The answer is, yes,
I'm gonna enter for you. Attention answers, Yes, may you're
(00:22):
so excited. Okay, thank you, Nate. Uh, he's got a
crush so Kyle. In my opinion, Kyle Creek is that guy.
He's been on our show before, he's been in interviewed
on Gandhi's podcast Sauce on the Side, right yep, coming up,
and he's here and you may know him as the
Captain if you're following him online. He's a writer, a creator,
He's a a Pooh stirr the stir the stir of Pooh. Kyle,
(00:48):
welcome back to the show. I appreciate a self instigator,
self proclaimed instigator.
Speaker 2 (00:54):
Can I point something out?
Speaker 1 (00:56):
What?
Speaker 3 (00:56):
Look at Nate's look.
Speaker 1 (01:00):
He's trying to I don't know what microphone is on.
Speaker 2 (01:04):
So our captain here has you know, the nice hat
and the nice beard and Nate's trying to do the
beard and the hat lately. Where's the test? I'm working
on it.
Speaker 1 (01:13):
This is that obvious. I'm trying to imitate someone tell you.
Let's let everyone hear him and they'll find out why
you have such a crush on.
Speaker 2 (01:18):
I'm just here to test back to you.
Speaker 3 (01:23):
He said, he's here to test how straight Nate really is.
Speaker 1 (01:31):
That test will short with a little line, little COVID test. Anyway,
So you have books out about almost any and every topic.
Speaker 2 (01:41):
It seems like that at this point. I mean I
wrote the history books initially, but I've done like the
satirical books, children's books, I mean, self help style books.
I'm currently working on a long, in depth memoir. I'm
ghost writing for a celebrity client who's album can't I
can't tell you that you can't. His name's Robert Foe.
He's a celebrity tattoo artist. He actually on skin design
(02:02):
tattoo done in soho.
Speaker 1 (02:03):
Oh, maybe you did tell us who it is?
Speaker 2 (02:05):
Then? Yeah, I guess I was just trying. I mean,
he won't mind. But he's a phenomenal individual. I met
about a year and a half ago, and he has
an incredible story about coming from Cambodia as a refugee
during the camera Roo's genocide, and now he's a vastly
successful celebrity tattoo artist. So wow.
Speaker 1 (02:23):
But now you have a couple of kids books out.
Speaker 2 (02:25):
I do. I have two out. I have William as
a Weirdo and Sarah Lives in Space. And I actually
had the idea for both books when I was living
here in New York back in twenty seventeen, but I
was just kind of shelfed them and put him aside
for a while.
Speaker 1 (02:35):
So these books you've written, what kind of gear do
you have to shift into to write a children's book?
I mean, what's it like as a writer to make
that pivot?
Speaker 2 (02:43):
I mean, it's probably the same gear I've been in
for a long time on Twitter, because it's just like short, snippy,
what can I make rhyme? How can I communicate a
point in you know, one hundred and forty four characters
or less. So it's kind of a similar style, but
definitely toning down my language because that's kind of what
I've been known for online. And then also it's it's
fairly hard to take a complex subject and distill it
(03:03):
into something that a child can understand, but also a
parent enjoys reading. And the reason I finally did the
books because I became a parent myself and people gave
me all these books and I've been reading them to
my son and they sucked. I didn't eve want to
read them like they didn't wry and right. I thought,
you get to the end of the book and be like,
there's no message, there's no story, what's the takeaway? And
I was like, I just you know, my dad actually
illustrated them. I told my dad, I said, we got
(03:24):
to finally do these books because all the books that
I'm reading right now, aside from Doctor seuss In the
classics that I loved as a kid, I think a
lot of the books now are just garbage.
Speaker 1 (03:30):
But you know, taking a very complex topic and turning
it into something that will engage with a kid, that's
the magic. Yeah, those are the best books. And I
bet you master it.
Speaker 2 (03:42):
I mean, I hope I do. I mean. The coolest
thing is my son started bringing me my books to
read to him, and I never pushed them on him,
and they were just on his shelf because I had copies,
and he started bringing you know, Sarah Lives in Space
particularly he'd bring that to me to read him every night,
and that was kind of just you know, in those moments,
it was very surreal that. I mean, somebody, he'll old
enough to realize the book's dedicated to him, but I
mean at the time, he just naturally gravitated towards it.
(04:04):
And all my friends that have kids are always sending
me photos of them reading them to their kids, and
they tell me, oh, we have to read this book
twice every night or he won't go to bed, and
that's just wow. It's been cool to hear that.
Speaker 1 (04:12):
I love hearing that. This is why Gandhi another reason
why you and I need to have kids.
Speaker 3 (04:16):
I would rather just write the book.
Speaker 2 (04:19):
I'd like to have ten kids at this point. I mean,
there's a time in my life I was deathly afraid
of being a father. When I found out I was
going to be a dad scared me. But now that
I am a dad, I mean, I totally understand why
people have ten fifteen kids. I mean, if I could
financially support a family that size, I would. I think
it's awesome, Well, come up with more kids books. I
hear it's a very lucrative interestry.
Speaker 3 (04:37):
It's actually not, but yes, there more money in kids
books or in adult books.
Speaker 2 (04:43):
For me, adult books for sure, that's my audience. If
I put on an adult book, I know it's going
to sell because I've kind of you know, gained that
notoriety and the children's space is new to me and
there's a lot of people. I mean, it was very
hard to you know, get people to publish them because
I don't have that background. But if you can get
a successful children's book like they, you will sell millions
of copies.
Speaker 1 (05:02):
Carry potter about that. Yes, hey, so, speaking of writing
and being published, you do a lot of self publishing,
like these two books in front of me right here,
speech Therapy and feel free to quote me. But you
said you just sold one of these to a publishing house.
I did, so.
Speaker 2 (05:16):
I've done that twice. Not which one I just sold
Speech Therapy to a publishing house. But with my history series,
I self published those originally too, and eventually pinging random
house you know, caught wind of un wanted to buy
the rights off. Oh cool. I've self published everything I've done.
I've never actually had a real book deal. I've never
had someone give me an advance to write a book.
I've always wrote a book and then tried to sell
(05:38):
it and people have said no, So I sell publish
it myself, and then te years down the road, they
see how well it sells and they buy it off me,
which has been nice because I kind of get a
double dip. I make all my self published and income,
plus I still get an advance. So I mean it's
not a career path that I would recommend people go down,
but it definitely has worked for me.
Speaker 1 (05:53):
Absolutely.
Speaker 2 (05:54):
How do you self published? Like?
Speaker 3 (05:55):
How you do that?
Speaker 2 (05:56):
Amazon's made it so easy these days, Amazon Amazon Direct.
All you have to do is get a PDF together
and design your own cover, uploaded. It could be selling
within seventy two hours and.
Speaker 1 (06:05):
There you go. See that's the thing. Anyone out there
who's a frustrated writer who just can't get picked up, Yeah,
pick yourself up exactly. I mean, I take you.
Speaker 2 (06:14):
I tell it to writers all the time, though, especial
if you have an audience and you feel like you
can move some copies, I mean, self publish that and
if it does sell well, you can absolutely resell it
to a publisher. And I mean there's there's benefits to both.
The cool thing about self publishing is there's no money
up front. Most people buy books on Amazon anyway, so
why not go direct to the source. But there is
something nice about going into a bookstore and seeing your
(06:34):
books on the shelves and stuff, which you need a
publisher to get that kind of distribution.
Speaker 1 (06:37):
All right, So you're gonna have a col on the
podcast today, like what instigating will you be Like what
menacing instigating will you be doing on your podcast?
Speaker 3 (06:47):
I'm not an instigator, Yes you are very much.
Speaker 1 (06:50):
Excuse me, absolutely.
Speaker 3 (06:53):
I'm not an instigator. But I have so many questions
for him, which I guess I can blow. Well. I mean,
I want to know, like where did this all come from?
Obviously answer these.
Speaker 2 (07:02):
Questions what I can swear though, No, I'm just kidding.
Go ahead.
Speaker 3 (07:08):
No, I found you years ago and I've watched your
following just explode since that point. How does that happen?
Where did that even come from?
Speaker 1 (07:15):
Like that?
Speaker 2 (07:15):
It's funny because I actually took social media off my
phone the first this year. I haven't been on social
media at all really the past four or five months,
but it definitely made my career. And it started kind
of as a joke. I was working as an advertising copywriter,
and I was writing a lot of TV scripts and
I would write jokes into my scripts that clients would
think cross the line, and I'd be like, Ah, that
joke's too good. I'm not gonna let it die. I'm
gonna start putting it on Twitter. So I started just
(07:35):
tweeting like my concepts and observations that I didn't think
my clients would take, and they'll start taking off from me.
And eventually got to the point where my captain following.
And I used the name the captain because I didn't
want to interfere with my professional career, because at the time,
I was just very grateful to have a job in copywriting,
because as a writer, it's one of the few places
you can make good money. And I didn't want to,
(07:56):
you know, say something that was too outlandish and you know,
risk my actual page. And so I had that Captain
kind of veil for a long time. And then eventually
it got big enough to where I was in a
meeting one day and it was with like some high
level asset managers of a Ritz Carlton property I was
working on as a creative director. One of the guys
leans to me and says, hey, you know, my wife
and I are big fans of your work, and I
thought he was talking about like my advertising portfolio, and
(08:18):
he's like, no, we follow you went on Instagram and
we love it.
Speaker 1 (08:20):
Oh busted.
Speaker 2 (08:20):
And I had like this total like where my world's
kind of collided. And then I started getting work because
of my social media following, and I actually left my
advertising career and my social media falling became my career.
And it wasn't like something I ever planned to do.
It just happened that way for me. But really it
was just that repetition. I mean, I probably was tweeting
or writing something every day for five years until I
(08:43):
made any money.
Speaker 1 (08:44):
As the Captain, Well, now, Gonda, you brought him to us.
What was it about the Captain? What was it about
Kyle that hit your nerve that made you go, okay,
I can relate. This guy is very interesting.
Speaker 2 (08:54):
So, based solely on.
Speaker 3 (08:56):
What I saw on social media because I didn't know him,
I thought he seemed very authentic, true to himself, and
he said a lot of things that I think a
lot of people are thinking, but they don't want to
tweet into the world, so I would just retweet them
and repost them all the time, and the irreverence and
the cursing and the rhyming, like all of it goes
together in a nice little package. But when you say
(09:16):
that you really started to make your living on social media,
so you gave up the other job.
Speaker 1 (09:20):
How stressful is that?
Speaker 2 (09:22):
Incredibly? I think the past five years are probably the
most stressful of my career, but they've also been the
most rewarding. Exactly when you only have yourself to rely on,
or I only have book sales, or I only have
this next book deal, or I'm starting to get back
into doing a lot of film and TV work. When
you only have that to rely on, I mean, it's
feast or famine. I mean a lot of creators think
can relate to that. You'll have years where you do
(09:42):
really well, and then you'll have years where like you
go six months and you're like, I don't know how
I'm going to pay my mortgage right now. But I
think during those times you develop that kind of character
that'll make you a better writer. I think, you know,
particularly my book Speech Therapy I and a lot of
that stuff mentioned there is stuff that I experienced to myself,
and so I'm actually going to be re releasing that,
and I'm using a lot of what I've experienced the
(10:03):
last couple of years for this new version because I
have dealt with that stress of being a father and
being a provider, having you know, financial instability at times.
Speaker 1 (10:12):
Let's talk about it. I mean, for for instance, first
of all, Speech Therapy is going to be published. When
is the release?
Speaker 2 (10:18):
You know, so you can still get on an Amazon.
I don't know when the new one's going to be out,
Probably this year. I'm thinking around December is what they're
going to shoot for, but I don't have an exec day.
Speaker 1 (10:25):
Everyone, Let's hold off till the big one comes out.
Speaker 2 (10:27):
No, buy the new one now, like I mean, by
the one I currently have up on Amazon right now,
because that's money directly to buy pocket but it's still
self published. Okay, all right, so buy that one for sure,
but then also by the new one when it comes out.
Speaker 1 (10:40):
I love how you say and for everyone who's ever
experienced something in life that made them say, hey, what
the f why is this happening to me? And then
you go through the table of contents, down the dumps,
down in the dumps, after being dumped, your take on
that money, misery, a furry companion destroys a possession, what
do I do? Laid off fire, liking desire, So you
(11:02):
put your your Kyle spin on all of these.
Speaker 2 (11:05):
I mean, essentially, the whole thing is like if I
had a buddy come to me at a bar and
ask me for advice on something that happened to him, Like,
what's a little quick conversation I'd have with him? You know,
what would I tell a friend of mine? And it's
the idea that like, we had these little things that
happened to us in the morning, Like you can lose
your keys, and if you don't quickly get on top
of that, it can derail your whole afternoon and your
day because you just carry that frustration into your whole day.
And you know, for example, like a breakup. I've seen
(11:28):
friends go through breakups and they get over in a month.
I've seen friends who three years later aren't the same person.
They still haven't recovered from that. And you know, the
whole book is just kind of getting on top of
your thought process and trying to you know, put you know,
halt something that's tracks before it really derails your your
day or your week or your life.
Speaker 1 (11:43):
Help me out with this one though. I mean, going
through a breakup is a major thing. You know, having
a bankruptcy and no money is miserable. But this chapter
is your favorite plant took a dirt nap. So this
is this is telling you how to get through the
loss of a favorite plant.
Speaker 2 (11:58):
It's funny because there's actually people that are really effect
and I think the thing there, and the kind of
the premise of that one is when you invest time
into something and you care for something, whether it's a
plant or a relationship, and it comes to an end,
it still is kind of a grieving process. And it's
a joke that it's a plant because a lot of
people are like, oh, that's just a plant. But if
it's something that you've taken care of every day for
seven years, Like I have a buddy who's got a
(12:19):
greenhouse in his house and he is obsessed with his plants,
and I know, you know, they're rare, and he you know,
ships them in from all over the world. I know
when he loses one, it actually really bumps him out.
And so I just figure out that people probably experience
that time.
Speaker 3 (12:32):
I'm devastated when I lose a planet you do.
Speaker 1 (12:34):
I'm devastating because she's you're a plant woman.
Speaker 2 (12:36):
Yeah, well yeah, because you don't have kids. If you
had kids, you wouldn't you'd be like, I got something
else to care about it. I don't know.
Speaker 3 (12:41):
That's why I don't have kids, But that's.
Speaker 1 (12:43):
The purpose of this chapter. If you have kids and
you know, or if you have a plant, I mean,
there's there're parallels there. I get it. Your house is
literally on fire. I want to read this chapter. Have
you ever lived in the house that was on fire? No?
Speaker 2 (12:55):
But I know the first thing I would do is
I would get a really good outfits. When I'm interviewed
on the news with my house burning behind me, I'd
want to look really small. Oh yeah, Actually, for a
long time I had like my fire outfit picked out.
I guess something happens, I'm gonna be on the news.
I want to look just as hot as that fire
behind him, or hotter. So I recommend, like you have
an outfit ready to go at your get out of
the house outfit, because there's going to be someone interviewing
(13:17):
in the news and you want to look slick being interviewed.
Speaker 1 (13:19):
Fire.
Speaker 2 (13:20):
What fire?
Speaker 1 (13:21):
Oh there's a yeah, there's a fire this jacket I
got on.
Speaker 3 (13:25):
I have something that's completely off topic from this. But
when I first met you, it was at jingle Ball.
Yeah yeah, in Miami, which is not a place that
I would have thought i'd see you backstage hanging out.
What were you doing backstage at tingle Po?
Speaker 2 (13:38):
My buddy Davey brought me? Okay, yeah, I mean I
met Davey when I lived here in New York. He
guys are good friends. Do we know Davey David Dyer?
Speaker 1 (13:44):
I know Dave Dier.
Speaker 2 (13:46):
I know Dave Dyer since he was He's a really
good friend of mine. Little He told me to say
hi to he guys. Actually he was. I was going
to try and hang out them last night, but he's
out some cheer.
Speaker 1 (13:54):
You're a Dave Dire guy. Because I'll tell you right
now that really says a lot about you. Because Dave
Dyer is like to hit his coolest guy.
Speaker 2 (13:59):
You'll never me. The funny thing about Dave and I
is we had a mutual person trying to introduce us
for like two years. But we both thought that mutual
person was kind of like scammy. It's like, all right,
if they're friends with them, it's probably not a good person. Yeah,
and so, like two years we avoided each other and
they kept trying to link us up, like you guys
would get along. And then finally, I think Davey emailed
me directly one day and he's like, all right, finally,
(14:19):
let's just let's just get this over come. Meet me
at a bar. So I met him at a bar
down in the East Village, I think, and him and
I stayed out till like three year.
Speaker 1 (14:26):
He's awesome, But I know, but this says a lot
about that guy who thought was scammy. But this person
actually has something good going because they.
Speaker 2 (14:33):
The person definitely was. But okay, but no, like we
we've had that talk too. And I told him, I
was like, you know, the reason I didn't want to
hang out with you is because of so and so,
and he said the exact same things. That person definitely was.
But him and I connected and we've been really good
friends ever since. And yeah, so he was he knew
that I had recently moved to Florida and he was
down there for that jingle ball and he wrote me
and he's like, hey, I know it's not your thing.
And he even knew that He's like.
Speaker 1 (14:53):
It was weird.
Speaker 2 (14:56):
Or anything. No, I mean I recognized like one song,
but he was like, I know it's not your thing,
but I'm only there for a night. I'd love to
see you. And I was like, all right, I'll come out.
So that's what I was.
Speaker 3 (15:04):
See.
Speaker 1 (15:04):
Now I love you four times as much because Dave Diary,
I mean, is like one of the night. If you're
listening right now, going who Who's Dave Diary? Well, I'll
tell you now. You always have that guy in your
life or a friend of your life that you just
want to be with him, and when you are with him,
they're cool. And you see pictures he's smoking a cigar
with his pug, you know, he's like he's always like
the coolest guy he is.
Speaker 2 (15:23):
Though, and like a Day's one of those guys that
I told him. I was like, you need to write
a book, like you have such a cool little backstory
in your life is just so interesting, and you have
such a great way of telling stories, like you need
to when you get into your you know, kind of
like Sunset Years, you should write a book about your life.
And uh, yeah, I've I've loved Davy. I actually cherish
him as a very good friend, because even when I
have been through, like you know, some times on my
(15:44):
own that I was struggling with. I remember, Davy, are
you calling him? I remember he came out, He came
out to LA and we had, you know, hung out together.
Speaker 1 (15:50):
Why not.
Speaker 2 (15:52):
If he doesn't pick up all calls.
Speaker 1 (15:53):
Hey, we're talking about you in the air your live.
Do not use foul language.
Speaker 2 (15:58):
That's easy, but I'll do my best.
Speaker 1 (15:59):
I we're interviewing Kyle Creek, the captain right now, we're
talking about you.
Speaker 2 (16:04):
That's my god.
Speaker 1 (16:07):
I'm glad you guys are friends because we if we
love you as much as we love you, now we
love him as much as we love you as well.
Speaker 2 (16:13):
Oh my gosh, it's a circle of friendship. I love it.
I had to remind him who you were though they
didn't remember, so.
Speaker 1 (16:18):
They're not true. This is recorded you are. We will
win this battle. They were like, all right, we're hanging
up when you love you. If you want to know
why they don't remember me, it ain't because we didn't
hang out. It's because what we were doing when we
were hanging out. Okay, okay, okay, lift hanger all right,
I'll call you back by, all right, I love him.
(16:40):
But anyway, so we were at jingle Ball Why one
hundred jingle Ball in South Florida, and Ghani says, gotta
come here with me. Why you gotta meet this guy? Yeah,
I can't believe he's here. Yeah, this is not his
scene at all. You got to come meet this guy.
Speaker 2 (16:54):
Yeah.
Speaker 3 (16:54):
It felt like I hit gold because there are all
these celebrities back there.
Speaker 2 (16:57):
I know. Davy was telling me who they all were.
Speaker 1 (16:59):
Is like, I don't know people, It's okay, and that's fine,
that's fine.
Speaker 3 (17:02):
And for the most part, we'll sit in the corner,
like hide in the corner. But then I see this
house tall, are you like six six six six six? Yes,
this giant person with a tropical shirt on and this
massive beard, And I was like, I think I know
who that is Elvis, and I don't.
Speaker 2 (17:16):
I don't know the Yeah, and as where you were
wearing a super cool a skull jacket, I think, yeah,
I got a couple of skulls.
Speaker 1 (17:25):
Hey, look, okay, let's sell some books. Okay. You go
onto Amazon and you search for Coyle, Cree.
Speaker 2 (17:31):
Creek or the Captain, or you can just type in
speech therapy and it'll all come up there. Buy everything
he sells, Yes, buy them all, especially the self published.
And when you do the self publishing as you did,
you chose the black cover with the white riding. When
they all are together, the entire catalog on your shelf,
it looks cool.
Speaker 1 (17:48):
It does because you have like this. Everyone's going to
go gravitate towards the black books and go let me
tell you about the captain. And uh, look, we got
to sell some books.
Speaker 2 (17:56):
I appreciate that five percent. Come on, okay, I will
give you five percent all day if we sell it
all right, Well, okay, this is my goat fund. Like
whatever I make from these books, I'm trying to work on.
Get some goats. And I placed down, okay, out to
my house now. So I need money for some goat.
Speaker 1 (18:13):
You need goat the goats?
Speaker 3 (18:14):
Can we come touch them?
Speaker 2 (18:15):
Absolutely?
Speaker 1 (18:16):
That sounded really creepy.
Speaker 2 (18:17):
Did sound very creepy.
Speaker 1 (18:18):
Can I touch your goat?
Speaker 2 (18:19):
But the thing is that we weren't talking about the
kids books at the time, so it's not aspect.
Speaker 1 (18:23):
So let's start with speech therapy. If you need to
go one book at a time. Speech therapy is a
good start.
Speaker 2 (18:27):
I think it is a good place to start. What's
the tattoos say on your arm lens? Which one? I'll
turn it over? Oh that's what it says. I'm not
even gonna tell you what I thought it said.
Speaker 1 (18:38):
From over here.
Speaker 2 (18:39):
Tell you what you thought it said. Oh yeah, it
says luck is for losing. And then I have Ashley
touched on the other wrist. And I don't even know
it Ashley. But I've dedicated all of my books to
Ashley for me say right therefore, Ashley, even though she
continues to ignore my advice, that's probably like the tenth
book I've dedicated to her.
Speaker 1 (18:59):
Wow, I think we all have an Ashley.
Speaker 2 (19:01):
I mean I was. I was at a bar one time,
so guys like, you have a lot of tattoos, but
you don't have someone's name tattooed on you. And I
was like, you know, he's got a good point. So
I just googled crazy White Girls and I actually was
number one the list. I'm gonna tattoo it. And I
told the guys like, I want to look really crappy,
like I wanted to look like I got it done
in jail. It doesn't need to look nice like the
rest of my word, and the guy that did it
(19:22):
was like, I don't know what you're doing, but I'm
getting off after this and we're gonna go party.
Speaker 1 (19:25):
There you go. The body is a gallery. All right,
Look we gotta we gotta Rollyle Kyle Creek follow him
or the captain. Just do it and keep listening to
Gandhi's podcast as you should be doing anyway, Sauce on
the side because he will be a guest very soon. Yes,
it's great seeing you.
Speaker 2 (19:42):
Thank you very much.
Speaker 1 (19:43):
Hey, do you want to hang out with your boyfriend Nate.
Speaker 2 (19:45):
Yeah, we're gonna good lunch after this, right are you?
Speaker 1 (19:48):
Are you really? Yeah?
Speaker 2 (19:49):
We're gonna go talk tanks. I think we were.
Speaker 1 (19:55):
Your tank talking.
Speaker 2 (19:56):
We were talking about tanks, gonna tak How cool is this?
Speaker 1 (20:00):
You have a tange, my buddy, and like a fish tank.
Speaker 2 (20:02):
My buddy in Saint Louis bought an actual tank, like
like like a fish commissioned military tank. Oh not a
fish tank he's got He's got a legit military He
just has two hundred acres and was like, why not
I can get a take on your tank.
Speaker 1 (20:15):
He just he just blows crap up like shoot the
gun and everything.
Speaker 2 (20:20):
It doesn't have the mounts on it yet, but he's
gonna get one for sure. He's that kind of first.
Speaker 1 (20:24):
Amazon sells everything, Kyle, thank you for coming your mind,
you grabbing me
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