All Episodes

August 21, 2024 • 22 mins
We discuss some things we can't understand no matter how much its been explained to us, and our callers chime in!
Mark as Played
Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
Today's daily highlight from Elvis Duran in the Morning Show.

Speaker 2 (00:05):
Nutty ho hope, Hell yeah.

Speaker 3 (00:08):
We're gonna get weird. What the hell do we do
for a living?

Speaker 4 (00:12):
I'm driving to work.

Speaker 2 (00:13):
Good morning. I'm not gonna tell you what they'll think.
I'm cuckoo like those cuckoo's on the radio. What your
fruitcakes a light? Hey, welcome to the show show. This
is Elvis Duran in the Morning Show. All right, I'm
gonna get back to you in a second. But the
question is, what is it in life? You just can't
wrap your head around, even though it's been explained to

(00:34):
you how it works a million times. Okay, give me
a second. I'll get into the mine's magnets. By the way,
it's explained to me a thousand times how magnets work.
I still can't get it. It's like, so I'm like,
it's magic and we leave it there. Okay, it's magic. Yeah. Ooh,
twenty five hundred dollars towards your back to school needs

(00:54):
thanks to Wendy's and the new Saucy Nugs. It's simple.
If you go to Elvis Duran dot com, you get
the rules and you can enter to win twenty five
hundred dollars. Just think what you need for back to school.
And by the way, let's be honest, maybe you don't
even go to school anymore. It's some kind of fun
to have that back to school shopping spree.

Speaker 5 (01:12):
Yeah, maybe you have a kid that goes to school
and they can use it.

Speaker 2 (01:16):
Yeah, I know, but we can't tell people they can't
enter to win, you must have a child and you
must be in school to win this.

Speaker 3 (01:23):
Yeah that's crazy.

Speaker 4 (01:23):
Yeah, but that's not nice. I mean, this is a
school thing, so be nice. If you don't have a kid,
don't do it.

Speaker 2 (01:29):
Screw it. I want a trap for a keeper. Oh yeah,
I need some new sharpies. Anyway, twenty five hundred bucks
could get you way on your way to filling up
your cart for back to school whatever. Thanks to Wendy's
and their new saucy nugs. I can't think of a
better way to go back to school than you know,
some saucy nugs. And of course, Gandhi and I are
in love with the spicy ghost pepper sauce delicious, but

(01:52):
you can do them with honey barbecue, buffalo buffalo or
garlic palm whatever. We love crispy and icy nugs. Crank
them up, man all the way to eleven with that
ghost pepper pepper spicy ghost pepper sauce. So next time
you're at Wendy's, it's all about the new saucy nugs.
Try them out anyway you want to great and thanks

(02:13):
to Wendy's, Like I said, you can win a you
going twenty five hundred dollars towards your back to school
and needs. Thanks to Wendy's. Go to Elvis Duran dot
com to enter and get the rules. Thank you. Okay,
the question was what is it? I'm gonna start with you, Froggy,
what is it in life? It's been explaining to you
a million times. You just can't wrap your head around it,
just can't. You know.

Speaker 6 (02:33):
Nate and I have talked about this before. It's it's
a it's a boat and not just a regular boat.
But like ships, giant ships, if I take a bunch
of steel and put it together and go put in
the water, it sinks when they do it, it floats.

Speaker 2 (02:45):
Incredible. How incredible? Well, because it's water tight, boy, But.

Speaker 6 (02:52):
If I took a bunch of steel and made it
water tight, it would still go to the bottom. I
got another one thermos? How do it know? How does
a thermis know when I put hot to keep it
hot and when I put cold in to keep it cold?

Speaker 2 (03:02):
How do it? How do it know? How do it know? How?
There's an argument to be made for the fact that
the thermos and the ship kind of have something in
common a little bit.

Speaker 3 (03:13):
I getting in and out.

Speaker 2 (03:16):
See, I understand the concept of a ship floating. I
don't see how it doesn't fall over right? Yeah, why
it floats? But it fell over right? Mine was magnets.
It's been explained to me a million times. I even
looked at it before he came on the show today.
I read it again. Okay, it's a magnet. Some of
those things are powerful too. Okay, it's just magic. It's magic.

Speaker 4 (03:41):
What about you, Danielle, so Gandhi and I agree on
the one thing?

Speaker 3 (03:45):
Okay, what'd we say? I'll change mine?

Speaker 4 (03:46):
No, no planes planes? We both think, how the frig
does a plane stay up in the air?

Speaker 2 (03:53):
But also it's so big and heavy? Right?

Speaker 4 (03:56):
What about when we email each other or we text
each other? How does it get I'm testing foggy. He's
in Florida.

Speaker 2 (04:02):
Zoop he gets to Hampshire. I understand that one. But
the plane thing, I'm not. I'm not as curious about
how it stays in the air. I'm curious about how
it gets there. I mean, that's a lot of thrust
or suction or those big round things.

Speaker 3 (04:19):
I don't know.

Speaker 4 (04:20):
I don't know.

Speaker 3 (04:20):
It blows my mind. I don't know.

Speaker 2 (04:24):
Scary what was yours?

Speaker 7 (04:26):
The stock market, I'm very confused about how it goes
up and down and all the numbers of all the
sales of these stocks and things all like who decides
at the end of the day if it should go
up or do?

Speaker 1 (04:38):
Well?

Speaker 2 (04:38):
You do because you buy the stocks or sell those talks?
I mean, you know, but isn't there aren't their computer?
Are their computers? Of course, their computer the whole thing,
And but I don't know. I just feel like there's
something ok there, Okay, let's let's let's tear this one apart. Ready.
You have a car, all right, and you paid one
thousand dollars for it, yes, And I'm like, well, huh,
I'll give you fifteen hundred dollars for that car. Now

(04:59):
it's worth fifteen hundred dollars, okay, Or I'll give you
four hundred dollars for that car. You lost six hundred dollars. Okay,
that's a very simplistic, stupid way to describe this dog market.

Speaker 8 (05:10):
But you know how the dal Jones and the SMP,
and you see the thing going up and down through
the day, like second by second, minute by minute it changes.
How do you have how do you get all those
calculations up to the very second?

Speaker 2 (05:21):
It's well, it's a lot of work.

Speaker 3 (05:22):
The computers.

Speaker 2 (05:22):
I don't know. Electricity is another thing I find very fascinating.
I get how it works. And you look at what Tesla. Yeah,
wasn't he a big electricity.

Speaker 3 (05:34):
And alternating current?

Speaker 2 (05:36):
Yeah? Yeah, Edison they figured it out back before you
know whatever, Yeah, before it existed. How crazy is that
they had to come up with it? It existed though
it did well thanks to Ben Franklin in that key
on a kite. Now it was that real. I think
that's a bunch of bolllow. They said Ben Franklin went
out during a lightning storm. He blew a kite. Flew

(05:57):
a kite during the lightning with a little metal wire
coming down and into a jar with a key on it.
Get out of here and where's Angie, Angie, let me
ask you a question, Angie, Yes, what is it? Even
though it's been explained to you a million times, you
just can't wrap your head around it. What is it?

Speaker 1 (06:19):
Okay? So my big thing is waterfalls, Okay, I just
don't understand how they don't run out of water?

Speaker 2 (06:26):
Okay, they do sometimes they do sometimes they okay, but
like Niagara Falls, haven't sure.

Speaker 1 (06:33):
And there's it's like pouring out millions of gallons of
water a day, but it doesn't rain millions of gallons
of water a day.

Speaker 2 (06:41):
M it's all coming from It's coming from upstream somewhere, right,
we have, But how come upstream still has water? They do?
It rains there exactly?

Speaker 1 (06:51):
Don't know, but we're gonna we could go this route
for hours.

Speaker 2 (06:54):
We could we could basically circle the drain with this
for hours, and you know, and they're Here's my question
is two parts. So it keeps us in mind. How
come even it's one part, even though it's been explained
to us a million times, we still can't really fully
understand it. That's really what it is.

Speaker 1 (07:13):
It's like there's a missing link.

Speaker 2 (07:15):
There's something going on with water coming from outer space.
I don't know. Well, there's a point underground. Well, there's
a place in Pennsylvania, for instance, that if I put
a drop of water, it can go to either the
Mississippi River or the Chesapeake Bay. How do we know?
Moving like three feet it will go to one of
those two different directions? All right, Angie, you were with you?

(07:38):
Thank you so much.

Speaker 1 (07:39):
I love you guys so much. I've been listening since
I was a child. You guys are my favorite morning
show and you make my day every day.

Speaker 2 (07:46):
Well, thanks for listening to why one hundred We appreciate it.
Have a beautiful day.

Speaker 4 (07:50):
I had another one?

Speaker 2 (07:52):
Okay, yes, you're your Danielle did one?

Speaker 3 (07:54):
Okay, the entire periodic table of elements?

Speaker 2 (07:57):
Okay?

Speaker 5 (07:58):
How did people discover these days and then discover what
they do to each other when they interact that way?

Speaker 3 (08:04):
That's crazy and how.

Speaker 5 (08:06):
And I'm sure we could actually get an answer to this,
But how do you explain things like color to a
blind person?

Speaker 3 (08:12):
How do you explain things to someone who's never seen it?

Speaker 2 (08:14):
That would be a challenge. That is a great one.
Call us please, if you're site impaired, please call us, Yes,
eight hundred two four to two zero, one hundred, Yes, tamas.

Speaker 3 (08:24):
I got too.

Speaker 4 (08:25):
How come we can print money yet we're in debt.
If we can print money, that's why Why can't we
print money whenever we want?

Speaker 2 (08:33):
That's why we're in debt. We print more money, we
be No, we don't have to worry.

Speaker 3 (08:37):
Oh no, they're sending us into the Great Depression.

Speaker 2 (08:40):
And then it takes like the world's biggest, oldest pyramid
scheme is what it is?

Speaker 4 (08:43):
Okay? And then how about this one underwater tunnels? How
the heck do you know you got to go through
the tunnel to get.

Speaker 3 (08:50):
Oh yeah, like the tunnel, the glue stick under the water.

Speaker 2 (08:54):
That's a very good point. Get it. It's a very
good point.

Speaker 5 (08:57):
Well, like building bridges over an ocean. Also, I don't
feel like that bridge to Key West.

Speaker 3 (09:01):
What how did we.

Speaker 2 (09:03):
Do that seven mile bridge? Yeah? Well, these are people
that are beyond and beyond us in knowledge on how
to do that. Aliens, then they're the beautiful things in life.
The transformation of a caterpillar into a butterfly. How it
is an egg like a hard shelled egg formed? How
do you fold a fitted sheet? Hello? Oh I know that,

(09:25):
I know how to do that? Good corner. Okay, I
got one, Yeah, number like number one on the text
fax machines. How do you how does it know? Like
if I send a picture, how does it know that's
what your face looks like on the other end? And
do you remember that day you were in Santa Fe

(09:45):
and I pressed a button and two seconds later I
hear your printer going in the background. I printed something
from two thousand miles away. See a lot of these things.
You you sort of can put it together in your
head how it works, but you can't say yet. Now
you can't form it into a sentence. It's, you know, insane.

Speaker 5 (10:07):
This is perfect for a meme that I saw the
other day, because we do all have access to this
information and we could figure it out if we sat
down and googled and really read and delved into it.

Speaker 3 (10:16):
Yeah, we have these machines.

Speaker 5 (10:18):
In our pocket that you can find out anything at
any time, and we spend our time watching cat videos
and fighting with strangers.

Speaker 2 (10:24):
This is it also outer space space. See, there is
no way to wrap your head around space because there's
so much we just don't know. We assume what if
we said, no, we've learned it all?

Speaker 3 (10:38):
Oh god, Well, there are people that think that, yeah
they are, Yes, Producer.

Speaker 2 (10:42):
Sam, I do have one question about space.

Speaker 3 (10:44):
Is there a hard line where.

Speaker 5 (10:46):
If I'm to the left of it, I'm gonna be
pulled back to Earth because gravity, and then just one
step to the right, I'm gonna be like, ooh, floating forever.

Speaker 2 (10:52):
I'm glad you brought this up. Julie, Hi, Julie. What
is it? You don't understand? It's been explained to you
a million times, but you just don't. You're not able
to wrap your head around it. What is it? All
of it?

Speaker 8 (11:04):
How come we just don't fall off the Earth?

Speaker 6 (11:06):
Like I just don't get how it can go around
and all day long, and the big trucks, the big buses, everything,
we just don't fall off, like well.

Speaker 2 (11:13):
The gravity. There's gravity. So you're saying, just there's gravity,
you understand it, but you don't.

Speaker 6 (11:20):
No, I've been taught about it, but I just don't
understand it.

Speaker 2 (11:23):
I just I just give up because what else can
you do? You know? But you know that's what that's funny.
You said that you just like magnets, which I have
a little in common with gravity. I guess it's it
just it's magic. Just it's magic, and I give up.
Now do you believe that you fall off the Earth
because it's flat, or you do believe in the round

(11:44):
earth theory?

Speaker 3 (11:46):
I well, I believe in the round earth theory.

Speaker 2 (11:49):
But that just makes it even worse.

Speaker 3 (11:51):
Like if there were flat maybe I'd understand it.

Speaker 2 (11:55):
That way.

Speaker 4 (11:55):
If they say you can walk to the end of
the Earth, do you fall off the end like walk
can circle?

Speaker 2 (12:01):
It's a big circle, and that I get. I understand that.

Speaker 4 (12:04):
Now if I'm on the bottom of the circle.

Speaker 3 (12:05):
How come I'm not upside down?

Speaker 2 (12:09):
You are what you are? See, Julie, you just opened
a big old can of worms on our show. Thank you.
I appreciate it.

Speaker 3 (12:18):
Explain it a little better, maybe more simply, don't it's nobody.

Speaker 4 (12:23):
If Bill Ny the science guy was here right now,
he would say, you're all a bunch of dumb asses.

Speaker 2 (12:28):
You would walk out in discuss all right. Thank you
so much, Julie, have a beautiful day. Thank you for listening. Bye.
I like that. I just don't get it. This is
this going on? Hello, Travis, Hey going on? Well, we're
trying to wrap our heads around things we just don't understand.
Do you have one. Yeah, so my face I d

(12:50):
on my iPhone works for me, but not my identical twin.

Speaker 3 (12:53):
Huh wow, that's interesting. Well, it's probably your eyes. It's
reading your eyes.

Speaker 2 (12:59):
Explain that well, so we were telling I bet Mark
Adams knows the answer.

Speaker 3 (13:04):
He just left.

Speaker 2 (13:09):
Can you get Mark Adams. He's the smartest guy in
the world. But okay, Daniel, Daniel, okay, So question? Uh,
I mean do people Can people tell you and your
twin apart from each other or is it exactly you
personality wise? But not really? No? Wow.

Speaker 5 (13:32):
I think there's a little bit of the cornea reading though,
And even identical twins don't have the same eyes, so
that could be that could be wrong.

Speaker 2 (13:40):
The iPhone can see our corneous.

Speaker 3 (13:42):
I might have made that up. I don't know.

Speaker 4 (13:43):
I don't know.

Speaker 2 (13:44):
Well, thank you, thank you very much. Travis, A friend
of ours here who we consider the smartest in the
building is hi. Guys, have a great day to take
care of Travis, Mark Adams everyone of course, President of
programming for Heart not quite Northeastern Division, Yeah, that place

(14:04):
over there. I find you to be a brilliant man,
very learned. Maybe not a lot of street smarts, but
I think that's fairy. Is there anything in life that
you just can't wrap your head around even though it's
been explained to you in detail a million times? Oh yeah, No.

Speaker 9 (14:24):
For supposedly being such a smart guy, I still foolishly
believe that when people say something that they're being truthful.

Speaker 2 (14:33):
Wow, I'm telling you. You think I would learn? And
I am always surprised, Like, wait, what? You can't wrap
your head around it?

Speaker 4 (14:43):
Now?

Speaker 2 (14:43):
I'm like, why would they just not be truthful? That's
so much easier. It's be fuddling, is it not.

Speaker 9 (14:48):
I am absolutely dumbfounded. I just don't get it. I
never learn either, Like never, How do magnets work? Magnetism?
That is one of the four heavy horses of physics,
along with time and space gravity? Of course? How does
it work? How does it work? How do it work?
As they say, I don't think I have got the

(15:10):
math to understand that. Okay, By the way, it's ask mark,
do you use this market?

Speaker 1 (15:15):
Oh?

Speaker 2 (15:15):
My god, market? It sounds like a bad idea. Let
me speak to the manager. Hello, Alicia. Hi Alicia, Yes,
we're all very high. Thank you for listening to us.
What was your thought? What is it you've been It's
been explained to you a million times, but you just
can't wrap your head around it. What is it?

Speaker 4 (15:35):
Rainbows?

Speaker 2 (15:37):
Rainbow? Mark, rainbows?

Speaker 9 (15:38):
That's light refraction. That has to do with the reason
that the sky appears blue. That's how the atmosphere scatters
light as it appears across the sky. That's how the
visible spectrum. That's what we see. And so when you
push light through a prism, that breaks light apart into
all of its various levels, and that's how you see
a rainbow.

Speaker 2 (15:54):
That is not correct. It's not correct. That's my answer
was what is a light prison? Sorry?

Speaker 3 (16:02):
Yeah, Mark, talk talk nerdy to us.

Speaker 2 (16:06):
Okay, So Alicia, Mark explained it, But I still is
there a way you can? Yes, Alicia, what's that?

Speaker 1 (16:16):
It still still blows my mind. I still don't understand it.

Speaker 2 (16:19):
Also, where does it go?

Speaker 9 (16:21):
Where?

Speaker 2 (16:21):
Then? Does it end? Well? I don't take it? Does it?

Speaker 1 (16:24):
Yes?

Speaker 2 (16:25):
It does?

Speaker 4 (16:25):
But is there with the gold pot?

Speaker 2 (16:27):
Remember, Alicia, we don't know. I mean, but it can
be explained why you can chase the end of a
rainbow and you're never going to catch it? Right?

Speaker 9 (16:37):
Yeah, it's it's it's an illusion, so it's not real. No,
not really. It's just it's just how your eye is
seeing again, how the light splits and diffuses.

Speaker 2 (16:45):
You're breaking my heart. It's not real.

Speaker 4 (16:47):
Color blind people don't see all the different colors in
the rainbow, then, correct, They just see like I don't
know where.

Speaker 9 (16:53):
They don't have the right cones in their eyes and
so they don't see certain colors.

Speaker 2 (16:56):
God, Alicia, see you have opened it up now. Thank
you for listen to us. Though I know I've opened
up an worm.

Speaker 4 (17:04):
How do you open up a can of worm?

Speaker 2 (17:06):
There's another question? Oh boy, I thank you.

Speaker 5 (17:09):
I have something I can't wrap my head around. Yes,
Mark is so smart. Why are you working here? What
is it like to work with us all day every day.
That's got to be just horrible for you.

Speaker 9 (17:20):
No, it's like being around puppies and kittens. It's fantastic.
It's it's joy. There's an insult in there some way.
It is not. Actually, I'm thinking that serious. Elvis and
I talked about this the other time. I think one
of the best things we do is we provide escape
and fun and joy and companionship, and there's not enough
of that in the world. I'm not trying to be

(17:41):
like overly philosophical about this, but I really believe that.
You know, there's so much negativity. There's so many things
that are not fun and not cool and made to
press us or wear us down. And a lot of
what we do collectively and specifically what your show does,
it's it's an oasis away from that, and I think
that matters. I think that's an important thing we do.
We all make jokes about how what we do, Oh,

(18:03):
it's dumb and it doesn't really matter.

Speaker 2 (18:05):
Yeah.

Speaker 9 (18:05):
Look, on one level, that's true, we are not we
are not curing cancer. But on the other side, we
are absolutely providing a really invaluable human service and I
think you guys are absolutely the best at it.

Speaker 4 (18:18):
Well, is that honesty coming out of your mouth?

Speaker 9 (18:20):
That was?

Speaker 2 (18:21):
I think you can tell and I'm not smart enough
to make things up on the fly away. Man. I
love how you said that, and because of that, I
would like to bring back my resignation that I let
me ask you this. You are very, very book smart person.
You've you've retained this knowledge throughout the years and because

(18:41):
you turn it into other things in your mind that
make it real and therefore you hold on to it.
But it doesn't matter where I'm going with this, But question,
do you also believe in magic? Do I believe in magic?
Everything be scientifically explained in your world? Or can I?

Speaker 9 (18:58):
Okay, here's the here's the real answer. Somebody's out that before.
Yes and no, because at a at a face level,
do I believe in magic and ghosts and goblins and
unexplained phenomenon.

Speaker 1 (19:09):
No?

Speaker 9 (19:09):
On the surface level, no, If you can't scientifically explain something,
if there is an a rational underlying explanation, I struggle
with it. Having said that, do I want to believe
in those things?

Speaker 2 (19:21):
Oh?

Speaker 9 (19:21):
Yeah, I'm the biggest sci fi fantasy fan in the world.
I mean The X Files was one of my favorite
shows forever. I love all of those ideas and I'm
open to them.

Speaker 2 (19:30):
That's the thing.

Speaker 9 (19:31):
I'm not so close minded to say that because we
can't explain something, it can't possibly be true. But I'm
a I'm a healthy skeptic with an open mind.

Speaker 2 (19:40):
Do you think do you believe that we need to
believe in magic? Yeah?

Speaker 9 (19:46):
It's again, it's the same thing we're just talking about.
It's hope, right, It's it's aspiration, it's believing in some
in things. Bigger than ourselves. Mysteries are amazing, They're awesome,
They're fun. Absolutely. I think that's part of the human condition.

Speaker 2 (19:59):
When you go see a magic show, do you drive
yourself crazy trying to figure out how they do it? Yeah?

Speaker 3 (20:04):
I have a video for you, mom, I'm a video.

Speaker 2 (20:05):
Yeah. So this is the explanation one explanation. The difference
between you and me is I let it go. So
it's not that I don't care and and I understand
way deep down there there is something they did to
make it appear to be what it wasn't whatever, whatever,
But isn't there something something to be said for just Okay,

(20:27):
that was great? Oh I wish I could. Oh, you
can't tortured by that stuff.

Speaker 4 (20:33):
Connie is going to send you a video and your
magic is going to be totally ruined for you.

Speaker 3 (20:37):
Don't know, I gotcha.

Speaker 2 (20:38):
Fantastic. It's a video of these magicians giving all the
secrets out, which I'm like, don't send that out. No,
it's fantastic, But you're the type of person that would
love to see it. Yeah, And it doesn't bother me either.

Speaker 9 (20:49):
It's like, as you know, I love movies too, and
it's like I I know almost everything there is to
know about a lot of films before i've seen them.
I've read all the behind the scenes stuff, and I've
listened to the director, and I know who who the
director of photography was, and I know the filmography of this,
that and the other, and I don't care. It's awesome.
It's like the more I know about it, the more
excited I am. And I still really enjoy going and
seeing the movie.

Speaker 2 (21:09):
There you go, Mark Adams, everywhere everyone Mark, Oh, here,
it was hold on here. We have your theme music here,
and now it's time for asking Mark Adams, very nice,
thanks having a run. We must have this music for.

Speaker 3 (21:25):
Related to Wednesday.

Speaker 2 (21:27):
But by why go back? Come back on more more
a second. I know we're messing up a quarter hour here.
People are asking who you are and what you do here?
Can you explain that I know what you do. I've
been told what you do. I just can't wrap my
head around it.

Speaker 9 (21:40):
I'm the program director of ZE one hundred, so that
means at the end of the day, I'm responsible for you.

Speaker 2 (21:48):
I'm you know.

Speaker 9 (21:50):
I work with all the the on air personalities and
we help put together the music that we play for
New York City and the promotions and the marketing, and
I work with sales and some of the it's really
fun some of it, eh. But at the end of
the day, it's amazing because it's Z one ark best
radio station in the world.

Speaker 2 (22:06):
Mark Adams the song to rotation. This is the Mark
Adams theme song. And by the way, there's a little
concert called jingle Ball that he's responsible for as well.
He's not taking credit for a lot of stuff anyway,
Thank you, Mark. That was fascinating, right.

Speaker 3 (22:23):
He's great. You talk to him for hours out stuff.

Speaker 2 (22:25):
Absolutely.

Speaker 3 (22:26):
Can you imagine being in charge of us

Speaker 4 (22:28):
No kindergarten every
Advertise With Us

Popular Podcasts

1. Stuff You Should Know
2. Dateline NBC

2. Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.

3. Crime Junkie

3. Crime Junkie

If you can never get enough true crime... Congratulations, you’ve found your people.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2024 iHeartMedia, Inc.