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September 17, 2025 β€’ 80 mins

G Herbo sits down with It’s Up There Podcast for one of his most honest interviews yet. In this raw conversation, Herb opens up about growing up in Chicago, surviving the drill era, and his relationships with Lil Durk and King Von. He reflects on losing his little brother, talks about the weight of fame, and addresses Internet narratives that try to twist his story. Herb breaks down the making of his hit record “We Don’t Care” and shares how he stayed authentic in an industry that often rewards image over integrity. From lessons learned in the streets to fatherhood, forgiveness, and navigating industry politics, this is G Herbo like you’ve never seen him before. Timestamps (Approx.): 00:00 – G Herbo joins It’s Up There Podcast 02:10 – Catching a “second wind” in his career & staying authentic 05:00 – Surviving the melodic era & staying true to Chicago drill roots 08:15 – Lil Wayne’s influence, studying rap legends & developing his own style 10:40 – Making “We Don’t Care” & Southside’s role in Herb’s sound 14:30 – Internet narratives, fame pressure & Chicago trauma 20:30 – Lil Durk, King Von & the danger of online narratives 26:30 – Street realities, surviving Chicago, and why it’s a “contact sport” 29:30 – Losing his brother & how it changed everything 34:10 – Escaping survivor’s guilt & choosing family over the streets 40:20 – Substance abuse struggles, forgiveness & healing 44:30 – Gillie & Wallo, integrity in pain, and keeping purpose first 50:00 – The difference between G Herbo & Lil Herb: growth & evolution 53:00 – Why he cut ties with the streets to protect his future Call To Action: 🎧 Watch this FULL episode of It’s Up There Podcast for raw insight into G Herbo’s journey. πŸ“Œ Subscribe, comment your favorite moment, and share this with someone who needs to hear it. πŸ’¬ Join the conversation: #GHerbo #LilDurk #KingVon #ChicagoDrill #ItsUpTherePodcast Links: πŸ”— Patreon (Early Access + Exclusives): https://patreon.com/ItsUpTherePodcast πŸ”— Discord (Community Chat): https://discord.gg/3AwsHfDcJB πŸ”— Full YouTube Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N πŸ”— Follow It’s Up There Podcast on Instagram: https://instagram.com/ItsUpTherePodcast

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Yo, yo yo. Welcome to It's Up There Podcast. I
am your active and attractive hosts for another episode of
the fast going podcast in the market. Right now, when
I got somebody I've really, really, really been waiting to
speak to. Man, I'm a fan of this guy, y'all
who know me. No, I'm not necessarily a fan of
a lot of people. Today we got g Herbo in

(00:22):
the building. What's going on?

Speaker 2 (00:24):
What's going on? Man?

Speaker 1 (00:24):
I appreciate you, really, I really fuck with.

Speaker 3 (00:27):
You for sure. That's tough man. Gratitude, real gratitude. I
appreciate it.

Speaker 2 (00:32):
Man.

Speaker 1 (00:33):
It's like to see you on your journey. Bro, I've
been just watching you from a farker. We ain't have
a relationship, but I've been watching you or not, I
want to ask you, how does it feel like it's
almost like you catching back on five again? How does
that feel for you?

Speaker 2 (00:48):
Man?

Speaker 3 (00:48):
It feel crazy, bro, like I ain't gonna last. I
wouldn't even say it's overwhelming, but it's like it's a
lot to like, hold on to you, what I'm saying,
A lot to take in at one moment because you know, life,
it happened so fast, you know what I'm saying. But
the reason why I'm able to like maneuver through it

(01:09):
and take advantage of this opportunity or this second win,
like if you would say, is preparation. You know what
I'm saying, Like I plan to do the things that
I'm doing right now, you know, and just really seeing through,
seeing it through. When you when you set goals and
milestones and you able to see this ship through, it's
like all right, cool, you gotta take.

Speaker 2 (01:29):
Advantage of the moment. You gotta live in a moment.

Speaker 3 (01:32):
Like I just had a conversation. I just seeing Gilly.
You know Gilly, that's like unk for.

Speaker 1 (01:36):
Real, shout out, that's family. Yes, so he's seeing me.
He like manig like fuck you on your third prime
right now, you know what I'm saying. And for him
to say that, it's like my damn the m bro.
But I promise, like I really just behind the scenes,
like little by little, just strategically playing for this moment,
you knowe what I'm saying. And the name of the

(01:57):
game is music, bro. So I was just trying to
flood the market with music and just appeal to the
streets and see what catch and what catch?

Speaker 2 (02:06):
You know what I'm saying, then caught.

Speaker 3 (02:08):
Me another run with this record, with this, with this
single I got out with Legit and.

Speaker 1 (02:13):
So crazy for that, going so crazy. I'm wondering, like
even when I listened to Greatest Raperlive, ain't that the
name of the mixtape? And I see you you're flipping
it almost feel like you're digging through the crates. You
see what I'm saying, You flipping so many different records
and giving your own approach for me watching you from
as far as like brother, don't survived You've been represented

(02:37):
what fifteen sixteen? You know what I mean?

Speaker 2 (02:40):
The erarors you went through, bro, Yeah, Nick, it.

Speaker 1 (02:43):
Was one point of time where if you weren't doing
the melodic shit, you really were gonna die out.

Speaker 2 (02:48):
For sure you survived that era. Yeah, for sure, for sure.

Speaker 1 (02:51):
Like I'm wondering, like you know what I'm saying, like
what what? What is pushing that? But like you say,
the second win is a beautiful thing when Legit is
to have many streams at this point.

Speaker 3 (03:02):
I know YouTube, we got like thirty million on YouTube.
I don't know the Spotify numbers, you know the numbers
to receive it. It's almost gold. Oh yeah, yeah, for
sure we probably like what like one hundred ca away
from gold right now?

Speaker 1 (03:14):
Oh my goodness, that's what I'm saying.

Speaker 3 (03:16):
It's probably would be my fastest record to touch a
plaque for show.

Speaker 2 (03:20):
With my career.

Speaker 1 (03:20):
What do you think contributed to that?

Speaker 2 (03:23):
Really?

Speaker 3 (03:24):
Bro? Like, Man, it's the streets, bro, Like, I feel
like were I was at mentally, I only wanted to
appeal to the streets. Like the music that I'm putting out.
The reason why I was doing those samples and those
flips like kind of like on some like and I
keep on like going back to like trying to highlight

(03:44):
like what Wayne did with the droughts and yes, no ceilings,
that was my whole mandset with how I did it.
And I literally I promise, bro, this is my whole mandset. Like, man,
I'm about to just drop music for the streets. I
ain't thinking about the industry. I ain't trying to go commerce.
I'm really just trying to show the streets that I
really know a rap. I still know a rap just

(04:05):
as good as I always have, and I'm only getting
better with this now. That's the whole fan exactly. So
like with that, and I put that record out I
only wanted to, like to satisfy an audiences that appreciate
that kind of music, appreciate real rap music like that.

Speaker 2 (04:23):
She don't even got no hook on it, bro that
you know what I'm saying.

Speaker 1 (04:26):
But it's like, also, you know, authenticity is the highest vibration.
You know what I'm saying. You've always been authentic, Like
I say, even surviving the melodic era, in the auto
tune era, you didn't buy down to that. Yeah, you stay,
and I'm staying over here in my lane. I'm doing
this right here. Yeah, a lot of that can do
with the streets though. Bro, It's like I know what

(04:47):
worked for me. Like, if it ain't broke, don't fix it,
you know what I'm saying. So it's like I wasn't
gonna try to like take away from who I am
as an artist or a person to try to fit
into a wave.

Speaker 2 (04:57):
And you know what I'm saying. You see that happen
so much.

Speaker 3 (04:59):
It's especially in the industry that we in, you know,
And like I ain't even trying to say it in know,
like in.

Speaker 1 (05:05):
A crazy way. That's really the only way I could
put it. Is like this industry is just it's a
Dick Ryan industry. Bro, ain't nothing else but.

Speaker 2 (05:12):
That you feel me? So it's like always been a
type of nigga.

Speaker 3 (05:15):
I just stand on like integrity, bro, like for real,
like I couldn't. I couldn't really like try to fall
into the waves and shit, you know what I'm saying,
Because honestly, I'm gonna be I'm gonna just keep it
a buck like that. Ain't really like my cup of tea.
I don't really listen.

Speaker 1 (05:31):
I listen to all type of different music, but I
don't really listen to too much like melodic stuff.

Speaker 2 (05:36):
I like real rap music. You know what I'm saying.

Speaker 3 (05:38):
I like shit, they got substance to it. So that's
the only kind of music that moved me. So that's
what like motivate me to get in the studio and
make that kind of music.

Speaker 2 (05:47):
You know what I'm saying. Don't get me wrong, Like
I got songs.

Speaker 1 (05:50):
While I might try to play with like tune or
delaying revert for about faux bos, but I'm gonna go
right back in the rack. That's what you do, bro.
But what I'm saying and is we witnessed in this
industry because it's not only as you as an artist
that will have to deal with it from your internally.
You may start finding pressure external from the labels in
the boardrooms, like we're searching for a head. You hear

(06:13):
everything on the radio is melodic. Turn that auto tune up.
Let's see if you can get something. And I just appreciate,
like I say, integrity and authenticity. Man, it's the highest
form of vibration that that is, and you've always stuck
with it. When we talk about Lil Wayne, even going
back through your journey, I say, Little Wayne has to

(06:34):
be someone that influenced this dude for sure, even early on,
I can hear the setups and the punchlines. I'm saying,
oh he oh yeah he'm a student. Yeah yeah, yeah,
I'm definitely a student. Like I go listen to old
I go listen to the Carter. Listen to the Carter too,
you feel I'm saying, go listen to dedication to shit
like that that used to really like move me as

(06:56):
a kid before I even wanted to be g Herbo.

Speaker 2 (06:58):
You feel me like and what made me fall in
love with rap music?

Speaker 3 (07:01):
And when I listen to that shit, I'm really paying
attention to the pockets he was in. You know what
I'm saying, Like you can tell, And that's what make
me go in the studio and try to mimic those pockets,
and I try to put my own word, playing my
own flow into the pockets that he was in. You
feel what I'm saying, right, And I think in our culture, bro,
we start can we cut the aff to something to
his code? I think in our culture also we kind

(07:23):
of shun the student right when we were coming up,
or you were a little younger than me. But it's
like the student being a student is so important. A
lot of the people that I respect in this game.

Speaker 1 (07:36):
Damn, Nick came in mimicking someone style like you saying
like how does he doing that? What's that set up
he doing? Man? Like how is he putting the punchline
into the ball? Like what is that about? So first
you kind of start with his flow on his type,
beach remaking it. Then you go left like I still
hear punchlines now, but in your own way. Yeah, you

(07:57):
see what I'm saying.

Speaker 3 (07:58):
I definitely do that, And I think it's just I'll
be having fun with the shit too though, so I
might get lost in my own groove, but at least
I have an idea of how I might have wanted
to start it or jump into a flow that he
might have used, a pattern he might have used, or
some shit kiss might have did, or some shit hole.

Speaker 2 (08:14):
Might have did.

Speaker 1 (08:14):
Even Meet Meal, like Meek Meal was one of my
ghals too, you feel me, so shout out me.

Speaker 3 (08:19):
I really is a shout out the big bro, Like
I really, I'm a student of it. So I pay
attention to that kind of shit and I try to
put it into my music because for one, history repeat itself.
So it's like the people who might be listening to
my music probably wasn't up on that shit when Wayne
was doing it back then. You feel what I'm saying,
and the people who was up on it you notice
like how you're saying.

Speaker 2 (08:39):
You pay attention to that type of shit.

Speaker 1 (08:41):
So it's like with me being a real student of
hip hop, like and I gotta get credit to my manager.
Today's like Mickey Hausta, like he a real He was
a rapper himself, so he challenged me to do certain shit,
like he might tell me to go listen to some
old nads and be like, you see how he was
rapping about this like this, try to see if you
could do something like that. You feel me, like challenge
myself to do it.

Speaker 2 (09:01):
You feel me.

Speaker 3 (09:02):
So when it comes to music, it's like you gotta
be a student, Like I'm doing this ship because I
want the next nigga that's listen to my music. Like, man,
I'm trying to come have heard was coming back? You
feel me, And I don't take I don't take that
as like an insult like, oh, nigga taking my ship,
nigga biting my floor, biting like he and.

Speaker 1 (09:18):
Student appreciate that.

Speaker 3 (09:19):
Yeah, you appreciate that mean I'm doing something right, you
know what I'm saying. So like I always been that.

Speaker 2 (09:24):
Kind of guy.

Speaker 3 (09:24):
Like and in the industry, you will hear people trying
to like trying to like make you like your mind
set a mentality turns sout like.

Speaker 2 (09:34):
They're like, oh, yeah, this artist got your floor.

Speaker 1 (09:37):
This artist doing this and he trying to say like
you're trying to say it in a way where it's
like you don't fuck with it, but I fuck with
it time.

Speaker 2 (09:43):
Like you know what I'm saying, I appreciate it. And
on top of that, I'm.

Speaker 1 (09:47):
Then it gonna reach out to you and try to
do something with you now you feel I'm saying it's
big home and status though, because the hating and the
pettist ship. That's petty and the big homie gonna embrace it.
And no, you've just been blue too more. You'll figure
it out for sure. You came in sounding like I'm
telling you, I listened to the old shit. I'm like, Bro,
that's that's Wayne. I can hear it. You know what

(10:09):
I'm saying. But I knew, we know that you spin
off and you have your own identity in this game,
especially if it starts to be successful. You coming from Chicago,
you know. I know that was a hard fight, But
I want to go back to when to win legit
for a second, because do you study the formula of
what what is making that record work and try to

(10:31):
implement that again or understanding what made it go for me?
I listened to it number one to beat the smash
and who made the.

Speaker 2 (10:39):
Track south Side shout out south Side.

Speaker 3 (10:41):
He wanted on No, for sure, he was my big brother,
so he really like he gonna try to pull like
he gonna try to get the best out of me
every time. Real it's like sometime it's kind of like
pulling teeth with me and him because he makes me
do certain shit, you know what I'm saying, Like I
might like I love rap, like I love that's my passion,
so I might get it and just want to do
some shit that's fun to me. He like, hell no,

(11:03):
you finna do this like you feel me and I
do it, and like every time some good come out
of it, you feel me right, and to answer, like
even to answer your question, like when it comes to
the formula making records, like I try to.

Speaker 2 (11:15):
I definitely try to mimic what I think work.

Speaker 3 (11:18):
And it's a lot of times it got to do
with like flowing wordplay, you feel I'm saying, Like me
trying to fit so much into faux balls when I
start rapping fast, like I feel like when I rap
fast as a cheek hole for me every time, they
gonna gravitate to it anytime when I try to like
go crazy for about eight bars or whatever and fit
as much shit as I can to try to play

(11:38):
with it like that and make it unique because everybody
can't really do that, yout know what I'm saying, So
I do try to like do that in different records,
and you feel me like and I promise I didn't
know that winling Gen was gonna be a hit. But
when I did that, shit when I said in the
studio and it was like thirty people in there and
they couldn't hear me until I was doing when I

(11:59):
went and said and e d K e b K
nbg n L be crazy, Like I knew for a
fact when I did that, everybody in the studio is
gonna be like damn, oh yeah he tripping. Yeah that
was all intention Yeah, like that was intentionalit I'm talking
about so all man, good looking bro and everybody. You know,
I'm getting that energy from everybody, So like this shit

(12:21):
a art for him, bro, especially, I don't let I
don't care what artist.

Speaker 1 (12:24):
It is, Like you could be all the way on
Cloud ten, like you could be bigger than life. But
when you get that affirmation from your pers and people
around you, and people like on the same level as you,
that got the same amount of success or whatever, and
they don't even do music, but.

Speaker 3 (12:41):
They saying, man, I'm a fan of that. I funk
with that, Like that's what we do it for. Like
it ain't really no better accolade to get than that.
Somebody telling me like this, your shit hard and that's
why I do it. So with like with that, that
shit was all intentional, Like I wasn't trying to make
no big record, but that was intentional when I did that,
And that's like the highlight of the song.

Speaker 2 (13:01):
Yeah.

Speaker 1 (13:02):
And then even when you it's just bro, it's wordplay
like you said, big o G I'm here just things
like that. It's wordplay. You just smashing the gas. But
also I look at it and say, when I look
at the formula, I'm saying, Okay, you don't lose any
audience with the first fifteen and twenty second because the

(13:24):
beat is doing something. It's like, oh, what's going on
right here?

Speaker 2 (13:27):
Yeah?

Speaker 1 (13:27):
Yeah, And then you come right in with something so
relatable that can't nobody duck that. You know what I'm saying.
It's so relatable, And I'm saying, see, that's a formula
that I'm not sure everyone is able to pay attention to.
You know what I'm saying. You come right every day
some new everyone in the world can understand that vibration, right,

(13:48):
So you see what I'm saying.

Speaker 2 (13:50):
Yeah, Bro, And it really it got a lot to
do with it, bro.

Speaker 1 (13:52):
On Like I don't pull no punches with my music,
Like I don't give a fuck what I'm going through.
If something come in my head and it's like, a right,
that's what you need to say to start the song off,
I'm gonna say it like I ain't even tripping about
being vulnerable, like tapping into my personal life a little
bit with this shit, cause it's like that's what that's
what makes music unique, that's what makes the shit so wrong,

(14:13):
Like that's what you fall in love.

Speaker 3 (14:14):
With, you know what I'm saying. When when niggas talking
about some shit that's relatable, like relationships that's universal, you
feel what I'm saying, Like street shit that's universal. Grief
that's universal, you know what I'm saying.

Speaker 1 (14:27):
So it's like when I try to talk about that
intentionally because I'm going through it, I know it's somebody
that's gonna appreciate it, somebody that relates to it. And
then it's coming from your hard too, like even and
your voice and all of that together just make it
it hit just so hard, Like even with the record
would meet me up, meet hit me one day, probably
about two months six weeks ago before y'all dropped it.

(14:50):
He hit me on FaceTime, where you what I need
to I need to play some shit for you. Me
run through four five records he played that Survivors get
I said this boy, ge bro her boy ain't playing
like I'm telling me. I'm saying, bro, you got to
drop that this before he jumped on the cocky record,

(15:11):
I'm like, bro, you gotta get on that. That's your vibe.
You just smoke the Friday Jump. That's your thing. Jump
on that. He was probably already planning on it because
he had it in his phone, but I'm like, bro,
he be listening though, Yeah, nah, he listening, bro, because
he on his way back out too. He trying to
you know what I mean. He's gonna try to catch
back five to show and he completely indy, so like
I talked to me a lot too though, Like yes,

(15:33):
big bro, like you call me and do the same
ship play records.

Speaker 3 (15:35):
We'll be on the phone for a hour just chopping
it up on FaceTime and ship talking about ship, and
it's like it's preparation, bro, Like everything a't me going
right now?

Speaker 2 (15:43):
I swear to god.

Speaker 1 (15:44):
He was saying he was about to do this, Yeah, yeah, yeah,
for surely the whole show. I'm finna get out this deal.
I'm finna do this. I'm fing to go Indie, I'm
about to flood the market. Like right, I'm fucking with
straight young niggas. I'm doing street ship like he told
me this all on the phone over a year. So
what he doing is like it's all preparation, like nigga
really prepping theyself for these runs. And when you do

(16:06):
it like that and you start to like see it
happening in real time, it's different, Yeah, and it's gratifying,
like you feel like, damn, this shit working. I knew
I was right with her. He playing this shit, you.

Speaker 2 (16:19):
Know what I'm saying. Feeling Yeah.

Speaker 1 (16:21):
And then also with him, I seen he finally talked
about the percentage and all of that that he came through.
But when I first started talking to Meat on the
phone and FaceTime and shit, like i'd have been with
him in Miami, then played me the whole follow the
heat and sh he don't follow the heat and all
that shit. But one thing I said, all the internet

(16:42):
got dude twisted that boy Swift for sure. I'm talking
about we on the phone sometimes he clicking over going
to mid journey, clicking back over going to chat GPT,
I'm saying, Oh, they really got me twisting that. Yeah,
these Internet is kind of crazy, man. You can't really
fall victim to the narrative just placed out there by
people don't come from the walk of life we come

(17:03):
from exactly. Have you ever felt like the internet narratives
is getting out of control with you?

Speaker 3 (17:09):
Absolutely for sure, like so many times. And it's like
with me, and you could tell bro, like I ain't
gonna lie. Just the conversation we have right now, you
could tell when somebody really come from that. You can
tell when they come from the streets. You could tell
when a nigga like really is a person that move
off of morals, you know what I'm saying. So I
always been one of them kind of people. And it's

(17:31):
like the Internet is not a real thing. It's not
a real place. So when they try to like have
these different conceptions or misconceptions or what, you know what
I'm saying, they feel like a person is or what
a person doing or not doing wrong. You can't feed
into it, like you can't even pay attention to it
or feel like they right for a second. You can't
even feel like they right for a second, because people

(17:53):
like us, we live a real lifestyle on a day
to day basis. We got real people count on us,
real people that love us genuinely, fuck us, that fuck
with us, that go to hell and back for us.

Speaker 2 (18:03):
You know what I'm saying. So obviously, if you got.

Speaker 1 (18:05):
People around you like that, and we know we real
people at the end of the day, you feel me
and we deal with real people that alone, should just
let you know, Like, I know I'm not already right,
I know I'm that guy. So it's like even with me,
like all the internet drama I didn't been through and
personal shit, you feel what I'm saying, and people, you know,

(18:27):
like being in a public eye with cases our fault
and my fucker playing my freedom and seeing I'm going
to jail for twenty years and all this type of
dumb ass shit that I know is not true, but
it's still a get to you and you seeing people
that's saying when I do something, I might drop a
song or something, and they in the comments like, ain't.

Speaker 2 (18:46):
You in jail? Don't you supposed to be in jail?
I can't wait till you go to jail, y'all, Like that, and.

Speaker 1 (18:51):
It's like, damn, I'm doing this shit really for y'all, man,
I really you know what I'm saying, Like I really
don't got no hate in my heart, like I really
love the fans shit like that. But then you see
like y'all not really fans for real exactly. Then you
will see them saying, people who's seeing this shit? When
you're doing some shit that's lit or you go goddamn it,
go grab a may back or go do some shit

(19:11):
now they dick Ryan, They oh yeah, sure that he him.

Speaker 2 (19:14):
So it's like, you know, you gotta know like they just.

Speaker 3 (19:17):
Riding whatever wave come with this ship, you feel me like,
and that's going back to meet Like Meek is somebody
that I really look up to, you feel what I'm saying.
And he one of the niggas that's gonna motivate in
every way possible. He's gonna motivate the trenches to show
you this shit possible, to show you that I did it,
you could do it too.

Speaker 2 (19:35):
Everything.

Speaker 3 (19:36):
It's like, yeah, so with that, he know, like you
know what I'm saying, Like they don't ever cross his mind.
All the real niggas in all the streets and everybody.

Speaker 2 (19:44):
We know that he a real nigga.

Speaker 1 (19:46):
We know what type of nigga he is, you know
what I'm saying, and the people that's around him know.
So it's like when you when you got that type
of man set, mindset of mentality, I don't even care
to explain, Like I'm not going on the Internet, I'm
not going on Twitter explain to who I am as
a man, as a person.

Speaker 2 (20:01):
People around me explained.

Speaker 1 (20:02):
But sometimes that shit can get loud, man like, sometimes
the metaverse can affect the universe. Like I done been
around big artists that I ain't gonna say their name,
but and they sometimes niggas can pat it down and
act like it ain't bothering them. But if you intimately around, yeah,
it's like bru, dudes is really thinking about that. Dudes

(20:22):
is saying like now the Internet got these folks thinking this,
And then I'm like, nah, bro, you really him. Don't
don't let the Internet trick you. But like you say,
the narratives and the comments and they want to they
asking for things that sometimes it can tap into trauma,
you know what I'm saying. Like, even when I think
about Dirk Free Dirt, it's like They had a whole

(20:44):
campaign from nerds with the slide of onactly and for me,
the internet by it self one't powerful enough. Yeah, the
Internet by self onen't powerful enough if you ask me
to like trigger anything. But coming from Chicago, it's almost
like being in Alabama and a college football team where

(21:05):
you say, we play rough Chicago. They don't let none
slide and we get our get back, We do this
and that. So it's like the trauma associated with growing
up in Chicago, this shit on the internet can trigger
my mind and make me start thinking, like because when
I seen brou Do an interview and even responded to it,
I'm like, see they in a nigga head. You know

(21:26):
what I'm saying. That shit ain't cool man, your head, bro,
And it's like, like, how you seeing with the trauma
you will you will lose yourself in the midst of
that shit when you feel like you got a point
to prove exactly, Bro, when they got when they make
you feel like you got a point to prove, they
got you already let them win, Yeah, you already let
them win for show for show, And it's like the
thing is, bro, I don't know why I just always

(21:49):
hit the smart sent the mental capacity to just not
feed into it because I know that negative shit coming
from somebody that's fourteen years old in omahas somebody that
ain't been through none that I've been through, seen the
shit that I've seen, And I know I'm a person
that's like I never, no matter what, all the years

(22:10):
I've been in this industry, I ain't never like I
stood on ten toes.

Speaker 3 (22:14):
I ain't never tuck my tail, none of that. So
it's like, no matter what's going on, That's why I
don't get into any type of controversy. I tried my
hardest to not get in the no type of controversy,
no rap beef for nothing, because I know I'm gonna
still go and live my same life. I ain't nothing
gonna stop me from going taking my kids out, Ain't
nothing gonna stop me from going on a date with

(22:34):
my girl. Ain't none gonna stop me from going to
the club if I want to go have fun. So
it's like I try to stay on a straight and
narrow because I know if you see me out and about,
I only know how to respond to shit one of
two ways.

Speaker 2 (22:45):
Exactly, and you know you gone, I'm going all the way.

Speaker 1 (22:48):
Yes, So just leave me out of me, you know
what I'm saying, Like, that's just me.

Speaker 2 (22:53):
I always been that type of person.

Speaker 1 (22:55):
And that don't mean I'm gonna crash out or nothing,
because I'm gonna think about my decisions ten times before
I do it.

Speaker 2 (23:01):
I'm gonna still do it, you know what I'm saying.
So it's like and then because.

Speaker 1 (23:04):
Somebody you don't bag me, don't please don't bag me
in no corn and make me you know what I mean,
Because I'm gonna choose for you.

Speaker 2 (23:10):
For sure.

Speaker 1 (23:10):
I'm gonna choose for you. You ain't got to worry about
you choosing which way it's gonna go. For sure, we're
gonna go one or two. And that's why we dudes
like you see me by myself, I move around the
country like this because I'm confident and I understand that
I can handle whatever come. And I ain't starting nothing
with nobody for sure. I'm out here pushing the game forwards,

(23:33):
preaching to the youngsters, let's get some money, let's not
crash out, and I'm trying to make sure all this
get a platform. I continue to grow my platform, but
I ain't into no messing you know missing shit. I'm
trying to really push us for sure. You know what
I'm saying.

Speaker 3 (23:47):
You got people like all the time, they they'll do
this and they'll press your buttons, and then they gonna
be the ones calling you stupid when you go to jail,
they're gonna be saying, he dumb as hell.

Speaker 2 (23:55):
He threw yeah, and you didn't even have.

Speaker 3 (23:58):
You ain't even never hear the responsibilities that a nigga
got on him, Like you ain't never hear nobody counting
on you or none of this type of shit, to
even be under that much pressure where you have to
make a decision to do something or not, Like they
ain't never even seen that pressure. A lot of people,
the stuff that we endure on a day to day basis.
And I'm not saying this in a negative way. That's
why the suicide rate is so happy. You feel I'm

(24:21):
saying a lot of people can't withstand pressure. They feel
me out And I have been through shit where that
ain't even cross my mind. I know for a fact
I'm gonna get through it. You know what I'm saying.

Speaker 2 (24:33):
I lean towards it.

Speaker 3 (24:34):
Every time I lean towards the discomfort, like being uncomfortable.
I lean towards all that shit because I feel like
I got it and I'm a firm believer in God. Bro,
I pray every single day so I know it's like
it's no battle too strong for me.

Speaker 2 (24:47):
Like it's God not gonna put me.

Speaker 1 (24:49):
In nothing that I can't withstand and nothing that I
can't get through, you know what I'm saying, Because I'm
gonna put my trust in Him over anything, you know
what I'm saying.

Speaker 2 (24:56):
And I moved in and through life like that. I'm
knew it through everything, knowing like it's cool.

Speaker 1 (25:02):
I don't gotta live and feel because I know it's
something out there destiny for me and I'm just trying
to fulfill my destiny while I'm on this earth.

Speaker 3 (25:09):
So that's how I think. And it's like that's what
makes me so strong and so powerful, and that's why
I always been a leader. Like people not afraid to
follow my lead, you know what I'm saying, Like, brother,
it's my peers, my younger brothers, my older brothers, Like
they're not afraid to follow my lead because I'm not
afraid to follow theirs as well.

Speaker 1 (25:28):
You know what I'm saying. Whoever got the best idea.
We're gonna beat the idea down into the last one standing,
and that's the one we're gonna go with. That's what
I respect about you too. And also you never came
off like a hater or a hot head. That don't
mean that that you're going for nothing, but you got
control over your yourself. You know what I'm saying. As
a youngster coming from the jungle though, That's why I

(25:49):
got to applaud it, because I'm knowing y'all boys up
there playing rough ball, ball and flagrant five. It's a
content sport, man, bro. When you gotta be ready at
all times, and like, you gotta think about it. I've
been doing this on the level I've been doing since
I was sixteen seventeen years old, but I was still

(26:12):
in the streets the whole time has been documented.

Speaker 2 (26:14):
You feel me. It's like, and you gotta think.

Speaker 1 (26:16):
Coming from a coming from a background like that, how
many times you've been put to the test. Whereas people
who know that you really like that, and they're still
gonna pull you and try you. So it's like the
more you get success, the more you gain you gotta
damn to feel like like I said earlier, like, you
don't let nobody feel like make you feel like you
gotta prove yourself. Yeah, like, just be comfortable in your

(26:36):
skin and sleep at night knowing you made it out
that shit and you just gonna do whatever it is
necessary to protect you and your life and your family
if it come to that.

Speaker 2 (26:45):
Don't ever.

Speaker 1 (26:46):
I feel like that's when you when you when you
get a devil what you want, that's when you're really
gonna You're gonna have to live and suffer from the
consequences when you come out of your comfort zone to
do something to somebody, like you know what I'm saying,
that's when you're gonna. Look, the universe ain't gonna honor that.

Speaker 2 (27:04):
I feel like that too.

Speaker 1 (27:05):
In my heart. I'm showing bruh. I know if God,
if I ain't starting nothing, but I handle something like
I ain't looking for no fire, but I put one
out Like if I just happen to bump into a
five now, I still know where I extinguished that. Yeah,
but I ain't. I ain't searching for you. Man. We're
trying to really really elevate the coach and push everything forward. Bro.

(27:28):
But I but I want to talk about the mentality
coming from shy Wrack. Think about that, even the name
they gave being sixteen of any notoriety bro and being
able to survive that loan and not get tricked off
the streets. Also, I tell the youngsters, I thought it
was just a rapper problem, but they even doing it
to content creators, where even if you are someone that

(27:51):
comes from the inner city, they try to get you
to defend your old self, like, nah, he wasn't really
you know what I'm saying, Nah that and neither da
he wasn't really Like you're gonna come out and say, man,
I got four five hands?

Speaker 2 (28:03):
Yeah yeah, what y'all boy, trying to get you to
crash out.

Speaker 1 (28:06):
It's like, when it comes to shit like that, broy,
it ain't no statute of limitations on that. You can't
talk like you can't talk why y'all even supposed to
be street guys. It's even trying to pull me into
defending some they even welcoming that energy because now it's
like if don't nobody really know for real?

Speaker 2 (28:22):
The not knowing is the that's.

Speaker 1 (28:24):
The key, the most powerful shit to have, because now
when everybody think you like that, you're gonna welcome the energy,
and somebody's still gonna try just to try you, Like
I'm gonna see, because it's real lot of people who
really just want to get a name out hereatly, they
really will try you just to see if you're gonna
respond a certain way.

Speaker 2 (28:39):
You feel me.

Speaker 1 (28:39):
So it's like I pray every day that my energy
is always welcoming and a positive, positive high.

Speaker 2 (28:47):
I don't want to welcome that type of negativity and
ship because I know what I'm gonna.

Speaker 1 (28:50):
Do, Bro, And I'm glad you always speak about that.
Though you always speak about being positive, you speak about
you know, I'm trying not to even go that route,
like you speak about trauma and like you speak about
you runned the more vocal young artists Bro out of
all these other dudes. They just frowning at the camera
on drugs and they just you saying, man, is he
gonna kill them? Exacutly? You know what I mean? He

(29:14):
looked like, But you know what I mean. You you
are very welcoming and people know you come from it
ain't no way to be You've been a trophy since
you was sixteen up. There ain't no way to survive
that long and not be who you say you.

Speaker 2 (29:27):
Are for show bro, And it's like another thing.

Speaker 1 (29:30):
A lot of times niggas be trying to trick theyself
in the believing they tough, trick theyself and.

Speaker 2 (29:36):
Believing like they really like that. You know what I'm saying.

Speaker 1 (29:38):
Every day you gotta get yourself up to make you
feel like you tough, just in case some shit happened.

Speaker 2 (29:42):
You feel what I'm saying. It's like that shit ain't.

Speaker 3 (29:44):
Really about nothing, bro, because I didn't seem too much.
Like I lost my little brother to this shit. Bro,
My little brother got killed behind some shit that ain't
had nothing to do with him for real. You know
what I'm saying, Like my little brother was a cool
player nigga that got money and fuck bitches, Bro, you
ain't never do no have to do, no gangster shit nothing,
But that don't mean he was a bitch ass nigga.
You know what I'm saying, Like you feel me, But

(30:05):
it's like my little brother got killed just because he
was my little brother, like nigga wanted to do something
to him to hurt me.

Speaker 2 (30:10):
You feel what I'm saying.

Speaker 1 (30:11):
And that shit really yeah, that shit really like that
shit changed my whole perspective on life, and with knowing that,
it's like you gotta like now it's my whole man set.

Speaker 2 (30:23):
It's just like I.

Speaker 3 (30:25):
Gotta do everything knowing that my little brother lost his
life behind shit, some shit that a motherfucker want to
hurt me.

Speaker 1 (30:33):
So I gotta do everything every single day to make
sure I am successful, right, Like I don't crash out,
Like I gotta make sure I'm living so I can
take care of my kids, take care of his kids,
you feel me, take care of grandma and shit like
that when the time is right, Like I want to
be able to live my whole life knowing that I
didn't set my family up for generational wealth. You fee
what I'm saying to do some real shit Like every time,

(30:55):
that's all I think about, you know. And my grandma
told me that, like, man, when she's seeing me like
steering off in the other way, she like, nigga, you
better not have that. Nigga. He he ain't lose his
life or nothing. You don't count on you now, You
don't don't fumble that. You gotta make sure that you're
doing everything the right way now because somebody lost their life.

Speaker 2 (31:16):
Behind this ship. And that's like for me, it's kind
of like, so what it seems.

Speaker 1 (31:20):
Like you know what I'm saying, what year was this?
This is twenty twenty one, Damn, this is French this, bro.
My condolence is on that, bro, because I done lost
people out there. I know what that's like. Bro, I
know what that's like. I can't even like, I can't
even imagine being famous and being on your level. And
they trying to pull me back with this, with that

(31:41):
type of shit, and then they don't really they really
get to something that that can do it. If I really,
if I don't get myself together, that right, they can
do it.

Speaker 2 (31:50):
And you know what I'm saying off the edge.

Speaker 3 (31:52):
Bro, I really like I ain't gonna lie like another
thing is just like knowing that like, all right, bet,
this is really my purpose. Like I gotta live in
my purpose. I can't do nothing else now. And if
I think or do something else, I'm gonna lose it,
you feel me. So it's like and it was one
like the last conversation that I had with my.

Speaker 2 (32:12):
Little brother the day he got murdered. He got killed
at probably like eleven am or some shit like that.

Speaker 3 (32:18):
Twelve We was talking at five and m at that
same day, and he just telling me like, bro, I
don't want nothing. I never wanted shit, but for you
to be successful like you feel. I'm saying, like, Nigga,
I ain't. I ain't never felt like none.

Speaker 2 (32:31):
You hear was mine?

Speaker 3 (32:33):
You bought a car, a chain, I posted got one. Yeah,
I ain't never felt like that. Those his last words
took me before he died. So it's like that, just
give me all the ammunition and really just keep going
and do it and make sure I'm doing it for him.
You feel me, And it's like and I don't care
about getting no credit or no accolades and no pets
on the back.

Speaker 2 (32:50):
But when I had when.

Speaker 1 (32:52):
I had conversations with with his baby mamas, and they
tell me like just how valuable I am to they
son's life.

Speaker 2 (32:58):
You feel what I'm.

Speaker 1 (32:59):
Saying, and like I'm the closest thing still He'll tell
my little brother and they need me to help raise
the kids. You knowe what I'm saying, like that shit
mean everything, and that shit bigger than any platinum plaque,
anything I can get, And just saying like damn, I'm
really like even with me trying like still trying. I'm
doing a great job at just you know, making my

(33:20):
presence feel felt for the sake in the life of
my little brother, right you know, and making sure I'm
keeping his name alive and making sure that his kids
know that, you know what I'm saying, he ain't dying
vain and they gonna always be protected and they gonna
always be straight regardless because they Mama's got him in.
I got them too, you knowe what I'm saying. So
with knowing that, and I didn't seen that shit so

(33:40):
many times where like a nigga get killed and it's
like maybe they might ride for him for a year,
you know what I'm saying, might think they doing something
or slide and go do what they're doing. And then
it's like after that, these niggas kids get thirteen years old,
fourteen years old.

Speaker 2 (33:54):
And they don't they don't know nobody, not in the streets.

Speaker 1 (33:57):
You know what I'm saying, Nobody reached for them. Now
they gain bang then they thugging. So for me to know,
like they'll never have to go through that, and I'll
make sure they don't, you know what I'm saying, Gotta
go through that and that ship, Like that's that's the
biggest accolade for me to just know, like, man, they
gonna be all right. How do you shake the Chicago
mentality though, because, like I'm saying, that Chicago mentality is

(34:18):
rough to shake. But we see the superstars go way
up and they can't shake the fact that I come
from a place that if you you do that, it's
going now like how do you how did you shake
that mentality? What shaped your new mentality? Leave in Chicago?

Speaker 2 (34:36):
Man?

Speaker 3 (34:36):
Just really like knowing like I was, I'm really a
product of the streets, bro in the trenches, Like I know,
it ain't no way around this ship, Like you gonna die,
go to jail if you want to steal. You can't
even have one for the in or one for out.
You gotta have both feet out of the street.

Speaker 2 (34:53):
Yes, son, you know what I'm saying.

Speaker 3 (34:54):
And and like with me understanding that, I try. I
appreciate that shit as much as I can into my
homies and slowly but surely, like over the years, like
I'm seeing like they don't want that ship for themselves,
you know what I'm saying, Like my homies don't want
to be in the streets.

Speaker 1 (35:09):
These real niggas that was outside every day in the
hood trapping Thug and game Bang and these niggas that's
trying to move to La now like I'm gonna come
out here and do this.

Speaker 2 (35:18):
We're gonna chase this music shit with you, bro, We're
gonna follow your lead.

Speaker 3 (35:21):
But it really came from me making the decision to
be like, man, I'm I'm cutting all tasks from that shit.
I don't care what a nigga think about me. Nigga
called me a bitch ass nigga a hundred million times.
I don't care, Like I ain't even I'm not even
gonna feed into it. And you think I ain't had
to have them uncomfortable conversations. You think nigga ain't told
me i'd have left the hood, And yeah, I got
about the hood and I'm.

Speaker 1 (35:42):
A fuck nigga and I don't take care of niggas
and I ain't the one bonding niggas out no more
and paying for funerals.

Speaker 2 (35:47):
It's like, how many times are I supposed to.

Speaker 1 (35:49):
Do for that sh do that shit like what y'all
wanted to to catch Rico ed time you niggas go
to jail for a gun charge of violence. I'm the
one coming like I'm in the concieria or something. Never
fuck no, that's not average. Like and when I understood
it that way, I'm like, bro, I gotta just go
cold turkey, Like I don't even care if a nigga
can't even reach me, like for real, get me on

(36:11):
the phone at all. Because God done positions you, Bro,
He done positioned you, and you ain't honoring the blessing
if you're playing in that ship.

Speaker 2 (36:18):
You know, you could really have nothing to do with
that shit.

Speaker 1 (36:20):
You could really just be a nigga with a good
heart that feel like you obligated to do that because
you exactly and the and the police suspend it like no,
he the one running this ship, he chief. You could
have no knowledge about, no murders, no nothing, No niggas
doing you all the way out in La living your life.
You just a multi millionaire. Well, this shit ain't really
hurting you all the way. It ain't hurting you financially,
but it's hurting you mentally physically, you know what I'm saying.

(36:43):
Emotionally spiritually is hurting. It's taking a lot from you
where you got this. Survivors gilting you just paying to
get niggas out ed time they fuck up, and then
they draw you in like you the one like you
know what I'm saying. And that's that's rough on on dudes,
because you you kind of you get caught in the
middle of it thinking, damn, bruh, shit, I be doing it. No,
you shouldn't. You can't do it, can't do you know

(37:04):
what I'm saying. It's too much on the line.

Speaker 2 (37:05):
Man.

Speaker 1 (37:05):
You gotta honor the blessing God put on you, and
they got it. Honor it. They need to come this way,
Come this way, Come toward the light for sure, y'all
dragging me toward the dog. Come toward the light, bo. Bro,
And I heard these conversations. I'll be telling niggas like, Bro,
what like what what you? What different results do you expect?
Still doing the same shit? You still going outside on

(37:26):
this block with the police scorching hot on this motherfucker.
They gonna come lock you up every chance they get.
Once they see your face, they profile and you don't
even gotta have nothing so that one day you might
be going to the grocery store and you feel like
you gotta have that gun to make home to your exactly,
Like what point is you just gonna stop doing You
gotta make a sacrifice to be like Nigga, I just
can't do it no more, like I'm not even putting

(37:47):
myself in the line of fire like that don't mean
you pussy or sometimes you gotta go without like I
went without Nigga didne went broke? All type of shit,
trying to change my circumstances, just staying in the house
because I ain't going outside, like Nigga. Is rady to
be broke then then than then or ready to be broken? Yeah?
Both then then incarcerated, Like sometimes you gotta just figure

(38:07):
that ship out and be uncomfortable to change your life.

Speaker 2 (38:10):
And change your circumstances and change your situations.

Speaker 1 (38:13):
So it's like I then told niggas that, like, Bro,
you're chasing these little couple of hundred dollars, a couple
thousand dollars going outside, think you're finna do some ship
trapping you carrying your gun. You're gonna keep going to
jail and you want somebody to get you out the situation.
It's like, bro, you gotta try different things if you
want different results. Though, like with me, like that was
my whole thing, and like I stopped carrying that mentality

(38:34):
with me where it's like I gotta because I really
used to be that.

Speaker 2 (38:37):
I really used to be.

Speaker 1 (38:38):
That kid bro that felt like I'm gonna be in
my hood and be on my block forever.

Speaker 2 (38:43):
I'm gonna be I'm gonna be posted up in.

Speaker 1 (38:45):
The hood and.

Speaker 2 (38:47):
Multi millionaire, icy as a motherfucker, and.

Speaker 1 (38:51):
And they better not try.

Speaker 2 (38:52):
And I'm the only one that's that's good, that's in
this situation.

Speaker 3 (38:54):
And ain't nobody gonna do nothing to me? Like hell no,
they got to a to the to the to the
point now where it's like I'm thirty. These kids out
here game banging and thuging at thirteen, fourteen years old,
they feel like that's they ship.

Speaker 1 (39:07):
And I'm not don't want to tell you this my ship. Yeah,
I didn't put some work in for this block twenty
years ago. This is your ship. You don't know that. Yeah, man,
it's your block. Then I might tell you when I'm leaving.
This ain't now one eye but I'm gone. You know,
if you're really.

Speaker 2 (39:22):
Pay attention, if you want it, you.

Speaker 1 (39:23):
Got it. It's yours little homemade it's your spot. You
no static for real, cause these niggas really kill you
and take your life because they just so full of testosterone.

Speaker 2 (39:34):
They going to feel like and drugs play.

Speaker 1 (39:37):
Drug do it bro, because that's what part of the
rappers that begay.

Speaker 2 (39:42):
Yeah, and that ship is serious different. You spans in
that man, nigga.

Speaker 1 (39:47):
Crash yourn't realize That's what I'm saying. You don't even
know you did it. The next day nigga feel like,
Oh I'm tripping on bogus here. Yeah, man went out
on hard man.

Speaker 2 (39:55):
Been there be any one of them niggas for.

Speaker 1 (39:58):
Real like too, So I'm telling you are know you'd
be like Man, I done went off on it? Man?
What was that about that? People start saying, man, you
know that don't win craze or something. He ain't acting
right something, or they start to tell other people that
you think you better than they don't know you dealing
with drugs. You you gone on you know what I'm saying.

(40:19):
They ain't knowing that, but they start telling other folks,
you know everything, he better than they cussed the head
by that lad, instead of saying, now you've seen him
pop folks, you've seen him and I didn't been there
from a perspective of me not having it, in a
perspective of me being on top of the world and still.

Speaker 2 (40:36):
Battling that abuse.

Speaker 3 (40:37):
You know what I'm saying, that substance abuse because you
feel like you just trying to suppress the emotions, whereas
like you're still trying to go out and act like
everything Okay, you want to still do shows, and you
want to still.

Speaker 2 (40:48):
Do interviews, and you want to do this, so.

Speaker 1 (40:50):
You just need that little, quick, little substance to just
suppress your feelings, try to make it today, but you
still end up exploding certain ship. And another thing is
like for giveness, Tuto bro, Like I didn't forgive a
lot of people too for.

Speaker 2 (41:03):
Shit, Like I'm working hole grudge just no more.

Speaker 1 (41:05):
Like I still I'm getting bad at it too. But
it's like I didn't learn to just like forgive because
it was people who like I don't fuck with and
I'm just holding on to that. Whereas like edy time
I hear a nigga name, I see the nagg you
come around. Now I'm going from having a good day
to a bad day, Like I had to let that
shit go. And especially it's like if it don't apply

(41:25):
let it fly, cause, like, I know what type of
nigga I am.

Speaker 2 (41:28):
I know I'm a good nigga.

Speaker 1 (41:29):
Bro, I know I didn't helped so many people out
and I didn't really change people lives, bro, like changed
a lot of people life.

Speaker 2 (41:35):
So it's like, if I feel like.

Speaker 1 (41:37):
I don't want to do nothing to you when I
see you for real, because I probably still got love
for you, even though I'm gonna just keep my distance,
We'll never be the same again. I forgive, I dine,
forgave people for shit they didn't did, and shit they
didn't say it about me that don't really apply to
my day to day life, you know what I'm saying, Like,
you not stop me from getting no money. You ain't
stopping me from doing nothing like you feel me, and
you're not gonna stop me from being me. Like if

(41:59):
I want to go to Chicago and I want to
throw a block party or some ship in my neighborhood,
I go through that ship downtown to have police right
there and the mayor right there because I got real
power and real motion. I'm gonna do it the right way,
and I ain't gonna let no nigga tell me Oh,
he a bitch, he ain't throw it on the block
in the hood, Like, why you want me to do
that's the trick bag. I'm never doing it in the
trick bag. I'm not you say what you want to man,

(42:23):
I'm out of that. Like even when a nigga got
to keep defending the fact that now I can go
back to Chicago, like really, fuck all that, all of it,
Like quit asking me, can I go back to my block.
I can go to Beverly Hills. I'm living up in
the Hills now, for sure, you know what I'm saying.
I can go there and help the children and lead
the way and light the way. I'm a trailblazer from there.

(42:46):
But the fact that y'all keep trying to get me
to defend my old self, that's what I'm not respecting about.

Speaker 2 (42:51):
The streets exactly. In the streets, it ain't ship.

Speaker 1 (42:54):
And it's like bro, especially pushing what we pushing, like
we were pushing black excellence, were pushing for niggas to
get out the churches and like that should be cool
in your wraps. But then when the motherfuckers say, oh,
you can't go back to the hood and they want
you to prove you a gainster so they could be like,
oh yeah, heard really like that I'm a bass music.
But then it's like, then, what you wanted me to
go back to? Just go killing nigga? I love? He

(43:15):
wanted me to go back to just go kill a
nigga that I fucked with or once called my brother
to do that. Like what Now, It's like his family
gotta suffer from that shit too. You niggas be having
kids and mothers and people who care about them, you
know what I'm saying. So it's like, for what, it's
gonna either be you or me every time. So it's like,
what point do you want a nigga to have to
go try to prove that they could go back to

(43:37):
some shit that don't love them anyway.

Speaker 2 (43:39):
And I want you to get out this shit, Broyes.

Speaker 1 (43:41):
Regardless if I never come back and you out there day,
a nigga could kill you, and that shit might still
affect me all the way from where I'm at, and
it hurt me for niggas like you, because dog is documented,
I was sixteen out there with the wool. Now for sure,
what do y'all keep don't They don't talk to me
about that I was sixteen, and I'm I'm not one
of them because I did this and that day I'm

(44:03):
wanting them because I made it out of there. Sure,
that's when you clap for me. Clap for me when
I walk across the stage, not when i'm in I says,
when I get suspended from school, don't clap for me.
Clap for me when I get the diploma. You know
what I'm saying. When I graduate from the street, that's
when you clap for us. Don't clap because yeah, you know,
he went and done that. He bought that. It's a

(44:24):
trick bag. We can't never ever get caught in. Bro,
I want to ask you this too, with get it
because he wanted the more stronger people that I've witnessed
in this game. Because again right after his son that
rpch is brother. Yeah, at this son that I went
up there and to interview Wallow like literally a week
after and of course Wallow crying and you know, they

(44:47):
dealing with the entire thing. Did that bring y'all closer?
Did you seeing him go through that? Is that something
that made you be like, bro, you strong? Like we
both share that we had to you know what I.

Speaker 3 (44:59):
Mean solutely, and it's like, man, when it comes to
Gilly and Wallow, like they always like Wallow then pulled
me to the side, like, nigga, what the fuck you doing?

Speaker 1 (45:09):
So now when they see me in this in this
alla and really like, you know, living in my purpose,
They're like, yeah, you told that's what they want. Hen
came put me to side, like fuck you doing what
you waiting on? Why you not where I need you
to be where you're supposed to be? You feel me
so like and us having that relationship, And every time
I go to Philly, nigga, it's facts, its doc you

(45:30):
could asks Gilly ags Wallow asks the streets of Philly.
Every time I go to that, nigga, I'm linking up
with Cheese, Cheese, come with me to the club Cheese
at my shows, and Gilly wherever he is out of town,
Like you know what I'm saying. Like then my brothers
Mac Cheese, Then my brothers, I really know them, you
know what I'm saying, Like my manager, who is my son?
God that had been knowing Gilly for twenty twenty five years.
I really know Gimli for real, Like that's my real family.

(45:52):
So when cheese died Like that shit affected me in
a major way. That's my brother. So when I pop out,
I'm at the Gilly Fest, I got a shirt don't
say lonely achieved too but out here like yeah, like
you know he just like just it. It gave that
affirmation like your paying my pain for real. I feel
what you're going through. You know what I'm saying.

Speaker 3 (46:12):
That shit tough, like as a father losing a child
or you know what I'm saying, like I lost my pops.
You feel what I'm saying, Like that's a different type
of hurt. You feel what I'm saying like so hell yeah,
Like you know, like it's not even really trauma bonding.
It's just like we come from the same ship and
all we want to do is make it out of that.
You feel what I'm saying that like in a way,

(46:34):
you gotta you gotta know how to forgive and keep pushing,
because like, Bro, Gilly a street nigga.

Speaker 1 (46:39):
Bro, you think Gilly ain't want to do nothing behind
he like yeah, you could get a nigga touched easily,
Like you know what I'm saying, But to know that's
not the way. That's what I feel saying that I
respect in the moment for sure, Like, and it's like, bro,
when you come from that background and you come from that,
it's so easy to get sucked back into that shit.

(47:02):
You feel I'm saying, you always gotta ask, like it's
always the WI factor, like why me, Damn, I'm doing
everything right, I'm on a real straight narrow Why is
something trying to pull me into it? And you gotta
lean towards God, you know what I'm saying, Because it's
like God gonna put you through shit and you're gonna
have a breakthrough coming every time from that.

Speaker 2 (47:20):
You know what I'm saying.

Speaker 1 (47:20):
Life ain't always easy. This shit get tough on everybody.
So you gotta always know that it's more out there
for you. And you guys gotta understand that you got
your own destiny and your own legacy to leave behind.

Speaker 2 (47:32):
You, feel what I'm saying, Because.

Speaker 3 (47:33):
It's like it's easy to crash out, but ship then
you got two more kids, give me right that needs.

Speaker 1 (47:38):
You and that ain't cool. And then even even when
I jumped in the cow with Wallow a week after that, man,
we still ran through the trenches. Them niggas didn't go
duck and hard or we was in the middle of
the walloa stopping and he's still like and I know,
and I'm just in the cow with.

Speaker 2 (47:56):
Him, Like that's front line, front line in this time.

Speaker 1 (48:00):
And I'm saying I had so much respect for it
because I'm knowing at that time, especially because I was
a little more new into the new position. So I'm like, man,
I don't know how they coping with this. You even
do it sometimes, like when you're dealing with it like that,
you don't even want to be around.

Speaker 2 (48:18):
People, And dad, how you mad at the world, like
fuck this ship?

Speaker 1 (48:21):
Like you know what I'm saying, Like it's hard to
even you don't know who the enemy at that point,
you feel me like, so for them to move like that.

Speaker 2 (48:28):
It's just like it just showed what type of people
they are. You can't fake this.

Speaker 1 (48:32):
That integ can't fake it. You can't think that that
shit just gotta be yeah, man, And they really, like
you say you and your purpose, they really are in't
that purpose man, Because again they don't say the weapons
won't be farmed, They just say they won't prosper, so
weapons still gonna form and try to like you, like
I keep saying, pull you towards the darkness. They trying

(48:53):
to pull you back to where you come from. Ain't
nothing to prove there. I got everything to prove to
this industry. I got budgets and people I'm paying and
payroll for things happening. So I just appreciate the fact
that you stay focused, man. And you know, any time,
br I'm applaud you. I'm always with you. Whatever you
need from me, I'm you know, I'm one of them guys, man,

(49:16):
So whatever you need on my side, Bro, I'm definitely you.
You know what I'm saying for show, Bro, because I
really really really fuck with your integrity man, and your authenticity.
I want to ask you, what's the difference between g
Herbal and Little Herd.

Speaker 3 (49:30):
The difference between g Herbal and Little Herd. G Herbal Man,
I'm a father first family, man. You feel what I'm saying,
Like g Herbal is somebody who has came from the
worst situations and really be adversity, you know what I'm saying.

Speaker 2 (49:49):
And it's like has multiple families depending on them.

Speaker 3 (49:56):
Like you know what I'm saying, I take care of
a lot of people, Bro, I've changed a lot of
people lives and a lot of people counting on me,
where it's like if something happened to me, the whole
ship goes down and everything, and a lot of people
could say that it not mean it, but like, for real,
I really got like a lot of people that I
got on payroll staff. I take care of a lot
of my family, a lot of households. You feel me,

(50:19):
and I keep it in the family, you feel me.
So that's g Herbo, little Herb. I was young and wild, bro,
like without a care in the real and they like
the people close to me, Bro, they'll tear you like
I ain't giving a fuck.

Speaker 1 (50:29):
About nothing, Bro, I ain't gonna lie to you. Like
I wasn't scared to die, I wasn't scared to go
to jail. I wasn't scared of none of that shit, bro,
like for real, for real, And it's like that's because
I seen it so many times.

Speaker 3 (50:39):
And when I was in the streets, I felt like
I was I was I ain't even feel like I
was invincible.

Speaker 1 (50:45):
I felt like anything could happen, but I felt like
I felt like I was good at it. Like I
felt like I was good at being in the streets.
And I felt like I knew what I was gonna
do in the situation. I feel like I was.

Speaker 3 (50:58):
I was the aggress in a lot of situations you
feel I'm saying. So it's like Little Herd wasn't. I
wasn't afraid of shit, Bro. I was willing to do
whatever like and I was loyal to the to the
t like to the core. So it's like all it
took was somebody to call my phone and I was
jumping in.

Speaker 1 (51:15):
The cop That's what I'm saying every single time, and
that's what I say. Some of that plagues not only you,
the Chief keeps the little dirt anybody coming from the
inner city period, but it's specifically Chicago. They playing rough
ball up there, so it's like you damn it, feel
like you can't even be no rap if you don't
earn your run now for sure. And it's like they

(51:35):
gotta know, like for sure.

Speaker 3 (51:37):
And even like when it got to do with the
street shit, it's like, bro, the nigga eat you boy,
like you gotta nigga gotta know you can't play with
me no matter what if I'm by myself or with
five ten niggas, I'm a whole my own right, you
feel me and like in my neighborhood, nigga would play
off your weaknesses.

Speaker 2 (51:55):
You can't show them weaknesses.

Speaker 3 (51:57):
So it's like when I was young, little herd grow
up and this shit, Like I was ten toes in,
I'm willing to do whatever, like behind my respect, I'm
where to die, go to jail, behind my respect, whatever
necessary you feel, I'm saying.

Speaker 2 (52:10):
And like.

Speaker 3 (52:13):
With that, a lot of people get comfortable, you feel
what I'm saying, when they got so much access to you,
and then they could just call and be like, hey, bro,
come on outside, let's go do this.

Speaker 2 (52:23):
And you run. You're willing to go.

Speaker 1 (52:24):
So the minute you change that, you feel me. It's
like everything around you change too, the way people, the
way people talk to you, the way people treat you,
the way people.

Speaker 2 (52:35):
Look at you.

Speaker 3 (52:36):
They feel like, you know what I'm saying, They feel
like you obligated to them or you owe them something
just because you gave them that much access, you know
what I'm saying, Like when I really stop being in
the streets, bro, I had to stop going outside totally.

Speaker 1 (52:51):
Yeah, it wasn't. You couldn't see me like you. I
didn't get nobody, no access to me to even be
on the phone, because I felt like if I did,
I'd be right back in the same situation, right back
in the same environment. So like, you're right about that too.
But like growing to jail, yeah, I had to grow
into that, and it was real grown. It took isolation.

Speaker 3 (53:10):
It took real isolation, bro, Like I had to cut
off my best friends and people telling me like, man, bro, shit,
we out here doing this, we in the trenches and
you not, Like so we out here risking our life
and risking death in jail. But at that time, like, bro,
I'm a real celebrity. It was really somebody.

Speaker 1 (53:29):
So I'm thinking, like, shit, all right, we're all gonna
be dead on jail, you know what I'm saying. So
it's like basically you telling me you love me, you
care about me, but you only care about me if
I'm risking my life and risking my freedom.

Speaker 2 (53:39):
Right, that ain't caring about.

Speaker 1 (53:40):
Me, nah, man, that's the trick back again. But also,
like we were talking about how the police or the
investigators or law enforcement could place you in a scenario
because of your big heart and just bonding people out
and then messing with people. You grew up with the
flip side of that is these little dudes are run
even more wild than if they know if they know

(54:02):
I got hurt exactly. I got heard coming, Man, he said,
what O. Nigga's like this morth like, Bro, I'm not
coming for that old kind of shit. Man, that's crazy
you saying that, because they really will, Bro, and the
nigga know, Like, man, he coming to get me every
time I didn't buy them my homies out for twenty thousands,
ten thousands, one hundred thousands, Like I didn't really did
that shit before, bro, Like for real, for real, young Bro,

(54:24):
I did that before I was twenty one. See did
that ship at a young age, Bro, because I was
having money early year, Like I had to learn to
stop doing that shit, broed time it's a funeral, Nigga
gotta pay for it.

Speaker 2 (54:35):
Nigga gotta nigga.

Speaker 1 (54:36):
You you one of your homies, your closest friend died,
You put him in all Gucci, y'all Louis when he died.
Not ed, Nigga want to get buried in Louis. Nigga
want to get buried in the wall. Everybody want one
hundred thousand dollars so saying, you do that shit one time,
you gotta do it every time. This nigga who ain't
had five hundred to his name when he died a
pot to PISSI in a winded to throw it out,
but he want on a hundred thousand dollars for nigga

(54:57):
whole life wasn't even worth one hundred exactly. And it's
on your back. That's what's crazy, because you're the one
that that slips it out of this jump exactly. You
know what I mean, it's so crazy to me, man,
Like I just I'm glad we speaking about it so
the youngsters can know. Bro, you can break off from that. Yeh,
trick you bro trick bag man. Man, all of your

(55:17):
niggas listening, Please don't let nobody tell you who you
are as a man.

Speaker 2 (55:21):
Bro.

Speaker 1 (55:22):
You feel what I'm saying, and don't let nobody trick
you into thinking that you gotta be in the streets
and you gotta high street cred or you gotta look.

Speaker 2 (55:29):
Out for everybody.

Speaker 1 (55:30):
It's okay to wanna you know what I'm saying, help
your niggas and put your niggas on.

Speaker 2 (55:34):
But your niggas should want to help you too. Though,
beat you halfway.

Speaker 1 (55:37):
You know what I'm saying, Meet you somewhere where it's
come toward the light, especially in these in these streets,
and you know y'all really out here thugging.

Speaker 2 (55:44):
Bro.

Speaker 1 (55:44):
Get away from that ship, bro, because you're only gonna
die and go to jail. You're only hurting your mama.
You're only hurting your kids, you know what I'm saying, Like,
you're only hurting the people who don't stand the benefit
at all from you doing this ship.

Speaker 2 (55:55):
You feel I'm saying like, your.

Speaker 1 (55:56):
Mama gonna love you regardless if you got a million
dollars or not. She don't stand the benefit from you
being the nigga unless you really just focus on only family.
The other niggas standing the benefit you being a nigga
just off being around you, just be in the same
room as you, like, oh yeah, this right here, man
that he get the fuck all the bitches get to
go to the concerts and go ahead and other rappers
and all this ship.

Speaker 2 (56:17):
Like then the niggas that staying the benefit from that ship.

Speaker 1 (56:20):
It's like, Bro, when you when when when it's all
sit and done, Bro, and you God damn it, God, nigga,
if by the grace of God that you only end
up going to jail and don't lose your life when
you just facing that type of ship, like, ain't nobody
really with you but your mama? Yeah, and you know
that when you go down the road, and that's the

(56:40):
only time you know it, And that's what's unfortunate. That's
why we gotta be loud about it. Yeah, head, cause
we gotta tell him because they won't know. It feels
like everybody with you because these niggas be the first
to throw a punch or jump in the car. But bro,
when it gets darg when it gets rough, your mama,

(57:01):
your girl, people like that is gonna be the only
people that's stilled by your side through that. Sometimes your
girl gonna go left for sure, you know what I mean,
depending on the relationship with that most definitely. And then
it's like you gotta think, like certain niggas like this
might be a real man he and a car he
doing this, which one is like, nigga, I'm always thinking
three steps ahead anyway. So it's like you get that

(57:23):
he know you, You go catch your fair case, get
wrapped up. And the niggas that didn't get wrapped up
with you, like they don't want to be on the
phone with you no more. This nigga, I can't even
be on the phone with it no more. Can't answer
my phone. So it's like you get blocked out from
the outside world. You get tricked, and that shit really
ain't about nothing, Bro, for sure. What about the I

(57:43):
see you you've been going direct to consume. I want
to talk about that because that's very important that your
business acumen is in a great place. Is it called
the super fan app? No shit, yeah, g Herbal app,
but it's gher yeah, super fan yeah, g Herbals okay, yeah,
and it says when I was looking at it, it
says thirteen million streams over one hundred k app down loads.
And that's before you hit DSPs, so before you hit

(58:06):
the Apple, spotifyes and things like that. Talk to me
about what made you go that route, because that is
the future is going to live there for sure. So
like for me, Bro, I always wanted to like appeal,
like try to direct the consumers.

Speaker 2 (58:22):
Just trying it and really seeing the reason.

Speaker 3 (58:24):
What really made me go that route is kind of
what we was talking about earlier, where it is like
on the Internet, you get kind of confused as to
who really your fans and his conversations you feel. I'm saying, like,
when you just dropping on Apple Music Spotify is like
all right, bet he got a hard record, this this,
or when the adversity come to these people in the
comments saying fuck you, like what fuck you?

Speaker 2 (58:46):
That shit ass?

Speaker 1 (58:47):
This is that?

Speaker 2 (58:48):
So it's like I tried to excuse me. I try
to figure out a way.

Speaker 1 (58:52):
To really appeal to the people who really love and
appreciate me and.

Speaker 2 (58:57):
Fuck with my shit.

Speaker 1 (58:58):
Because when I went through this little rough patch with
my business, trying to get my business in order and
going through legal shit with just you know, trying to
gain full control of my career and my life where
I could drop on my own and you know that shit,
it took me like a year and some change to really,
you know what I'm saying.

Speaker 2 (59:17):
Get that straighten out, to break out of that shit.

Speaker 3 (59:19):
So when I did it, I'm like, bro, I'm about
to drop music and just heat the streets up because
I felt like everybody counted me out.

Speaker 2 (59:26):
I ain't gonna lie.

Speaker 3 (59:27):
I felt like the real counted me out and felt
like I was finished because I wasn't dropping like this
And I wasn't doing this, but.

Speaker 1 (59:33):
That's part of the that's part of the bargaining power
from the label side, because they know, you know what
I'm saying, if you like, say, say you're trying to
leave a label, go to a new situation, or somewhat
will happen is they'll try to slow you down to
make you feel like just give on in man, gon'na
drop with us. It's the best option for you. You

(59:53):
know what I'm saying.

Speaker 2 (59:54):
And it happened to me. That really, Okay, that happened
to me. Yeah, it's like.

Speaker 3 (59:59):
When somebody seeing it's like, it's like when you aren't
right there on the brink and catching that break, you know,
they'll try to do whatever in their power to slow
you down.

Speaker 2 (01:00:08):
Yeah, slow you down.

Speaker 1 (01:00:09):
Unless you unless you sign back with us for five
more album. We'll keep it going, keep it going, yeah whatever. Yeah. Yeah,
it's like a negotiation tube, man. And I watched it
even with meeking other people, like when they're on their
last album or something. It's like, now we're finna slow
you all the way down, damn near to a halt.
And that's what I'm saying. Catching on five again, gotta

(01:00:30):
feel so refreshing to you because it's like, damn, I
know all the tricks and trades they done pulled out
to try to slow this thing down, but you can't
rob me of who I am exactly, you know what
I'm saying. But with the direct to consumer thing, man,
I remember watching Kanye moving around and I said he
said something that a lot of people just looked over.

(01:00:52):
He said he was meeting with companies and he was
moving around with I think it was three hundred thousand
emails from his easy drops just before he went and
done his own site and his directed consumer shit. But
people just glossed over that. He's talking about three hundred
thousand people with purchasing power. I tell people all the

(01:01:13):
time in this game, it's a c out there on
the internet. Your job as a content creator or a
raper or a business person, what the product is. Identify
out of all these people. Identify your viewer, your supporter,
and your fan. Your supporter has the purchasing power. The
viewer is someone to just watch you, whether that contributes

(01:01:33):
to your bottom line or just your notoriety. But that supporter,
you want to pull him out and drag him over
here to your app or to your paywall, your merchant
or your tool. And that's crazy you saying that, because
like when we launched the project, when we put out
Greatest Rapper Alive, we was putting it out whereas like
you didn't have to subscribe to the app yet to
get it, you feel me.

Speaker 3 (01:01:54):
So we just wanted to see who was willing to
go on there to go get it, and that shit
crashed the site.

Speaker 1 (01:01:59):
It was like probably like a couple hundred thousand people
that went on there and we had to get like
more softwale all type of shit.

Speaker 2 (01:02:06):
But it was really just to like, yeah, see that's crazy.

Speaker 1 (01:02:11):
So my goodness, And for people who don't know what
she said, that's two hundred and fifty thousand daily active
users for a new app, just from a tweet from
you with one something one hour for.

Speaker 3 (01:02:24):
One project like this my new project going there and
rush it, you knowe what I'm saying. And like I
wanted to just try it out and just see what
it to do, because, like I said, bro, I felt
like the world kind of counted me out. So I
wanted to kind of like show that, you know, I
could still do this shit. And for two, I wanted
to show like how big my fan base was. This

(01:02:46):
is shit that wasn't built overnight. You knowee what I'm
saying like, and you know, and on the inside and
turn the went the buildings, they'll kind of like count
you out in the sense too.

Speaker 2 (01:02:54):
But it don't even mean they don't believe. They just
not all the way help.

Speaker 1 (01:02:58):
Yeah, they don't really help. They ain't the end of
knowing like what you could do and what the streets wants,
you feel me? So with me being tapped in and
in tune with the streets and I'm linking up with
my little homies and then who's still in the streets
and I know what they listening to and what they want.
So once I figured out, like once I cracked the
code on how to like what what the what the
streets wanted to hit from me, I'm all right, bet

(01:03:20):
I'm gonna put this project together like this and put
this shit out on the app and just straight strictly
for the streets. And I know I got a big
enough fan base where this shit just gonna transcend over
like once they start hearing the shit all it takes
word of mouth and like, oh yeah, you got that
app well, hurt new shit hard as motherfucker. Now they
going to listen to it, even if like all this

(01:03:40):
shit is algorithm. So it's like, even if somebody ain't
taking the time out they day to download the app,
they're gonna go look forward on YouTube or take the
music off the app and try to put it on YouTube.
I just tried to spread like that, like I just
tried to spread that word of mouth and see what
that shit did.

Speaker 2 (01:03:55):
And now it's like I'm seeing people like athletes all
type of like y'all got the apps. I'm trying to
tell you.

Speaker 1 (01:04:01):
But see here's the key, right, not only the labels,
the brands are literally using y'all for that. So the
key is they hope that y'all don't ever really understand
the data game, like the emails and all of that.
They because I'm telling when Kanye said, yeah, Adidas dropped me,
but boy, I got four hundred thousand emails of people

(01:04:24):
that don't bought something from me before. That was so
powerful me hearing that, I said, oh my goodness, because
now you just send a blass our new shirt out
four hundred thousand people who you know are fans of
yours have purchasing power, they get the double back. So
I believe that. I'm not sure I've seen anybody else
younger do it in that way, right, because it's like again,

(01:04:47):
it's a data game. This is what these big brands,
like the Coca Colas, and that's when you see somebody
get an endorsement deal. That's literally what they're doing. They
sign up for this, see him on it, and then
they're taking that data and not only using it for
their self, that licensing and selling it to other.

Speaker 2 (01:05:06):
Brand for the next year.

Speaker 1 (01:05:07):
They're like, hey, yo, I got seventeen through twenty four
black males. You know, that's the age group and that's
how demographic and we got three hundred thousand of them actives.
That's how YouTube built their brand. They don't own any content,
they don't own nothing, but they understand they got all
of everybody's fan base over there, so they can sell
red Lobster. You want to be in front of the

(01:05:28):
black people, you want to be in front of the whites.
We know exactly what video to put you on ads.
That's what the ads is. And so that's the game
you get to play when you start to get that data,
get that information of Yo, Man, I got two hundred
and fifty thousand daily right now, you can move with
that to some brand here like I'm talking about today,

(01:05:48):
to Netflix is and you know what I'm saying. Same
with YouTube and how they do like you. You definitely
moving in the right direction with that for sure. Bro
appreciate I appreciate you doing that. Man, You showing the
young boys. Is that, Yo, it's the day the game. Bro.
Pay attention to that. You know what I'm saying. It's
it's a beautiful thing.

Speaker 3 (01:06:06):
And it's like I'm on some ship, like even with
my team, with my core team, it's like I got them,
I got them on some ship like Bro like ship.

Speaker 1 (01:06:14):
We're gonna build this ship up. But you eat what
you kill, you know.

Speaker 2 (01:06:17):
What I'm saying.

Speaker 3 (01:06:18):
So it's the more this ship grow, the more get bigger,
the more your salary gonna grow, your paycheck gonna grow.
So it's like they try every day they try new
ship to just make it bigger, to build that build
that audience up.

Speaker 2 (01:06:31):
You know what I'm saying.

Speaker 3 (01:06:31):
It's like I wanted to, like Bro in the next
couple of years, I want to get to a point
where my my my fan base and my support base
is so big in that platform where it's like I
don't even gotta go and drop my music, no else.
Put my ship right there and it's still a go platinum,
you know what I'm saying. And even if it don't,
platinum is another trick. That's a trick, right, that's a

(01:06:54):
that's a that's a term that represents the industry.

Speaker 1 (01:06:58):
But you can make platinum money, yeah without Yeah, you
don't got to go plat. You make the money and
make more than somebody who went plasm because you got
ownership exactly. And that's that's the key, is not getting
caught up in all of these bells and whistles. That's
that's getting caught around because they will make you think
you slowing down because now I dropped on my app

(01:07:18):
first and done this. But then we get over here
and it maybe the numbers ain't as high because really
I'm eating from it. Oh here, why I own this ship.
So you can't really get caught up in in that either,
you know what I'm saying. Just make shure of that.
I also want to talk to you about your your son.
I seen you bring him on stage and summer Small.

Speaker 2 (01:07:37):
Baby, Yeah for sure, man.

Speaker 1 (01:07:40):
What made what was the thinking behind that? What he rapping? Now?

Speaker 3 (01:07:42):
Yeah, Bro, he really want to do it, like for real,
for real. It's like I never I never thought that
he'd want to rap, And I didn't expect him to
want to rap either, You feel what I'm saying, Like
I thought he was gonna want to play sports and ship,
like he liked soccer and he liked basketball and ship.
But I think it was just the influence that I
got on him, you feel me, Like he really liked
my twin, like real little mini me. So how it

(01:08:03):
came about, Bro, I'm gonna just be a huntred with you.
I didn't know nothing about the song. I didn't even
know he did. He was just at the crib chilling.
And you know they got them band lap apps and
ship like that.

Speaker 2 (01:08:12):
They just so they just do that on their phone.

Speaker 3 (01:08:15):
Him and his cousin did the ship and picked the
beat just off the internet, random beat and like, I
ain't had nothing to do with that shit, Like I
ain't helping him write his verse, none of that ship
like they did them in there, and he sent me
the song like it's hard. I'm like, damn, this shit
sound tough for real. So when his mama posted on
the internet, shit.

Speaker 2 (01:08:33):
Started going viral.

Speaker 1 (01:08:34):
He called me like a pops, I want you to
put my song on on your Apple Music page. Like like,
I want you to put put it on the Apple Music.

Speaker 2 (01:08:45):
I'm like, I got you on the trip. Yeah. So
I got him for the summer. He was with me
in l A. I still got him. He he he.

Speaker 3 (01:08:53):
Was at the crib and I'm just playing the song,
just just fucking with him, like rapping the song.

Speaker 2 (01:08:58):
Let him know I know his lyrics. I go to
the store. I go to the grocery store real quick.

Speaker 3 (01:09:02):
When I leave out, he asked my girl, He like,
you think my dad will jump on the song for me?

Speaker 2 (01:09:08):
Like he give me a verse. She like, yeah, you
get you gotta ask them.

Speaker 1 (01:09:11):
Yeah. So she come back in and tell me like
he told me he wants you to get on the song.
I asked, like, woman, jump on the song. He smiled
like blushing. He like, yeah, I want you to get
on here. I'm like, all I bet say less.

Speaker 3 (01:09:21):
So I do it, like two days later, send it
to his phone and I promise next time I seen him.
He knew my whole verse like yeah, And I'm like man,
I'm gonna bring you out. I'm like, something, bring you
out for the show for Summer Smash. He been to
a Summer Smash with me before, so he know it's
a big festival. I'm like, I'm gonna bring you out. Man,
don't be nervous.

Speaker 1 (01:09:38):
You ain't gonna be nervous, right, He's like no, and
he came out and rocked out. Bro, But you was
a living and you was happy.

Speaker 2 (01:09:44):
Yes.

Speaker 1 (01:09:44):
What I appreciate too is like you, you're a real
father and like me, I love I got two boys
Cay in the lyric, I love them little dudes, you
know whatever. They I'm with them forever and now. So
when I'm seeing you up there, you letting him know,
don't be scared. Now, I'm on you too. Yeah that's what. Yeah,
that was my whole mindset too, Like because I'm seeing

(01:10:05):
I'm like, I know how I think, Bro, Like, no
matter if you're nervous or not, I'm twenty thousand people
right there.

Speaker 2 (01:10:10):
You know what I'm saying.

Speaker 1 (01:10:11):
So it's like that's what made me kneel down rapping
with him. I'm like, I'm with you, I got you.
That was so wholesome. Bro was so wholesome. I'm saying that.
That to me shows black men like bro, like we like,
if we do this right, we can bring our children
to the rap world.

Speaker 2 (01:10:29):
If we just do it, we do it right.

Speaker 1 (01:10:30):
Yeah, don't do it, I'll missing and all drug die.
You know what I mean? We do it right.

Speaker 2 (01:10:35):
Bro.

Speaker 1 (01:10:36):
Look what Herb done with his son up there. Like
I was like, man, that's so dope by songs. I
saw you watch it. Yeah, I feel like I'm building
a brand, Like I really feel like, just like me
being able to support my son's.

Speaker 2 (01:10:47):
Dreams just crazy for him to be that young and
know what he want to do and know like my
pop's got me.

Speaker 3 (01:10:53):
You feel what I'm saying. And his cousin on the
song too. Man, he got his cousin on there, kept
his cousin on the record. We just did the AZ
from the Block.

Speaker 1 (01:11:03):
I got his cousin on a video with us, like
I'm showing him like, man, whatever y'all want to do,
I'm gonna support it, man. And that's so dope. That's
so dope. I even I remember the caps in that
moment when you brought him up, Dad, you just grabbed him.
You probably felt him because I can feel my son
I cry emotion like, oh man, he going low for me,
a nigga, I got you, you know what I'm saying.

(01:11:24):
And I seen you grab him. I'm like, bro, dude
really is a genuine guy, brou And I know I
keep saying that because I want my fan and they
gonna say, Loan, don't even talk like at the dudes,
I don't even get I ain't even I don't even
do all that. But I'm telling you, I'm peeping your
energy and you and your vibration and I'm seeing it, bruh.
And I'm saying, he grabbed his son even on the
cod thing, and just like you missed your granddaddy, bro,

(01:11:48):
like you felt him. What was that moment?

Speaker 3 (01:11:49):
Like, man, that was crazy for me to like my
son just being in tune with his emotion. Cuz, don't
get me wrong, like I kind of understood like death
at a young age like that, but he really like
when when when I lost my pops, it was it
took a lot on me, you feel what I'm saying,
But like it did a lot for my son too,
Like you still talk about my pops and I see

(01:12:11):
him sometimes he might start crying and thinking about it and
it was still fresh too, you feel me. So we
was talking about family, like I seen him break it down.
I'm like, damn man, like I ain't.

Speaker 2 (01:12:22):
It kind of fucked me up a.

Speaker 1 (01:12:23):
Little bite was like I didn't know what to do
but comfort him and tell him like it's okay, son,
It's okay that you feeling these emotions. You know what
I'm saying, Like I ain't want to tell him don't
cry like you feel me. And that's how most people live. Come.
You don't stream one hundred thousand people don't start all yeah, yeah, yeah,
you don't got to do him like they crossed my mind,
like I want my son to be comfortable around. Like

(01:12:43):
even when we did the Summer Smash, he cried like
that night was uh we was watching slam perform. But
now after we perform, we like thirty deep, forty forty deep.
It's forty people with us, and he running. He got
his best friend with him too, so they run around
playing and I think he just got over stimulated by
all the people walking up to him trying to get
pictures and stuff. He like, Dad, I don't want to

(01:13:05):
be around all these people. Like he walked up to
me crying already, and I'm like, what's wrong. He like, man,
it's too much. I don't want to be around all
these people. And I instantly grab him. I'm like, son,
come on, let's go there. Yeah, we Finela go over
here with her grandma. We gone that, and I put
him to the side and I said, son, don't ever
be afraid to, like tell me what's wrong. Like, if
you uncomfortable and you you feel like if you overwhelmed

(01:13:26):
and you crying, come tell me what's going on you
feel me. Don't ever be afraid to, you know, to
turn an uncomfortable situation comfortable for you. I don't care
if I'm here or not. You go find somebody and
you go, you know, go make sure you're gonna be iight.
So when he said that, and I told him, I'm like, so,
I'm proud of you. I said, thank you for telling

(01:13:47):
me that, Like, I'm proud of you telling me that
you wasn't feeling comfortable.

Speaker 2 (01:13:50):
You want to go, I'm like, we gone that.

Speaker 1 (01:13:52):
And when I went around the corner and to walk
home to his grandma, I swear to god, he stopped
me said, I'm good dad, I'm gonna just stay by you.

Speaker 2 (01:13:58):
I'm straight, like.

Speaker 1 (01:14:00):
Reassurance you giving him, man like that's what I'm saying,
like bro, And and for you to be so young,
it's just mind blowing to me. Was your father always around?

Speaker 2 (01:14:09):
Yeah, my dad been around.

Speaker 1 (01:14:10):
My mom and dad been together like forty years and
my dad passed away, and my dad used to like convert.

Speaker 2 (01:14:15):
My dad was a little more like you know, stern
and strict.

Speaker 3 (01:14:18):
Like he'll tell me like, don't cry, to walk it out,
you know what I'm saying, you know, will be a
little rough on me.

Speaker 2 (01:14:23):
But he also used.

Speaker 3 (01:14:24):
To communicate with me as well, Like he used to
talk to me and tell me like just you know,
always be a leader, don't be a follower. Don't be
afraid to you know what I'm saying, let me know
what's going on still, like, you know, don't be afraid
to talk to your parents. Like even early on, I
used to get in trouble, like my first time going
to jail. I probably was like eleven years old and shit,
Like he used to tell me, like, man, next time,

(01:14:46):
just tell him you want your parents and your lawyer.

Speaker 2 (01:14:48):
I don't even have a lawyer. You just be like
all your parents. You know what I'm saying, Like, yeah.

Speaker 1 (01:14:52):
So my dad always instilled the ship that he was
like that he was learned. I mean, he was taught
and made sure I learned that. So I I took
that and just transferring it into my son. You know,
it ain't necessarily everything that you get from him that
he necessarily taught you. It's what you observe too. I
don't want to do that. Oh, I ain't gonna go

(01:15:12):
that route because they kind of so I'm gonna go
this route. So it ain't necessarily him having to teach
you every move. Yeah, showed like some stuff what you're
saying and make perfect sense. That's why I want to
like just make this point because you got to think
about it. With me being so young and coming from
a two parent household and being deep in the streets
like that, my dad trusted me in a way where
he felt like, all right, man, he got it, like

(01:15:34):
you know, like it wasn't easy with him seeing that
I'm going on the wrong path and I'm in the
streets and I'm getting shot and game banging and carrying
guns and dropping out of school and all that shit.
You feel me like me and my dad had a
real rough patch where he felt like I was doing
everything wrong, but he still trusted me to be a

(01:15:55):
man and make my own decisions as a man. You
feel me, And I knew like if I ever needed
my so, I could go to him, talk to him
and ask them certain shit. You feel me like, And
in a way, I kind of like just me being
in the streets is as deep as I was, and
him trying to pull me away from it, and me
kind of like fearing my dad in a way too,

(01:16:17):
in respectial I resenting them for it. You feel me
a little bit like man trying to make me do this.
I'm trying to tell you what to do.

Speaker 2 (01:16:24):
You feel me like?

Speaker 1 (01:16:24):
So I used to shy away from that, but when
I got more like mature, I'm like, damn, well, I
got it. I got a dad that I could talk
to like everybody ain't had it. And I'm glad that
I spent like my adult years in my twenties like
come on, pops were doing yeah, yeah, yeah, what they
come to the studio, come do this, like you feel me,
I'll welcome my dad into my world.

Speaker 2 (01:16:45):
And he got to see that.

Speaker 3 (01:16:46):
He got to be like, damn man like my son
really made something out of none. You know, I'm saying,
I appreciate all that time that I got to spend
with my father.

Speaker 2 (01:16:55):
You feel me?

Speaker 1 (01:16:55):
Yeah, I got to spend twenty nine years of my life,
twenty eight years of my life with my twenty nine.
Matter of fact, I just turned twenty nine last year
and that was the last birthday I spent with my father.
So I got to spend twenty nine years of my
life with my dad and somebody around that's like, you
know that, I know love me uncleditional, So that shit, that.

Speaker 2 (01:17:14):
Shit meant everything to me for sure, for sure.

Speaker 1 (01:17:16):
And before we get out of here, you're on your
fourth album, right, what's the name of your album? And
what can people expect.

Speaker 2 (01:17:23):
From Little Herd the album? Mans?

Speaker 3 (01:17:25):
You could expect vulnerability, man, wrongness, like real shit, everything
that I've been through in these last couple of years
and really my whole entire career I'm putting into this
and what it was. What Little Herd the Album is
for me is closing that chapter Other Herd and growing
into g Herban who is You know what I'm saying,
I'm a man and like, like a lot of people

(01:17:47):
say it, but I feel it now with me almost
turning thirty years old. The way I think everything I
do is different, Like right, my whole thought process, the
way I raise my children, the way I are pro
this music industry, the way I approach everything is totally different,
and I'm putting that into my music, you know what
I'm saying. But I'm still telling the story of who

(01:18:10):
Little Herd is and who the Herd was because no
matter what to me closing that chapter, I'm gonna always
be who I am, you know what I'm saying. It's
gonna always be a part of me. So that's that's
what that project is. And it's just like everything in
my life has has changed since then, Like right now
it's my last project. I'm about to be completely independent.
Like I've been with my production company so I was

(01:18:33):
sixteen years old.

Speaker 2 (01:18:35):
I've been the same deal.

Speaker 3 (01:18:36):
Like yeah, I've been signed to a production company since
I was sixteen years old.

Speaker 2 (01:18:39):
I'm about to be thirty.

Speaker 1 (01:18:39):
So my my entire career, I've been signed the same
system and we still you know, winn and did stuff
with partnerships with the label and distribution.

Speaker 3 (01:18:48):
But now it's like I could really see clearly, I
could see a vision of how I want my career
to be without having an answer to nobody but myself.
So it's like, that's really like, you know, that's the
whole thing what I mean by closing that entire chapter.
I'm in a whole totally different space with my business,
with my personal life, like mentally, financially, everything, like everything

(01:19:12):
is different from me right now, and that's what I
want my music to, you know, be a reflection of
it right now.

Speaker 1 (01:19:17):
It's dope, bro. I'm looking forward to it, man, And
of course I appreciate you for cuming through.

Speaker 2 (01:19:22):
Say let's I'm gonna get your numbers.

Speaker 1 (01:19:25):
Yeah, man, they say gonna be our last one man,
And I want to make sure, like you know, any
time when you're rolling it out, when you're dropping and
sent us whatever, we're supporting you. We're going up on
that night, you know what I'm saying. We can go
live on that night far as me on my platforms,
letting people know listening to it, because that's what we're about,
brou and this culture. We ain't just trying to drag

(01:19:45):
dudes down. We want to put the light on this.

Speaker 2 (01:19:47):
Shit for sure.

Speaker 1 (01:19:48):
Y'all come listen to this shit and my fan base. No,
we kick real talk and we don't go viral for
missing shit. We don't go viral for setting ourself on
file hot challenge. We go viral for real your game
and conversation, and we have built an organic base that
really appreciates that. Bro, you got our support one hundred percent,
My brother, I appreciate Thank you.

Speaker 2 (01:20:10):
Hello Bro, Yeah, take you on
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Looney

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