November 13, 2023 • 23 mins
His father Marcus is one of Nashville’s most prolific GRAMMY-winning songwriters for groups such as The Dixie Chicks, Tim McGraw, Rascal Flatts. Marcus helped pave the way for his son to release original music and jumpstart his career. Over the past 7 years, this artist has gone on to release dozens of songs and surpass well over 150 million streams. He had a viral hit with country artists Walker Hayes in 2021 called “Paying For It” which is now his first release under his new label, Red Van Records. He is set to release more songs and head out on a winter tour in 2024. In addition to the music and tour, I have a lot of respect for how he is building an online fan base through livestream and consistent content around his music. Please welcome this next artists on the podcast… Levi Hummon.
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Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
You feel like you've jumped from like, you know, twenty
five year old girls to sixty five year old women.
Speaker 2 (00:04):
Now we got to save this for the podcast.
Speaker 3 (00:06):
Dude.
Speaker 2 (00:19):
What's up, guys?
Speaker 1 (00:19):
Chris Riger here we are back a new episode. This
next guest is a good friend of mine. He's been
around music. So are we I guess we're Are we
acquaintance as friends? No, we're definitely friends.
Speaker 2 (00:29):
We're going to say friends. Here's the deal. You've seen
me too drunken ought to be friends.
Speaker 1 (00:32):
I was gonna say, we've had our fair share of
shots in Nashville. You're actually one of like the only
people I feel like that I know that was like
actually born and raised in Nashville. Your dad, Marcus absolute legend,
writing songs for Tim McGraw, Rascal Flats, Dixie Chicks, and
then all of a sudden the sun comes out into
the world. What do you have like one hundred and
fifty million streams?
Speaker 2 (00:54):
I think I'm just.
Speaker 1 (00:54):
Gonna say like one hundred and eighty, but who's counting. Okay,
we're gonna go for one eighty. He did just fact
check me on that.
Speaker 2 (01:00):
Dude. You have an awesome song with Walker Hayes.
Speaker 1 (01:02):
Out right now called paying Fort, which we're going to
talk about, and you just signed a big record deal,
which I also want to talk about. I feel like
you and I have been trying to have this conversation
for a while, and here we are, live in the studio.
Speaker 2 (01:12):
Please welcome Levi on. Thank you. We need like the
but we need the collapse. Yeah.
Speaker 3 (01:18):
Let it be known also that I was the last
second call. I was like, You're like, nobody else will
come here, Levi, I will you do this? And I
was like, I mean, yeah, I guess.
Speaker 1 (01:28):
Thank you for outing me. I do not have many
friends in Nashville. And I was like, hey, Levi, I'm
I'm a loser. I need somebody on my part.
Speaker 2 (01:34):
I'm the last, last last call that Chris will make.
Speaker 1 (01:37):
I wouldn't say you were the last call, but I
just want you to know you were very much a
six string player for today's point.
Speaker 2 (01:42):
Thank you. Well, guys, I'm so honored to be here.
Speaker 3 (01:44):
Yea, and all jokes aside, Dude, I'm so stoked with
everything you got going on. I literally just got back
from a five day bachelor trip. So if my voice
sounds absolutely trash, that's why fairn and I feel we
should just make that very clear to everybody.
Speaker 2 (01:57):
Yeah, get it out in the oven earlier. I love it.
Speaker 1 (01:59):
Where was about the Bachelor trip was flor Obama at
like at Florida.
Speaker 2 (02:04):
It was like next door to Florida Bama one in Pensacola.
Have you played Flora Obama?
Speaker 3 (02:08):
I played that back in like twenty eighteen. Wild Venue,
Wild Venue. Yeah, it was wild.
Speaker 2 (02:14):
We're there for like a Halloween party. It was super fun.
Speaker 3 (02:18):
But yeah, the biggest like train wreck of that entire
experience was we took this eight hour boat trip in
the middle of a storm, and to this day, like
literally five days later, I'm still I feel like I'm
on the waves.
Speaker 2 (02:28):
And you're still wobbling a little bit like the sea sickness.
Speaker 3 (02:31):
You're from Massachusetts, so you probably feel fine, like we've
gone used to it.
Speaker 2 (02:34):
Shit, that's like a normal day for me in the summer.
Speaker 1 (02:36):
But dude, yeah, man, you got I mean, thank you
for you know, for always being willing to hop on
and do shit.
Speaker 2 (02:42):
But you got a ton going on.
Speaker 1 (02:44):
Yeah new well re recording of paying for it, and
you just signed a record deal.
Speaker 2 (02:49):
Yeah, how's it feel, dude?
Speaker 3 (02:51):
I the record deal piece has been something that's been
in the works for me since almost twenty seventeen. So
when I came back to Nashville after college, I signed
with the Big Machine Records, and I had like one
demo out at that point, so that was like my
first ever song, like recorded ever, and I signed a
record deal like immediately, and then I played catch up
for about a year and a half and then part
(03:11):
of ways with that label and has spent the last
six years being independent and trying to find, you know,
who I am as an artist where I want to be.
And I've now connected with the Jonas Group, which is
Kevin Jonas Senior, the Jonas brothers, Phil Greeney who you
just met with, and that whole team over there, dude,
and they're amazing. Signed a management deal with them, and
(03:34):
we just started talking about records. It's like, what does
what does a record deal look like in today's day
and age? Like what does it look like to sign
something and be be progressive and be be exciting and
also be kind of forward thinking. And I feel like
this is like the exact crew that's down to push
the limits both like social media wise, like what does
radio look like today?
Speaker 2 (03:55):
What DoD DSPs look like.
Speaker 3 (03:57):
So I'm really excited, and I think to do the
re record of paying for was like the ultimate first
step in this process.
Speaker 1 (04:03):
Yeah, dude, I love it, man, I mean, congrats. I
think what's super cool is And I don't know if
you know this, but I followed you like back in
probably twenty seventeen twenty. You know, it's stupid and like
those hits were out, Yeah, and I remember you were
at a label and then you know, I watched you
kind of start to do this independent thing, and I
think what you've been able to build online the past
(04:24):
year has been incredible, Like your TikTok lives that you
are crushing right now you're about to go in tour,
which we're going to talk about. I think a lot
of that's from your social media growth. People are streaming
your music like crazy, and it's I feel like we
are in a new era now where like the model
has shifted right and there's a lot you can do
as an independent arts. There's still obviously a ton you
can do with a major label or any label backing,
(04:45):
but I think you have been very strategic about like
waiting to find your right team. It seems like this
is now the group that you're moving forward with? And
you absolutely a hit with Walker Hayes.
Speaker 2 (04:53):
That's now? Is it being shipped out to radio? Am
I allowed to ask? I'm not allowed to say anything
just yet. There you go, fair enough? I love it?
Speaker 1 (05:00):
Well, Hey dude, real quick, I do want to talk
about kind of early beginnings, just in case people don't
know who you are and they're listening on iHeart here.
Grew up in Nashville. Your dad's a huge hit songwriter.
Were you just like constantly writing music growing up? Like,
like how did it start? For?
Speaker 2 (05:15):
Yeah?
Speaker 3 (05:15):
Man, I mean my dad is amazing and to this day,
like a lot of people sometimes are like, oh I
want to get on my dad's shadow or like especially
if you grow up with a musical in a musical family.
But I love embracing it because I think my dad
is like my biggest inspiration. He's the person who taught
me how to play guitar. He's a person that showed
me what a co write was and so like having
that as like part of my history I think is
(05:36):
like really important. But growing up honestly, do like I
play guitar and I did music as a hobby and
it was always like, oh, there's a guitar around the house,
I'm gonna pick it up, start a band with my brothers,
and then not touch a guitar for two years. So
it wasn't like I was like doing like the Disney
Star thing or trying to pursue it at a really
young age. But I always was also surrounded by hit
(06:00):
songwriters and going to number one parties and doing all
these crazy things that like I just took for granted
at a young age.
Speaker 2 (06:05):
I was like twelve years old.
Speaker 3 (06:06):
Meeting Tim McGraw or Jessica Simpson was like at my
house writing a song talking to Tony Romo, like all.
Speaker 1 (06:11):
This crazy, like did you process and like you're like, oh,
that's Tim McGraw or is it still kind of like
you're just a kid.
Speaker 3 (06:17):
They're just my dad, my dad's friends. I was honestly
like the Jessicas Simpson piece was kind of cool. I
always remember that because I remember like my dad was like,
I'm writing with Jessica Simpson today, like bring all your
friends from high school over to the house. After I
was like okay, right, and so we all came over
and met Jessica Simpson. So it was super fun. But
the Tim McGraw thing do like he was he was
(06:40):
a superstar to me, but I didn't. I don't think
I was like, Wow, I'm meeting timmocgraw. I was just like,
I'm meaning really famous country artists. But it was like
that was just part of the process. I don't know
how to answer to your question. That might have been
a horriboo.
Speaker 2 (06:51):
No, it does, but I do think there's something in Nashville.
Speaker 1 (06:54):
It was funny because I had friends visit and we
happened to we had to be a coffee shop and
we ran into Christape. He was just walking around and
they were freaking out. And these are friends from back
up in New England and they're like, oh my god,
it's Cristepe and we love the guy. Like they're causing
a scene. I'm just like, it's normal.
Speaker 2 (07:11):
It's chill.
Speaker 1 (07:12):
Of course, I'm a huge fan of Stapleton and I'm
freaking out. But I feel like like when you are
around it and you were born and raised going to
number one, so it's like, oh, yeah, they're just they're
normal people.
Speaker 2 (07:20):
They're friends and they want to be treated that way
when they're here.
Speaker 1 (07:23):
So I think, like I don't know, there's probably a
coolness to that of like maybe Tim actually did appreciate
the fact that you and you know your dad are
just homies.
Speaker 3 (07:30):
And yeah, I will say this though, I as a songwriter,
I got one of my songs was recorded by Tim
McGraw and I got to open up for him up
in uh Soaring Eagle, Michigan. And that was a full
circle moment for me because I was at one of
the number one parties for my dad for a song
of his called one of These Days.
Speaker 2 (07:48):
Yeah, and then like twenty.
Speaker 3 (07:49):
Years goes by and I'm opening up for Tim McGraw
and he like told me at the show, He's like,
I recorded one of your songs called Not from California
and it's on my new record.
Speaker 2 (07:58):
And I was like, oh my god, that is amazing.
Speaker 1 (08:01):
I think he had at that number one party when
I was twelve, and now I'm writing songs for you.
Speaker 3 (08:05):
And I and I legitimately I like threw me back
into that moment. So it is like that though for sure,
it's like in Nashville, we're so used to it and
honestly we're probably oversaturated and probably numb to it a
little bit. Whereas everybody else is like still blown away,
but it is. It is interesting grow up in Nashville.
I think that is a huge part of like my
personality and like where I come from.
Speaker 2 (08:27):
And I definitely like wrap it pretty hard.
Speaker 1 (08:29):
I mean I always I normally see you in the
Nashville short or it's a Titan shirt or soccer shirt.
Speaker 2 (08:35):
I feel like you go to the Titans games a lot.
I do.
Speaker 3 (08:37):
I haven't been to one this year. I'm also like
really sad about the Titans because we we're.
Speaker 2 (08:41):
Kind of we're kind although there's a new quarterback. This
real Levis guy is kind of nice. Yeah. We were
sitting there, That's why I lost my voice.
Speaker 3 (08:49):
I was like, finally we got like three touchdowns. He
had like more touchdowns in one game than Tannehill and
like literally five.
Speaker 2 (08:56):
So yeah, well he could be the future. We'll see.
Speaker 1 (09:00):
I got I got to get him on here, by
the way, dude, hut yeah, shout out, shout outst Levis,
come on the pod. I do have to ask because
you see it. There's so many Nashville is crazy right now.
Bachelor rat parties, the amount of apartment buildings, like businesses
moving in here, is it annoying to see the city
grow as much as it is, or do you appreciate it.
Speaker 2 (09:21):
Being from here? You know, I appreciate it as how
do I say this?
Speaker 3 (09:26):
As like a foodie, I'm pretty stoked on it because
there's so much good food. When I was growing up,
it was like you have like a meet and three
and a couple of barbecue restaurants and that was about it. Sure,
But now like we just have so much good food
here in Nashville. I think, you know, I live in
a bubble. So my parents live over here on Music
Grow That's where I grew up, and I live over
in berry Hill area, so I don't really kind of
leave that kind of bubble. But if I'm down on Broadway,
(09:48):
I'm like this sucks, Like this is so much.
Speaker 2 (09:50):
How often would you say you go down to Broadway?
I mean I went down because you asked me to
play Old Read the other day.
Speaker 1 (09:56):
So when I asked you otherwise, you avoid it. It
is danger down there.
Speaker 3 (10:00):
It is.
Speaker 2 (10:00):
You cannot leave Broadway in Nashville remotely, sober No, it's impossible.
Speaker 3 (10:04):
And also it's like I feel like everybody's like all
the dudes want to fight you and all the girls
want to do other things, other things, So it's I
just feel like it's it's a it's a rowdy environment.
And if I was twenty something years old again, I
would one hundred percent probably partake a little bit more.
Speaker 2 (10:22):
But being an old ass, thirty two year.
Speaker 1 (10:24):
Old, now you're an old ass, I feel old. You're
in the prime man. Some people don't hit their stride
until like forty. I'm hoping.
Speaker 3 (10:32):
I do feel like business wise and like career wise,
I feel and like just everything like that. I feel
like the most myself, I feel like I feel like
I fought my way through my twenties.
Speaker 2 (10:43):
Zough.
Speaker 3 (10:44):
I mean both the music and also just like like
the culture of Nashville just like really was like it.
I lived it up for like literally a decade.
Speaker 1 (10:54):
Yeah, I think, I mean, Nashville is an amazing place.
I think there's a ton of distractions when you come
here and you're trying to pursue your artistry. Of course
there's partying and a bunch of beautiful girls and other
opportunities and things. But I think like part of the
process is also just like going with that, living your life,
writing about those experiences, and then now you're in a
place where like you're a season writer. You now have
(11:15):
an awesome team behind you. Like I feel like this
is I don't want to say it's the start of
your career. It's just like a it's the next chapter.
Speaker 2 (11:22):
Right absolutely.
Speaker 3 (11:23):
And I think it's like it's legitimately ten years almost
to the day that I moved back from college and
really started to pursue music, and I feel like I'm
just now at step one, and to think about that,
it's like, wow, ten years. It really is a ten
year town if you think about it, because I had
to learn so much, even though I grew up in
(11:43):
Nashville and never really pursued music. And it's just like
all that time flew by, and I feel like today
I'm taking my first step as an artist.
Speaker 2 (11:51):
It's crazy to feel that way.
Speaker 1 (11:53):
That's amazing, dude. We're going to be right back here
on the six one five pass podcast. What's up, guys,
We're back. You're on six or five hours podcast. Good
friend of mine, Levi Hummon in the studio and Lee
I have you put out a song with Walker paying
for it?
Speaker 2 (12:06):
You got a bunch of new music coming out. You're
going on tour this winter right, it's a headlining for.
Speaker 3 (12:11):
So I'm uh, this is like the first time saying
it out loud, but shit, this is the ya, this
is the l here we go.
Speaker 2 (12:17):
By the time we this probably is out.
Speaker 3 (12:19):
Yeah, this will be a little bit old news, but
sorry to out us on the timeline. But yeah, dude,
we're going on my first real headlining tour, not affected
by any pandemics or anything like that. So I'm really
excited because we did some dates with my buddy Roman
Alexander which were awesome. I mean, we had so much fun,
but it was still like kind of like kind of
(12:39):
coming out of twenty twenty one.
Speaker 2 (12:41):
But this is really exciting.
Speaker 3 (12:43):
I think we're gonna be doing a show at exit
In here in Nashville.
Speaker 2 (12:46):
Nic shows all the way through the Midwest.
Speaker 3 (12:48):
We're going all the way through Texas, and so I'm
I feel like we're gonna have a good response and
a good group of fans out there.
Speaker 2 (12:54):
Dude.
Speaker 1 (12:55):
Exit Ins such an iconic venue in Nashville too. You
have you played exit in before?
Speaker 3 (12:58):
Yeah, so I so I'm for Nashville, like we've said
a million times. So I try to do like one
headline show a year. That's like in my hometown. Yeah,
and we played it once before got to headline it
and sold it out.
Speaker 2 (13:09):
I think it was Nick Wayne, maybe Nick you know
Nick Wayne? Yeah, me and Nick Wayne.
Speaker 3 (13:14):
Nicks the man and he actually I feel like back
then because I was like kind of like in still
independent land but headlining.
Speaker 2 (13:22):
But I feel like he brought out so many people
at that time. It was crazy.
Speaker 1 (13:25):
I feel like Nick Wayne is one of those guys,
like there are people in Nashville that are just so
well connected and Nicks that, like Nick had a golf
league for a while.
Speaker 2 (13:34):
I mean, shoutout Nick Wayne.
Speaker 3 (13:35):
By the way, Nick, I still love writing with Nick
and we have some really cool songs.
Speaker 2 (13:40):
I really want to put him out.
Speaker 1 (13:41):
That's just man, It's like a free freeze promotion here
for Nick Way. He is the man, though, dude, that's
I love that. I love that your back out on
the road though. I mean, assuming that COVID doesn't come back,
you're be in good shape.
Speaker 2 (13:54):
There. How many cities you plany? Uh? I can't count
in my head. I'm guessing like seventeen.
Speaker 3 (14:00):
Yeah, but we'll probably even add more depending how it goes.
But you know, it's kind of crazy, like I did
not tour this last year kind of intentionally. I felt
like twenty twenty twenty two, we toured a little bit,
but I wanted to rebuild my team, so I left
my old management, sign a new publishing deal, sign a
new management deal, and as of two weeks ago, just
(14:21):
signed a record deal. So I feel like, you know,
I toured nine years of my life straight. There's almost
every weekend gone, took a year off for the first year,
and I feel like this has been almost my most
successful year in terms of just numbers and growth, and
so I feel like it's gonna be really interesting to
see kind of what's out there. And we played like
one show in Athens, Georgia, and I thought there's gonna
(14:42):
be like one hundred people.
Speaker 1 (14:43):
Maybe there's like two thousand people. Man, that's Athens, Georgia.
For you cannot go to Athens, Georgia and leave sober either.
Speaker 2 (14:49):
Yeah, I will say this.
Speaker 3 (14:51):
It was also a frat party, so but I was like,
it was still like I've been to frat parties before,
and there was like a couple of people. Sure, And
I'm not saying there's gonna be two thousand people every show,
but I am saying that there's probably a kind of
new crew of fans, and I'm really excited to meet
them in the real world.
Speaker 1 (15:05):
That's awesome. I have to say about the frat thing.
I think play frat boy. First of all, I am
a frat boy, and I've booked these shows before. I
think playing fraternity parties is one of the most hilarious
experiences you can have as an artist, because you show
up and you either get one hundred or fifty people
a broken sound system, a wobbly stage with like bush
(15:27):
light cases up and down, or you get like a
twenty five hundred person amazing lit show with like the
best sound system ever in production. You're like, okay, there's
it's literally one of that was that was a twenty
five hundred people. It was crazy and everybody like paying
for it. People knew the words and good ridd into
a couple other songs.
Speaker 3 (15:47):
But I've also done things in like Cincinnati, where it
was like in the sweatiest dungeon I've ever been in.
People are like smoking SIGs on stage, just like, oh yeah, play.
Speaker 2 (15:55):
Free Bird, right, It's like, why am I here? Kind
of what I expect? Yeah, yeah, if you set the bar.
Speaker 1 (16:00):
That low, then the good, only good things will come.
Speaker 3 (16:04):
My band always makes fun of me because I will
I'm this like I'm super optimistic in my life.
Speaker 2 (16:09):
Like I'm always like like it's all gonna work out
in the end.
Speaker 3 (16:12):
But right before show, every show, I'm like, nobody's gonna
show up, Like not even one person is going to
show up. And I will even at like a full
on sold out show that's already been there, I'm like, man,
there's gonna be a storm.
Speaker 2 (16:22):
People are gonna come. Right, they chase their minds, dude.
Speaker 1 (16:26):
That's one way to do it though, right, The reverse
psychology of like all right, this is just gonna suck
and that everything's great, everything is I tell myself, Hey,
for your benefit, I hope that your tour doesn't suck again,
Levi a Hemman's on tour.
Speaker 2 (16:38):
Thank you.
Speaker 1 (16:38):
Get your tickets if you're listening to this, so that
Levi doesn't have to play for two people.
Speaker 3 (16:42):
Hey, but also if you want to come out to
the shows, let's go follow me on TikTok, follow me
everywhere so we can link up.
Speaker 2 (16:48):
As you should.
Speaker 1 (16:49):
Speaking of TikTok, that was a great little segue. Every
time I open the app upper right corner. Levi Hemman
is now live. But Joe aside, I respect your hustle
and your grind because you have been able to build
a really awesome folow not just on TikTok but across socials.
And I see that you're very active with your content.
It's consistent. I think it's quality. Like talk to me
(17:12):
a little bit about like your process with social media.
Speaker 2 (17:15):
Yeah, I mean we kind of talked about it before
we kicked off the podcast.
Speaker 3 (17:18):
But so I was independent like back in twenty seventeen,
and I was just trying to find ways to get
my music out there because I just left Big Machine Records,
and at the time, like being an independent artist was
like something that people were like, oh, it was not
the vibe. And I remember like Spotify was free to
(17:39):
put out music too, Like all these like DSPs were
brand new, and I was like, those are kind of cool.
People can find my music, So I'm just going to
really push that. So I pushed that. And I also
was never did social media up until like twenty seventeen.
I was like the worst, and I just like forced
myself to like get good at it and get consistent
and honestly consistency is like what I pushed the hardest.
I was like, if I stay consistent on social media,
(18:00):
something's gonna pop eventually. I kind of on a tangent
right now, but I guess the point of it is
I've always tried to look for ways to promote my
music that's free, and I've always looked for ways to
promote my music that gives me the biggest reach to
my fans. And so that's like where my love for
social media comes from. And then recently like TikTok live, dude,
(18:21):
it's just been the best organic way to blow up
my content to find new fans and now build a
relationship with actual TikTok like HQ out in La has
been amazing.
Speaker 1 (18:32):
I think what you're seeing is the second iteration of this,
which is you've you've been able to post content to
get new listeners, but then you also, like by going live,
you're building a loyal fan base.
Speaker 2 (18:43):
I think that's the next step.
Speaker 1 (18:44):
Like, I see so many artists that are looking for
their five hundred thousand or a millionth follower, and they're
only thinking about the next follower, right, but they're not
thinking about like, do you realize how many like football
stadiums five hundred thousand people is like that's massive shows
you could be playing. So I think it's more a
matter of how do you get all of those people
that have already clicked followed to then buy your Levi
(19:05):
hum and T shirt.
Speaker 2 (19:05):
Or go to your college or if you're looking for them.
Speaker 1 (19:08):
I was looking for it, but I can't find it.
But you know, I think you're doing a really good
job of that. And that's like it's one thing that
I think artists and just not even national in general
are trying to like figure out. It's kind of this
next step of like there's so much content online, dude,
it's like you open up your phone, It's like I
don't even know how to juggle all this stuff. But
I think if you can really connect with people on
a deeper level, then that's how you're gonna be able
(19:28):
to be around for the next ten years.
Speaker 2 (19:30):
Dude.
Speaker 3 (19:30):
Let me, I need to sit with you after this
podcast is to give you a couple like updates in
my life that I figured out are so awesome for socials,
but for me, like just generally speaking, live has changed
my life.
Speaker 2 (19:42):
I mean absolutely, my fan base is more loyal than ever.
Speaker 3 (19:47):
And even if I have like fifty to one hundred
and fifty concurrent viewers instead of one thousand to two thousand,
I know that those are like my most solid fans,
constantly there for me every single night. And being able
to stay consistent and have those like three hundred to
one thousand people that are just freaking there every single day,
it's like absolute insanity.
Speaker 2 (20:04):
And from there, from that.
Speaker 3 (20:05):
We've built I mean, a huge, huge following, especially across
TikTok Live, and some of the biggest creators too, have
like way less followers on TikTok Live. Yeah, my buddy
Trey shut Out Tray from next Door, he has like
three hundred thousand.
Speaker 2 (20:20):
Trade from next Door. What does Trade from next Door?
Speaker 3 (20:22):
Day? He's a rapper and he's so good, so talented,
and he just streams all the time. But dude, that
guy has like three hundred thousand followers but gets like
just one hundred thousand per stream views.
Speaker 2 (20:34):
Damn. We need to all be like Trade from next Door.
Speaker 3 (20:36):
If you want to learn, yeah, follow me and all.
Speaker 1 (20:41):
Yeah, I'll come check out you guys when you battle. Yeah, please,
I whoop his ass. That's good, dude.
Speaker 2 (20:46):
We had that uh, we got a few minutes left here.
Speaker 1 (20:49):
My friends that area have hooked us up and we
do the segments called rapid fire question sixty seconds on
the clock. I'm just hitting you first thing that comes
to mind, pretty easy. We're gonna say, hey, Doe ready,
bomom bom bom bomb.
Speaker 2 (21:00):
Here we go.
Speaker 1 (21:01):
Dream collaboration black Top Billie Eilish, There you go. Favorite
song that Marcus Hummond has written.
Speaker 2 (21:10):
One of these days, the Timmergrow song. But it's it
literally makes me cry.
Speaker 1 (21:14):
It makes me cry too. What's a dream venue for
you to play other than the Athens Fraternity Venue?
Speaker 2 (21:19):
Athens? Soldier Field? Soldier Field, that's a new one. I
haven't heard that yet.
Speaker 3 (21:25):
I always say Red Rocks, but I've said that so
many times then I really genuinely, I like have this
big dream where I'm playing Soldier Field for some reason
and I don't know why.
Speaker 2 (21:34):
Thank you, cause Red Rocks a cop out and everyone
says it.
Speaker 1 (21:36):
You would be like the seventh person on this podcast say, anyway,
are you baseball cap?
Speaker 2 (21:40):
Cowboy hat? What do you think I'm gonna guess baseball cap?
I can't even a picture. You're the cowboy hat? But
you do wear boots? Are you like, what's your favorite
type of boot? Sorry?
Speaker 1 (21:50):
Ariot yet?
Speaker 2 (21:52):
Oh yeah, there you go. Yeah, Hey, actually.
Speaker 3 (21:55):
Do have a pair of Ariots? Is that I don't
know it's Aria but Riot. I actually do have a
pair of those, and I do straight up love them. Really, Yeah,
they are my There are might like hunting outside boot
natural promotion for them right there. Last question, favorite food place?
Speaker 2 (22:11):
Favorite place? Chickil Oh. That was quick and chick fil
a sauce. Uh Polynesian and chick.
Speaker 1 (22:18):
Fil A sauce mixed together. Yep, that's what it's about.
Sixty seconds presented by Area like that. Levi Hamman in
the studio. Dude, anything we missed? Man, I feel like
we've just been like crushing it. You got new music,
you got a new tour.
Speaker 3 (22:31):
New tour, new management, new label, new music, new It's
about a new tattoo, really some new tattoos.
Speaker 2 (22:39):
That was actually one thing I did want to ask
you how many tattoos you have?
Speaker 3 (22:42):
I think I'm up to like thirty five. But I'm
actually doing a big thing with Inked magazine on.
Speaker 2 (22:48):
Wednesday this week. That's cool. I'm excited. And you have
it's your left sleeve right, I got no, I got
like right and left, and then I've just started working
my legs here too. Okay, are you gonna a You're
gonna go like post along with.
Speaker 3 (22:58):
It, and the next I'm gonna stay up to about
like maybe like one side of my neck. But my
mom is at the point where she wants to kill
me every time I show up with a tattoo.
Speaker 1 (23:07):
So I feel like the first time you get a
tattoo is when your mom freaks out the most. But
you've had thirty five gos at it now at this
point she can't be like, we did a poor party,
and she was like that's enough. It's like, is enough,
that's enough tattoos? Yeah, thirty five is when she really
was like, all right, we need to talk.
Speaker 2 (23:25):
I love it. Levi Hamman.
Speaker 1 (23:27):
Guys, check out his new song paying for It with
Walker Hayes. He's got new music coming out next year. Dude,
pumped again about your record deal.
Speaker 2 (23:34):
I'm excited.
Speaker 1 (23:34):
I'm gonna come catch you at Exit in Hopefully I'll
be able to go to some other shows on the road,
especially here in college fraternity. Sounds like a pretty good time.
Speaker 3 (23:41):
I think you'll have a great time. I know that
about you, Yes, almost more than anybody realize. That's look
at that. I love that dude for real.
Speaker 1 (23:48):
Keep crushing it online, and I can't wait too, uh,
I can't wait to hear all this new music.
Speaker 2 (23:53):
Thank you,
You feel like you've jumped from like, you know, twenty
five year old girls to sixty five year old women.
Speaker 2 (00:04):
Now we got to save this for the podcast.
Speaker 3 (00:06):
Dude.
Speaker 2 (00:19):
What's up, guys?
Speaker 1 (00:19):
Chris Riger here we are back a new episode. This
next guest is a good friend of mine. He's been
around music. So are we I guess we're Are we
acquaintance as friends? No, we're definitely friends.
Speaker 2 (00:29):
We're going to say friends. Here's the deal. You've seen
me too drunken ought to be friends.
Speaker 1 (00:32):
I was gonna say, we've had our fair share of
shots in Nashville. You're actually one of like the only
people I feel like that I know that was like
actually born and raised in Nashville. Your dad, Marcus absolute legend,
writing songs for Tim McGraw, Rascal Flats, Dixie Chicks, and
then all of a sudden the sun comes out into
the world. What do you have like one hundred and
fifty million streams?
Speaker 2 (00:54):
I think I'm just.
Speaker 1 (00:54):
Gonna say like one hundred and eighty, but who's counting. Okay,
we're gonna go for one eighty. He did just fact
check me on that.
Speaker 2 (01:00):
Dude. You have an awesome song with Walker Hayes.
Speaker 1 (01:02):
Out right now called paying Fort, which we're going to
talk about, and you just signed a big record deal,
which I also want to talk about. I feel like
you and I have been trying to have this conversation
for a while, and here we are, live in the studio.
Speaker 2 (01:12):
Please welcome Levi on. Thank you. We need like the
but we need the collapse. Yeah.
Speaker 3 (01:18):
Let it be known also that I was the last
second call. I was like, You're like, nobody else will
come here, Levi, I will you do this? And I
was like, I mean, yeah, I guess.
Speaker 1 (01:28):
Thank you for outing me. I do not have many
friends in Nashville. And I was like, hey, Levi, I'm
I'm a loser. I need somebody on my part.
Speaker 2 (01:34):
I'm the last, last last call that Chris will make.
Speaker 1 (01:37):
I wouldn't say you were the last call, but I
just want you to know you were very much a
six string player for today's point.
Speaker 2 (01:42):
Thank you. Well, guys, I'm so honored to be here.
Speaker 3 (01:44):
Yea, and all jokes aside, Dude, I'm so stoked with
everything you got going on. I literally just got back
from a five day bachelor trip. So if my voice
sounds absolutely trash, that's why fairn and I feel we
should just make that very clear to everybody.
Speaker 2 (01:57):
Yeah, get it out in the oven earlier. I love it.
Speaker 1 (01:59):
Where was about the Bachelor trip was flor Obama at
like at Florida.
Speaker 2 (02:04):
It was like next door to Florida Bama one in Pensacola.
Have you played Flora Obama?
Speaker 3 (02:08):
I played that back in like twenty eighteen. Wild Venue,
Wild Venue. Yeah, it was wild.
Speaker 2 (02:14):
We're there for like a Halloween party. It was super fun.
Speaker 3 (02:18):
But yeah, the biggest like train wreck of that entire
experience was we took this eight hour boat trip in
the middle of a storm, and to this day, like
literally five days later, I'm still I feel like I'm
on the waves.
Speaker 2 (02:28):
And you're still wobbling a little bit like the sea sickness.
Speaker 3 (02:31):
You're from Massachusetts, so you probably feel fine, like we've
gone used to it.
Speaker 2 (02:34):
Shit, that's like a normal day for me in the summer.
Speaker 1 (02:36):
But dude, yeah, man, you got I mean, thank you
for you know, for always being willing to hop on
and do shit.
Speaker 2 (02:42):
But you got a ton going on.
Speaker 1 (02:44):
Yeah new well re recording of paying for it, and
you just signed a record deal.
Speaker 2 (02:49):
Yeah, how's it feel, dude?
Speaker 3 (02:51):
I the record deal piece has been something that's been
in the works for me since almost twenty seventeen. So
when I came back to Nashville after college, I signed
with the Big Machine Records, and I had like one
demo out at that point, so that was like my
first ever song, like recorded ever, and I signed a
record deal like immediately, and then I played catch up
for about a year and a half and then part
(03:11):
of ways with that label and has spent the last
six years being independent and trying to find, you know,
who I am as an artist where I want to be.
And I've now connected with the Jonas Group, which is
Kevin Jonas Senior, the Jonas brothers, Phil Greeney who you
just met with, and that whole team over there, dude,
and they're amazing. Signed a management deal with them, and
(03:34):
we just started talking about records. It's like, what does
what does a record deal look like in today's day
and age? Like what does it look like to sign
something and be be progressive and be be exciting and
also be kind of forward thinking. And I feel like
this is like the exact crew that's down to push
the limits both like social media wise, like what does
radio look like today?
Speaker 2 (03:55):
What DoD DSPs look like.
Speaker 3 (03:57):
So I'm really excited, and I think to do the
re record of paying for was like the ultimate first
step in this process.
Speaker 1 (04:03):
Yeah, dude, I love it, man, I mean, congrats. I
think what's super cool is And I don't know if
you know this, but I followed you like back in
probably twenty seventeen twenty. You know, it's stupid and like
those hits were out, Yeah, and I remember you were
at a label and then you know, I watched you
kind of start to do this independent thing, and I
think what you've been able to build online the past
(04:24):
year has been incredible, Like your TikTok lives that you
are crushing right now you're about to go in tour,
which we're going to talk about. I think a lot
of that's from your social media growth. People are streaming
your music like crazy, and it's I feel like we
are in a new era now where like the model
has shifted right and there's a lot you can do
as an independent arts. There's still obviously a ton you
can do with a major label or any label backing,
(04:45):
but I think you have been very strategic about like
waiting to find your right team. It seems like this
is now the group that you're moving forward with? And
you absolutely a hit with Walker Hayes.
Speaker 2 (04:53):
That's now? Is it being shipped out to radio? Am
I allowed to ask? I'm not allowed to say anything
just yet. There you go, fair enough? I love it?
Speaker 1 (05:00):
Well, Hey dude, real quick, I do want to talk
about kind of early beginnings, just in case people don't
know who you are and they're listening on iHeart here.
Grew up in Nashville. Your dad's a huge hit songwriter.
Were you just like constantly writing music growing up? Like,
like how did it start? For?
Speaker 2 (05:15):
Yeah?
Speaker 3 (05:15):
Man, I mean my dad is amazing and to this day,
like a lot of people sometimes are like, oh I
want to get on my dad's shadow or like especially
if you grow up with a musical in a musical family.
But I love embracing it because I think my dad
is like my biggest inspiration. He's the person who taught
me how to play guitar. He's a person that showed
me what a co write was and so like having
that as like part of my history I think is
(05:36):
like really important. But growing up honestly, do like I
play guitar and I did music as a hobby and
it was always like, oh, there's a guitar around the house,
I'm gonna pick it up, start a band with my brothers,
and then not touch a guitar for two years. So
it wasn't like I was like doing like the Disney
Star thing or trying to pursue it at a really
young age. But I always was also surrounded by hit
(06:00):
songwriters and going to number one parties and doing all
these crazy things that like I just took for granted
at a young age.
Speaker 2 (06:05):
I was like twelve years old.
Speaker 3 (06:06):
Meeting Tim McGraw or Jessica Simpson was like at my
house writing a song talking to Tony Romo, like all.
Speaker 1 (06:11):
This crazy, like did you process and like you're like, oh,
that's Tim McGraw or is it still kind of like
you're just a kid.
Speaker 3 (06:17):
They're just my dad, my dad's friends. I was honestly
like the Jessicas Simpson piece was kind of cool. I
always remember that because I remember like my dad was like,
I'm writing with Jessica Simpson today, like bring all your
friends from high school over to the house. After I
was like okay, right, and so we all came over
and met Jessica Simpson. So it was super fun. But
the Tim McGraw thing do like he was he was
(06:40):
a superstar to me, but I didn't. I don't think
I was like, Wow, I'm meeting timmocgraw. I was just like,
I'm meaning really famous country artists. But it was like
that was just part of the process. I don't know
how to answer to your question. That might have been
a horriboo.
Speaker 2 (06:51):
No, it does, but I do think there's something in Nashville.
Speaker 1 (06:54):
It was funny because I had friends visit and we
happened to we had to be a coffee shop and
we ran into Christape. He was just walking around and
they were freaking out. And these are friends from back
up in New England and they're like, oh my god,
it's Cristepe and we love the guy. Like they're causing
a scene. I'm just like, it's normal.
Speaker 2 (07:11):
It's chill.
Speaker 1 (07:12):
Of course, I'm a huge fan of Stapleton and I'm
freaking out. But I feel like like when you are
around it and you were born and raised going to
number one, so it's like, oh, yeah, they're just they're
normal people.
Speaker 2 (07:20):
They're friends and they want to be treated that way
when they're here.
Speaker 1 (07:23):
So I think, like I don't know, there's probably a
coolness to that of like maybe Tim actually did appreciate
the fact that you and you know your dad are
just homies.
Speaker 3 (07:30):
And yeah, I will say this though, I as a songwriter,
I got one of my songs was recorded by Tim
McGraw and I got to open up for him up
in uh Soaring Eagle, Michigan. And that was a full
circle moment for me because I was at one of
the number one parties for my dad for a song
of his called one of These Days.
Speaker 2 (07:48):
Yeah, and then like twenty.
Speaker 3 (07:49):
Years goes by and I'm opening up for Tim McGraw
and he like told me at the show, He's like,
I recorded one of your songs called Not from California
and it's on my new record.
Speaker 2 (07:58):
And I was like, oh my god, that is amazing.
Speaker 1 (08:01):
I think he had at that number one party when
I was twelve, and now I'm writing songs for you.
Speaker 3 (08:05):
And I and I legitimately I like threw me back
into that moment. So it is like that though for sure,
it's like in Nashville, we're so used to it and
honestly we're probably oversaturated and probably numb to it a
little bit. Whereas everybody else is like still blown away,
but it is. It is interesting grow up in Nashville.
I think that is a huge part of like my
personality and like where I come from.
Speaker 2 (08:27):
And I definitely like wrap it pretty hard.
Speaker 1 (08:29):
I mean I always I normally see you in the
Nashville short or it's a Titan shirt or soccer shirt.
Speaker 2 (08:35):
I feel like you go to the Titans games a lot.
I do.
Speaker 3 (08:37):
I haven't been to one this year. I'm also like
really sad about the Titans because we we're.
Speaker 2 (08:41):
Kind of we're kind although there's a new quarterback. This
real Levis guy is kind of nice. Yeah. We were
sitting there, That's why I lost my voice.
Speaker 3 (08:49):
I was like, finally we got like three touchdowns. He
had like more touchdowns in one game than Tannehill and
like literally five.
Speaker 2 (08:56):
So yeah, well he could be the future. We'll see.
Speaker 1 (09:00):
I got I got to get him on here, by
the way, dude, hut yeah, shout out, shout outst Levis,
come on the pod. I do have to ask because
you see it. There's so many Nashville is crazy right now.
Bachelor rat parties, the amount of apartment buildings, like businesses
moving in here, is it annoying to see the city
grow as much as it is, or do you appreciate it.
Speaker 2 (09:21):
Being from here? You know, I appreciate it as how
do I say this?
Speaker 3 (09:26):
As like a foodie, I'm pretty stoked on it because
there's so much good food. When I was growing up,
it was like you have like a meet and three
and a couple of barbecue restaurants and that was about it. Sure,
But now like we just have so much good food
here in Nashville. I think, you know, I live in
a bubble. So my parents live over here on Music
Grow That's where I grew up, and I live over
in berry Hill area, so I don't really kind of
leave that kind of bubble. But if I'm down on Broadway,
(09:48):
I'm like this sucks, Like this is so much.
Speaker 2 (09:50):
How often would you say you go down to Broadway?
I mean I went down because you asked me to
play Old Read the other day.
Speaker 1 (09:56):
So when I asked you otherwise, you avoid it. It
is danger down there.
Speaker 3 (10:00):
It is.
Speaker 2 (10:00):
You cannot leave Broadway in Nashville remotely, sober No, it's impossible.
Speaker 3 (10:04):
And also it's like I feel like everybody's like all
the dudes want to fight you and all the girls
want to do other things, other things, So it's I
just feel like it's it's a it's a rowdy environment.
And if I was twenty something years old again, I
would one hundred percent probably partake a little bit more.
Speaker 2 (10:22):
But being an old ass, thirty two year.
Speaker 1 (10:24):
Old, now you're an old ass, I feel old. You're
in the prime man. Some people don't hit their stride
until like forty. I'm hoping.
Speaker 3 (10:32):
I do feel like business wise and like career wise,
I feel and like just everything like that. I feel
like the most myself, I feel like I feel like
I fought my way through my twenties.
Speaker 2 (10:43):
Zough.
Speaker 3 (10:44):
I mean both the music and also just like like
the culture of Nashville just like really was like it.
I lived it up for like literally a decade.
Speaker 1 (10:54):
Yeah, I think, I mean, Nashville is an amazing place.
I think there's a ton of distractions when you come
here and you're trying to pursue your artistry. Of course
there's partying and a bunch of beautiful girls and other
opportunities and things. But I think like part of the
process is also just like going with that, living your life,
writing about those experiences, and then now you're in a
place where like you're a season writer. You now have
(11:15):
an awesome team behind you. Like I feel like this
is I don't want to say it's the start of
your career. It's just like a it's the next chapter.
Speaker 2 (11:22):
Right absolutely.
Speaker 3 (11:23):
And I think it's like it's legitimately ten years almost
to the day that I moved back from college and
really started to pursue music, and I feel like I'm
just now at step one, and to think about that,
it's like, wow, ten years. It really is a ten
year town if you think about it, because I had
to learn so much, even though I grew up in
(11:43):
Nashville and never really pursued music. And it's just like
all that time flew by, and I feel like today
I'm taking my first step as an artist.
Speaker 2 (11:51):
It's crazy to feel that way.
Speaker 1 (11:53):
That's amazing, dude. We're going to be right back here
on the six one five pass podcast. What's up, guys,
We're back. You're on six or five hours podcast. Good
friend of mine, Levi Hummon in the studio and Lee
I have you put out a song with Walker paying
for it?
Speaker 2 (12:06):
You got a bunch of new music coming out. You're
going on tour this winter right, it's a headlining for.
Speaker 3 (12:11):
So I'm uh, this is like the first time saying
it out loud, but shit, this is the ya, this
is the l here we go.
Speaker 2 (12:17):
By the time we this probably is out.
Speaker 3 (12:19):
Yeah, this will be a little bit old news, but
sorry to out us on the timeline. But yeah, dude,
we're going on my first real headlining tour, not affected
by any pandemics or anything like that. So I'm really
excited because we did some dates with my buddy Roman
Alexander which were awesome. I mean, we had so much fun,
but it was still like kind of like kind of
(12:39):
coming out of twenty twenty one.
Speaker 2 (12:41):
But this is really exciting.
Speaker 3 (12:43):
I think we're gonna be doing a show at exit
In here in Nashville.
Speaker 2 (12:46):
Nic shows all the way through the Midwest.
Speaker 3 (12:48):
We're going all the way through Texas, and so I'm
I feel like we're gonna have a good response and
a good group of fans out there.
Speaker 2 (12:54):
Dude.
Speaker 1 (12:55):
Exit Ins such an iconic venue in Nashville too. You
have you played exit in before?
Speaker 3 (12:58):
Yeah, so I so I'm for Nashville, like we've said
a million times. So I try to do like one
headline show a year. That's like in my hometown. Yeah,
and we played it once before got to headline it
and sold it out.
Speaker 2 (13:09):
I think it was Nick Wayne, maybe Nick you know
Nick Wayne? Yeah, me and Nick Wayne.
Speaker 3 (13:14):
Nicks the man and he actually I feel like back
then because I was like kind of like in still
independent land but headlining.
Speaker 2 (13:22):
But I feel like he brought out so many people
at that time. It was crazy.
Speaker 1 (13:25):
I feel like Nick Wayne is one of those guys,
like there are people in Nashville that are just so
well connected and Nicks that, like Nick had a golf
league for a while.
Speaker 2 (13:34):
I mean, shoutout Nick Wayne.
Speaker 3 (13:35):
By the way, Nick, I still love writing with Nick
and we have some really cool songs.
Speaker 2 (13:40):
I really want to put him out.
Speaker 1 (13:41):
That's just man, It's like a free freeze promotion here
for Nick Way. He is the man, though, dude, that's
I love that. I love that your back out on
the road though. I mean, assuming that COVID doesn't come back,
you're be in good shape.
Speaker 2 (13:54):
There. How many cities you plany? Uh? I can't count
in my head. I'm guessing like seventeen.
Speaker 3 (14:00):
Yeah, but we'll probably even add more depending how it goes.
But you know, it's kind of crazy, like I did
not tour this last year kind of intentionally. I felt
like twenty twenty twenty two, we toured a little bit,
but I wanted to rebuild my team, so I left
my old management, sign a new publishing deal, sign a
new management deal, and as of two weeks ago, just
(14:21):
signed a record deal. So I feel like, you know,
I toured nine years of my life straight. There's almost
every weekend gone, took a year off for the first year,
and I feel like this has been almost my most
successful year in terms of just numbers and growth, and
so I feel like it's gonna be really interesting to
see kind of what's out there. And we played like
one show in Athens, Georgia, and I thought there's gonna
(14:42):
be like one hundred people.
Speaker 1 (14:43):
Maybe there's like two thousand people. Man, that's Athens, Georgia.
For you cannot go to Athens, Georgia and leave sober either.
Speaker 2 (14:49):
Yeah, I will say this.
Speaker 3 (14:51):
It was also a frat party, so but I was like,
it was still like I've been to frat parties before,
and there was like a couple of people. Sure, And
I'm not saying there's gonna be two thousand people every show,
but I am saying that there's probably a kind of
new crew of fans, and I'm really excited to meet
them in the real world.
Speaker 1 (15:05):
That's awesome. I have to say about the frat thing.
I think play frat boy. First of all, I am
a frat boy, and I've booked these shows before. I
think playing fraternity parties is one of the most hilarious
experiences you can have as an artist, because you show
up and you either get one hundred or fifty people
a broken sound system, a wobbly stage with like bush
(15:27):
light cases up and down, or you get like a
twenty five hundred person amazing lit show with like the
best sound system ever in production. You're like, okay, there's
it's literally one of that was that was a twenty
five hundred people. It was crazy and everybody like paying
for it. People knew the words and good ridd into
a couple other songs.
Speaker 3 (15:47):
But I've also done things in like Cincinnati, where it
was like in the sweatiest dungeon I've ever been in.
People are like smoking SIGs on stage, just like, oh yeah, play.
Speaker 2 (15:55):
Free Bird, right, It's like, why am I here? Kind
of what I expect? Yeah, yeah, if you set the bar.
Speaker 1 (16:00):
That low, then the good, only good things will come.
Speaker 3 (16:04):
My band always makes fun of me because I will
I'm this like I'm super optimistic in my life.
Speaker 2 (16:09):
Like I'm always like like it's all gonna work out
in the end.
Speaker 3 (16:12):
But right before show, every show, I'm like, nobody's gonna
show up, Like not even one person is going to
show up. And I will even at like a full
on sold out show that's already been there, I'm like, man,
there's gonna be a storm.
Speaker 2 (16:22):
People are gonna come. Right, they chase their minds, dude.
Speaker 1 (16:26):
That's one way to do it though, right, The reverse
psychology of like all right, this is just gonna suck
and that everything's great, everything is I tell myself, Hey,
for your benefit, I hope that your tour doesn't suck again,
Levi a Hemman's on tour.
Speaker 2 (16:38):
Thank you.
Speaker 1 (16:38):
Get your tickets if you're listening to this, so that
Levi doesn't have to play for two people.
Speaker 3 (16:42):
Hey, but also if you want to come out to
the shows, let's go follow me on TikTok, follow me
everywhere so we can link up.
Speaker 2 (16:48):
As you should.
Speaker 1 (16:49):
Speaking of TikTok, that was a great little segue. Every
time I open the app upper right corner. Levi Hemman
is now live. But Joe aside, I respect your hustle
and your grind because you have been able to build
a really awesome folow not just on TikTok but across socials.
And I see that you're very active with your content.
It's consistent. I think it's quality. Like talk to me
(17:12):
a little bit about like your process with social media.
Speaker 2 (17:15):
Yeah, I mean we kind of talked about it before
we kicked off the podcast.
Speaker 3 (17:18):
But so I was independent like back in twenty seventeen,
and I was just trying to find ways to get
my music out there because I just left Big Machine Records,
and at the time, like being an independent artist was
like something that people were like, oh, it was not
the vibe. And I remember like Spotify was free to
(17:39):
put out music too, Like all these like DSPs were
brand new, and I was like, those are kind of cool.
People can find my music, So I'm just going to
really push that. So I pushed that. And I also
was never did social media up until like twenty seventeen.
I was like the worst, and I just like forced
myself to like get good at it and get consistent
and honestly consistency is like what I pushed the hardest.
I was like, if I stay consistent on social media,
(18:00):
something's gonna pop eventually. I kind of on a tangent
right now, but I guess the point of it is
I've always tried to look for ways to promote my
music that's free, and I've always looked for ways to
promote my music that gives me the biggest reach to
my fans. And so that's like where my love for
social media comes from. And then recently like TikTok live, dude,
(18:21):
it's just been the best organic way to blow up
my content to find new fans and now build a
relationship with actual TikTok like HQ out in La has
been amazing.
Speaker 1 (18:32):
I think what you're seeing is the second iteration of this,
which is you've you've been able to post content to
get new listeners, but then you also, like by going live,
you're building a loyal fan base.
Speaker 2 (18:43):
I think that's the next step.
Speaker 1 (18:44):
Like, I see so many artists that are looking for
their five hundred thousand or a millionth follower, and they're
only thinking about the next follower, right, but they're not
thinking about like, do you realize how many like football
stadiums five hundred thousand people is like that's massive shows
you could be playing. So I think it's more a
matter of how do you get all of those people
that have already clicked followed to then buy your Levi
(19:05):
hum and T shirt.
Speaker 2 (19:05):
Or go to your college or if you're looking for them.
Speaker 1 (19:08):
I was looking for it, but I can't find it.
But you know, I think you're doing a really good
job of that. And that's like it's one thing that
I think artists and just not even national in general
are trying to like figure out. It's kind of this
next step of like there's so much content online, dude,
it's like you open up your phone, It's like I
don't even know how to juggle all this stuff. But
I think if you can really connect with people on
a deeper level, then that's how you're gonna be able
(19:28):
to be around for the next ten years.
Speaker 2 (19:30):
Dude.
Speaker 3 (19:30):
Let me, I need to sit with you after this
podcast is to give you a couple like updates in
my life that I figured out are so awesome for socials,
but for me, like just generally speaking, live has changed
my life.
Speaker 2 (19:42):
I mean absolutely, my fan base is more loyal than ever.
Speaker 3 (19:47):
And even if I have like fifty to one hundred
and fifty concurrent viewers instead of one thousand to two thousand,
I know that those are like my most solid fans,
constantly there for me every single night. And being able
to stay consistent and have those like three hundred to
one thousand people that are just freaking there every single day,
it's like absolute insanity.
Speaker 2 (20:04):
And from there, from that.
Speaker 3 (20:05):
We've built I mean, a huge, huge following, especially across
TikTok Live, and some of the biggest creators too, have
like way less followers on TikTok Live. Yeah, my buddy
Trey shut Out Tray from next Door, he has like
three hundred thousand.
Speaker 2 (20:20):
Trade from next Door. What does Trade from next Door?
Speaker 3 (20:22):
Day? He's a rapper and he's so good, so talented,
and he just streams all the time. But dude, that
guy has like three hundred thousand followers but gets like
just one hundred thousand per stream views.
Speaker 2 (20:34):
Damn. We need to all be like Trade from next Door.
Speaker 3 (20:36):
If you want to learn, yeah, follow me and all.
Speaker 1 (20:41):
Yeah, I'll come check out you guys when you battle. Yeah, please,
I whoop his ass. That's good, dude.
Speaker 2 (20:46):
We had that uh, we got a few minutes left here.
Speaker 1 (20:49):
My friends that area have hooked us up and we
do the segments called rapid fire question sixty seconds on
the clock. I'm just hitting you first thing that comes
to mind, pretty easy. We're gonna say, hey, Doe ready,
bomom bom bom bomb.
Speaker 2 (21:00):
Here we go.
Speaker 1 (21:01):
Dream collaboration black Top Billie Eilish, There you go. Favorite
song that Marcus Hummond has written.
Speaker 2 (21:10):
One of these days, the Timmergrow song. But it's it
literally makes me cry.
Speaker 1 (21:14):
It makes me cry too. What's a dream venue for
you to play other than the Athens Fraternity Venue?
Speaker 2 (21:19):
Athens? Soldier Field? Soldier Field, that's a new one. I
haven't heard that yet.
Speaker 3 (21:25):
I always say Red Rocks, but I've said that so
many times then I really genuinely, I like have this
big dream where I'm playing Soldier Field for some reason
and I don't know why.
Speaker 2 (21:34):
Thank you, cause Red Rocks a cop out and everyone
says it.
Speaker 1 (21:36):
You would be like the seventh person on this podcast say, anyway,
are you baseball cap?
Speaker 2 (21:40):
Cowboy hat? What do you think I'm gonna guess baseball cap?
I can't even a picture. You're the cowboy hat? But
you do wear boots? Are you like, what's your favorite
type of boot? Sorry?
Speaker 1 (21:50):
Ariot yet?
Speaker 2 (21:52):
Oh yeah, there you go. Yeah, Hey, actually.
Speaker 3 (21:55):
Do have a pair of Ariots? Is that I don't
know it's Aria but Riot. I actually do have a
pair of those, and I do straight up love them. Really, Yeah,
they are my There are might like hunting outside boot
natural promotion for them right there. Last question, favorite food place?
Speaker 2 (22:11):
Favorite place? Chickil Oh. That was quick and chick fil
a sauce. Uh Polynesian and chick.
Speaker 1 (22:18):
Fil A sauce mixed together. Yep, that's what it's about.
Sixty seconds presented by Area like that. Levi Hamman in
the studio. Dude, anything we missed? Man, I feel like
we've just been like crushing it. You got new music,
you got a new tour.
Speaker 3 (22:31):
New tour, new management, new label, new music, new It's
about a new tattoo, really some new tattoos.
Speaker 2 (22:39):
That was actually one thing I did want to ask
you how many tattoos you have?
Speaker 3 (22:42):
I think I'm up to like thirty five. But I'm
actually doing a big thing with Inked magazine on.
Speaker 2 (22:48):
Wednesday this week. That's cool. I'm excited. And you have
it's your left sleeve right, I got no, I got
like right and left, and then I've just started working
my legs here too. Okay, are you gonna a You're
gonna go like post along with.
Speaker 3 (22:58):
It, and the next I'm gonna stay up to about
like maybe like one side of my neck. But my
mom is at the point where she wants to kill
me every time I show up with a tattoo.
Speaker 1 (23:07):
So I feel like the first time you get a
tattoo is when your mom freaks out the most. But
you've had thirty five gos at it now at this
point she can't be like, we did a poor party,
and she was like that's enough. It's like, is enough,
that's enough tattoos? Yeah, thirty five is when she really
was like, all right, we need to talk.
Speaker 2 (23:25):
I love it. Levi Hamman.
Speaker 1 (23:27):
Guys, check out his new song paying for It with
Walker Hayes. He's got new music coming out next year. Dude,
pumped again about your record deal.
Speaker 2 (23:34):
I'm excited.
Speaker 1 (23:34):
I'm gonna come catch you at Exit in Hopefully I'll
be able to go to some other shows on the road,
especially here in college fraternity. Sounds like a pretty good time.
Speaker 3 (23:41):
I think you'll have a great time. I know that
about you, Yes, almost more than anybody realize. That's look
at that. I love that dude for real.
Speaker 1 (23:48):
Keep crushing it online, and I can't wait too, uh,
I can't wait to hear all this new music.
Speaker 2 (23:53):
Thank you,
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