Welcome back to Creator Science! In this special “Offline Recap” episode, host Jay Clouse takes us behind the scenes of The Lab’s very first in-person event—now officially dubbed “Lab Offline.” After years of thriving as an online community, this was a bold experiment to bring members together face-to-face in Boise, Idaho.
Jay walks us through every step—how he chose the event style based on direct member feedback, the unexpected venue logistics (including a nerve-wracking run-in with a $43,000 hotel contract), the financial ups and downs, and the nuts and bolts of thoughtful event design. He shares candid lessons on budgeting, planning, creating meaningful connections, and gathering feedback, with plenty of wins and a few honest hiccups along the way.
You’ll hear what made the event unforgettable for attendees, the feedback that will shape future editions, and Jay’s vision for making these gatherings a cornerstone of the Creator Science community. Whether you’re curious about community building, event planning, or just want inspiration for creating deeper connections in your own work, you’ll find a treasure trove of insights in this episode. So sit back and enjoy this honest, insightful look inside the evolution of Creator Science’s Lab Offline experience!
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Full transcript and show notes
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TIMESTAMPS
00:00 Event Planning Success Breakdown
05:28 Event Duration and Attendance Insights
07:11 Understanding Event Cost Drivers
10:13 Negotiating Group Hotel Rates
16:21 Last-Minute Event Adjustments Summary
18:32 Learning from Event Expenses
21:31 Event Planning for Meaningful Gatherings
26:46 Business Event: Sharing & Mastermind Activities
28:06 Facilitating Collaborative Interactions
33:16 Event Preparation and Dietary Feedback
37:25 "Event Planning Improvements"
40:08 Event Planning: Duration and Logistics
42:38 Event Prep: Lessons Learned
45:53 International Community Event Plans
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RECOMMENDED NEXT EPISODE
→ #221: Ryan Hawk – Anatomy of a $12,500 membership earning $400,000+ per year
→ #232: Dan Andrews – Secrets of building a 1300-member, international community (with in-person events)
→ #248: Justin Moore - Lessons from hosting his first 3-day event
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