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August 20, 2024 • 39 mins
The Founder of the Admigos Podcast and former Ad 2 Houston president, Guido Falconi, sits down with the Admigos to tell his story.
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Episode Transcript

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Speaker 1 (00:15):
Co Admigos and welcome to the ad to Houston, a
Migos podcast, a podcast for young professionals in the marketing
and advertising industry we're learning to navigate their early careers.
I am Jacob Dantone, the current audio chair of att
to Houston, and joining me today is Cameron Newhouse, the
current president of at to Houston. And we have a
very special guest today. We have a former AT two

(00:37):
president and the creator slash co host of the ad
Migos podcast, mister Guido Falcone. Hey, hey me in a while,
and that has been it's uh, you're on the other
side of the microphone to say.

Speaker 2 (00:53):
Yeah, yeah, yeah, I'm on the other side of the interview.
Yeah yeah.

Speaker 1 (00:57):
You're in the you're in the hot seats. But before
you get started here, normally we ask you how you
got involved in that too, but Guido, I got to ask.
You know, the audience wants to know and they have
to know. Where have you been home?

Speaker 2 (01:12):
Yes? At hop Yeah. Life got a little messy this year.
Family stuff, work stuff, and that kind of took me
away from being able to work on on the podcast unfortunately,
which you know I love. But you know, things are
going well, you know, work life is going great now.
You know, it's just uh my in my life has

(01:34):
changed quite a bit since over the past year or two, so,
you know, more responsibilities and all that kind of stuff, right,
but you know, doing well. Still loving this, missing it.
I really used to love being part of this, but
it's glad to be back.

Speaker 1 (01:52):
Hey, you know, I get it, like life happens. And
you know, part of the idea of the Amigos Guido
is I think originally we had like this evolving door
kind of idea for hosting co host and guests and whatnot.
So we're we're really working on establishing that even more
in the future.

Speaker 2 (02:11):
But absolutely, and I'm glad to see Cameron here as
one of the co hosts, was Yeah, this was a
podcast we created to give everyone the opportunity to be
part of a podcast, to be part of of the
creative process, right, So I'm glad that that has continued.
Very happy, very excited for what you guys are coming

(02:32):
with soon. And you know, just it's weird to now
be the listener. Uh, you know, it is just part
of evolution, I guess, of course.

Speaker 3 (02:45):
So we're gonna kind of take it back to when
you first got involved with that too. How did you
get involved.

Speaker 2 (02:51):
In my goodness? Yeah, it's funny. Actually has told this
story recently, but basically after it called it had. I
had a INTERESTIP in college that offered me a job
after I left, and it was it went well for
a little bit, but they got bought out and my

(03:11):
position got terminated. So I realized, hey, I don't know
anyone in this industry. Maybe I should try to get connected.
And I remember had two from when I was in college.
I went to uh go cooks, So I decided, hey, let's,
you know, let's go to one. I brought along my
friend Mark Macani, who has also been in the club

(03:34):
and has been a guest on this podcast before. I
kind of dragged him along. We went to this part
that no longer exists, but it's now ross Well if
you know where that is on West Seimer, Yeah, it
used to be something else, but you know, I went there.
I met some people. Kay Krenick was there, Rose Garza,

(03:59):
who was all so you know, uh I liked a
vibe and I was like, hey, let's say let's get involved.
Let's try to get more people in the industry. You know,
before I knew what I was pressing, so it happened.
It was, but it was great. It was I thought
it was a good opportunity to grow and maybe try
some new stuff. And at that time I wasn't sure

(04:21):
what I wanted to do, so it was a good
it was a good chance to try different things. So yeah,
I went with that's.

Speaker 3 (04:27):
The main reason we see people join is to get
connected with the advertising community here and find jobs, to
really meet people and just get connected.

Speaker 1 (04:39):
Absolutely a great way to network and you know, build
your resume and some degree with some of the things
we do, some of the events and projects we have.

Speaker 2 (04:48):
Yeah, you know, we used to do things, so we
used to also do public service and that was also great,
a great chance for us to try different things. It
was I definitely thing that what I ended up doing
really helped later on in my career.

Speaker 1 (05:05):
And you created this podcast, so this kind of wouldn't
be sitting in here if it wasn't for you.

Speaker 2 (05:10):
Essentially, this podcast is uh, not just my creation. It
was it's also Jacob and Rose fuel all part of
the beginning of it, and it was a beautiful thing
that we created. We had a lot of fun doing it.
It is, and you know, it's one of the proudest
things I've ever been up, one of the proctest moments

(05:33):
really for me.

Speaker 1 (05:35):
It's great.

Speaker 2 (05:36):
That makes sense, you know, it makes it makes sense.

Speaker 1 (05:39):
Uh So, currently you're a marketing manager for S and
P Global, and you know, obviously you're involved in the
marketing and advertising world of course, but you know, back,
let's kind of take it even back further in the days,
was marketing advertising kind of your your one career path
that you always wanted to go on. Did you have
a different idea before? How'd you end up up in

(06:00):
this world?

Speaker 2 (06:02):
You know, when I was when I was a child,
I wanted to be a magician, but that didn't find out.
I'm not very good with my hands and moving quick.

Speaker 3 (06:12):
You know.

Speaker 2 (06:13):
I took a non traditional route through college. After I
gratued from high school, I had to go to work
to help my family because it was two thousand and eight,
eight session kid. My dad lost his job, so I
didn't really get a chance to go to college right away.
And then I didn't really go to college until I

(06:34):
was like my mid twenties, mid to late twenties. But
at that point I I had exploded different sides of
all the different industries that you could study, and advertising
in marketing just sounded like the kind of place to
where I wanted to go because I've always liked being
in a creative feel, but marketing was also a place

(06:55):
where you can be very strategic. You know, I was
good with numbers and everything kind of just couldit it.
I studied advertising at the University of Houston. I worked
for a few advertising agencies doing contract work, you know,
six months year, six months there, and you know, just
by chance, my experience felt on like advertising marketing events,

(07:18):
which eventually got me to where I am now, to
the job that I have now. I didn't think that's
what I was going to go, you know, I didn't
think events was going to be like conferences were going
to be what I was going to be doing. But
I kind of fell into that in a position, and
I was good at it. So I kept getting jobs

(07:40):
that position growing, and you know, now I am when
I am. But yeah, I mean, I don't think I
knew that I wasn't too. I knew that I wanted
to be in marketing and advertising, I didn't know where
in it right. I wanted to be a writer, a copywriter,
which I still do when I can. But you know,
it was but I wasn't really sure where that would fit.

(08:00):
So yeah, I didn't expect to go off to do
conferences and events, but I you know, I fail there.
I love it. So you know, it's been a trip.
It's been quite a trip there. But I very much
enjoy every part of it.

Speaker 1 (08:16):
That's cool, That is great.

Speaker 3 (08:17):
I wonder how much of like your learning process and
everything throughout college, like having that period between graduating high
school and then having that work period before, Yeah, how
much it really like excelled your learning in college. So
I feel like, honestly, I feel like if I would
have waited a few years, I would have been more

(08:39):
intrigued to learn, and I would have been more more
driven about its going out.

Speaker 2 (08:45):
I do agree it was different because I knew I
went to college knowing full well what I wanted to do.
Because I was a little older, I had time to
think about it. Even I worked in retail for a
long time. Even in retail, I was doing was called merchandising,
so setting up the store, uh, basically telling stories with

(09:07):
what we were putting clothes, that kind of stuff. I
always wanted to do creative stuff. It was I just
kind of gravitated towards that. So when I went to college,
to me, it was I wanted to get out of retail.
Like I was an assistant manager. I was on my
way to become a store manager. And I knew that
if I stay here, if I take this job, like

(09:28):
if I take this training, I'm going to be here
for the rest of my life. And I wasn't happy there.

Speaker 1 (09:32):
Yeah, you didn't want to get stuck kind of on
the wall.

Speaker 2 (09:35):
Yeah, I don't want I didn't nothing wrong with retail
man or anything like that. You know, my brother is
assistant manager for Battle Body Wars and he loves his job,
but I was. I mean, I liked my job, but
I wasn't. That wasn't what I wanted to do. So
when I went to school, I took it seriously because
I was like, well, this is my way to get,

(09:56):
you know, to go to what I really want to do, right,
I think if going when I was like eighteen, what
after high school? I mean, and I was, you know,
I wasn't the same person when I was a child.
You're talking yes, yeah, yeah, yeah, but they tell you
and and.

Speaker 1 (10:13):
You know, a lot of people who go straight from
high school to college, like there is like a weird
transitionary period where you're you're trying to figure out who
you are as an adult, but you're still having to
go to classes and kind of still go to school.
In the first four years of college are kind of
like high school over again, you know, doing math and
science and history. So it's just like you're trying to
be an adult, but you're still learning the same stuff.

Speaker 2 (10:36):
You used to.

Speaker 1 (10:37):
And then there's yeah, it's hard on people, you know,
and I.

Speaker 2 (10:41):
Also and you see people change majors, right I do.
I have always thought that it was a little it
was a little much to ask an eighteen year old, Hey,
figure out what you want to go for the rest
of your life. Yeah, you have like sixty years left
of your life, seventy years left. You're better, you know,
you got to figure out right now. And that's a

(11:02):
bit much. Man.

Speaker 3 (11:02):
I went in doing finance and doing marketing.

Speaker 2 (11:06):
Yeah, I was like, but not for me. But you
find that out halfway in a way. So it's just
one of those things. I'm glad that it was the
way it was, it really and it also gave me
appreciation for school for learning, and you know, I've always
liked learning, and I was happy to go back when

(11:27):
I was a little more mature and also to learn more. Right.

Speaker 3 (11:31):
So it's brought you to S and P Global. So
you kind of mentioned a little bit about your position
and events and conferences. Can you tell us more about
that or if there is anything else connected with it?

Speaker 2 (11:51):
Yeah? So my job, Yeah, my job basically rotated. I
have a portfolio of conferences that the company itself throws, uh.
And my job is basically markets confidence get people there.
You know, they give us like a target amount of
people they want, a target amount of money they want
to make. Uh. And then my job is to create

(12:12):
all the different marketing campaigns, serversing campaigns uh that get
the people there. Right, So that could be you know,
even marketing, social media, marketing, pay organic. Now we're doing
some radio. I managed to convince my boss to help
to let me do some radio nice and it's just
doing well so far. Some podcasting too. So you know,

(12:35):
we we just look for all those little pieces, uh,
where we can where we can advertise, even within our
own website or within our own web page. There are
different places where we can put you know, content where
people will see it. So it's just a lot of uh,
it's a lot of creating and managing those campaigns, keeping

(12:56):
an eye on them and making sure, like you know
what's happening right. The reason, the one thing I like
about it is that we can see how the event
is performing because we're looking at numbers come in every
week and say, oh, yeah, we're bringing a lot of registrations. Listen,
maybe living where it is we're not bringing in registractions? Well,

(13:16):
what are we missing? Like what? Right? It's a yeah,
but it's an instant like instant, it's a listening, but
it's a you can know a quick turn around. You
know exactly how you're doing with us. With a lot
of marketing campaigns, you put it out in the world
and then you have to wait see how like how
the quarter did right or how like the past month

(13:38):
or two did before you can even like really make
any changes figuring out right, in this case, I know
exactly how it's doing, so I can react. But it
also gives me very you know, we have a limited
amount of time for this, uh, for these campaigns, right
like once the conference happens, so you have to make

(13:59):
sure that whatever do when it's working.

Speaker 3 (14:01):
Yeah, what is s m P global? Also like what
does your what does the company do?

Speaker 2 (14:07):
So SMP stands for Standard and Poor Global. The site
that I work for is called Commodity Insights, and we
are commodity pricing company. Basically, we aggregate prices for what
people are paying for different commodities like oil, l G,
natural gas, et cetera. Uh, and then we publish those

(14:29):
prices and people use our published prices two to negotiate
contracts right when they want to buy whatever it is,
whatever commodity they're by.

Speaker 4 (14:41):
Cool.

Speaker 2 (14:42):
It's a It's very complicated and intricate and I don't
really know it. We have a whole team that they
say of that, and you know, I just sell it. Yeah.

Speaker 1 (14:53):
Yeah, So these conferences that happen are they are they
just in like the Houston area or are they Do
you hold them elsewhere like out of state?

Speaker 2 (15:02):
Or yeah, they're hair around the country. We do have
some here in Houston, which I want to like because
I don't have to travel, but I still get to
stay in a nice hotel. But you know, we have
them in different places, like we have something California, we
have something in New York. Uh, you know, I'm going
to one in Miami in January. We have one there. Yeah,

(15:24):
we have all Yeah, they're all like nice places, right,
so people want to go. We have one in Vegas
that I love going to because I get to stay out,
like I really nice hotel for free for like five days.

Speaker 1 (15:34):
Because also these conferences are like low key vacations, right, Yeah,
you go for business.

Speaker 2 (15:40):
Yeah, fun for the how it goes for the people attending.
For us, those sad days were like working like twelve
hour days, but you're also staying at it. It's really
nice hotel. Like they're praying for all your food.

Speaker 3 (15:54):
I'm gonna be working it.

Speaker 2 (15:55):
Yeah. Yeah, I'm not gonna I'm not gonna go to
McDonald's for the dinner. I'm going to a fine esteak
or something. You're gonna pay for it. Because I work
hard and also, like you know, we have like network
reception stuff like that. Sometimes we take a minute of
that and we get drunk. But you know, it's a
lot of work. But I do love it, and I

(16:16):
love it when we get to go to all the
cities because it's nice to kind of see somewhere else,
somewhere new, but Like I said, I also love the
ones that are in Houston because I don't have to
go anywhere, but I can still I can still be like, hey,
I'm gonna need a room if you need me to
work this because I got to be there early. Yeah,
still had a nice hotel in the city. Minification.

Speaker 1 (16:37):
Has there been a conference that has like stood out
to you? I know you said Vegas, But has there
been any other locations that like you really like to
go back to or like just a good conference. I suppose,
however it goes.

Speaker 2 (16:51):
It's gotta be the Vegas man. We stay at the Wind.
It's a beautiful hotel, some of the best buffet sing
It's there's just so much to you. I never been
to Vegas before. Uh, and it blew my mind how
huge this hotel side like they're like little cities inside.
It was like, what is this? This is bigger than

(17:13):
like the city I was born. How is happening?

Speaker 1 (17:17):
It's a very over stimulating place too. Yeah, it was
advertisements everywhere.

Speaker 2 (17:22):
Yeah, it's just but it was really cool. It really
stood out to me. I never I never experienced that
that type of luxury too. Yeah, you know, because I'm
never gonna go to afford that hotel and I got
to meet you on Ham who was in mad Men,
which is who is just one of the shows that
made me interesting advertising. So it all just just came circle,

(17:44):
a full circle. Yeah, so that was that. Actually, that's
probably why so bad. I haven't I haven't met any
other famous person and another one yet, but going back
to Vegas next year, so we'll see.

Speaker 1 (17:58):
Keep your eye open, yeah always. So can you kind
of tell us about any challenges you've faced over over
the years in your career, you know, currently, not currently
just whenever.

Speaker 2 (18:10):
Yeah. Absolutely. I will say that at first, trying to
break into this industry was a little tough, you know,
not to disquish anyone or anything, but like Houston, there's
not a lot of big agencies in Houston, at least
irish acting. There's a lot of small ones and they
are very limited on who they can hire, how much
people they have, any people they can have, how much

(18:32):
they can pay you. I couldn't find like a full
time job, so I did a lot of contracting, which
is it's full time, like you're working for the hours
you're getting paid for, you know, like a full time job.
But you know, once those six months or whatever are
but yeah, it's say it unless they really need to
it to extend it, which is rare. Then you're back

(18:54):
to square one. Like, okay, I got to look for
another job, right right, And I worked with the Creative
Circle network, great helping me find all of those contracts,
but yeah, it was a little difficult to kind of
just break in. I was meeting a lot of people,
you know, everything was great, but it just wasn't connecting.
And then I find the jobs that I'm mad also

(19:14):
as a contractor. Actually I contracted with them right before
the pandemic started, and then they had to let me
go because pandemic. But you know, my contract ended and sorry,
we really can They had already extendedly once but they
couldn't do it anymore. I got to know the job
later on, but they called me back S and P

(19:35):
after the band move over and they say, hey, we
need help. We're looking for people. You already kind of
know how everything works. They asked me wanted to come back,
and I was like please, I was about to put
my job anyway, so you know, and yes, in general,
there has been jobs where it happens to everyone. I
think when you have like a boss that's a little
overbearing or like they micromanaged, and everything makes things a

(19:58):
little more difficult, make things slate because they want to
read everything. And it's like, well, but you have to
read it, like you told me not to like send
it out until you read it, you haven't read it.
I can't send it out. Things like that, right, like
don't get matter me when it's late. And even in
my current job, there has been a lot of up
and downs, you know, especially during every conference is different,

(20:22):
every team is different. There's a lot of learnings and
like with any other when any other company, there are
company politics, right, And I always tell people I'm nobody's
favorite because I don't stay quiet and sometimes you know,
I don't like being adjustment, all right, and people sometimes

(20:43):
don't like that, right, And I can create a little
pair of contention there, but I'd rather speak if I know,
if I know this is not going to work, then
say yes and it doesn't work and say anything, it's
like come on, right, So there has been up and downs.
I think everybody has in their career. And like I
said to me, the biggest thing was just trying to

(21:04):
break in and staying in it but once I did,
once I found this job that I happened. I love
my job. I don't kind of live in it. I'm
sure it's you know, I think it was all prepping
for that, right. I do always think that don't give up,
keep trying, and eventually you'll get that job that you
really wanted and you'll be happy.

Speaker 3 (21:26):
It all happens for a reason. Yeah, And you learn
and experience things along the way that help you in
that job, and you didn't even realize exactly.

Speaker 2 (21:33):
I believe that we are a product of the circumstances
under which we were we lived, and you can get
mad about it, or you can learn something from it
and do something about it.

Speaker 1 (21:45):
It's all about taking what you learn and applying it
to the future and present and everyday life.

Speaker 2 (21:50):
Yeah, the passing, you have a machine exactly? That expense
a little bit.

Speaker 3 (21:57):
Yeah, so, Guido and more on the personal side of things,
Do you have any hobbies or personal projects you're working
on right now.

Speaker 1 (22:07):
Or just anything you do to unwind after all these conferences?

Speaker 2 (22:11):
Now, I do have hobbies, Like video games started one
of my weaknesses where I'll start playing a game and
then before I realize it's like two in the morning, Like,
what happened. I've only been playing for twenty minutes. Now
you have hours. Yeah you started playing at two pm.
What are you talking about? Uh? Yeah, I like to wine.
I just watch. I like to listen to a lot

(22:33):
of podcasts, like a lot of like comedy podcasts and
some political podcasts. I like to like stay in touch
with what's happening. Just little things like that that help
me kind of unwine at the end of the day,
right or uh, you know, go out or whatever. But yeah,
for the most parts, just playing video games for watching
something on Netflix that usually like a documentary that caught

(22:55):
my eye right as start. As projects, I've been doing
some lasting for Mark once again. It's like the third
the second time I take his name one more time,
He'll just show up. I mean we can.

Speaker 3 (23:08):
Well.

Speaker 2 (23:10):
Uh, so I've been you know, that's been a side
project of mine, which I've very been very much enjoyed
because I do love writing, uh and so being able
to get paid for writing it's always fun. It's a
little over extra obviously, it's more work, but I like it.

Speaker 1 (23:26):
So, Yeah, is there anything you're watching currently?

Speaker 2 (23:30):
I am watching the last season of Demon Slayer I
had like two episodes left on that.

Speaker 1 (23:37):
It was the season four seasons right now. I think
they come out in kind of keep track.

Speaker 2 (23:43):
Of Yeah, let me check, it's so four or five Okay, Yeah,
I think it's fo to but yeah, because the way
they cut it square. But yeah, I was very much
enjoying and that's actually really good. Uh. And I watched
the Taylor Swift Scooter Brown documentary which is pretty good
on Max and I came out of it thinking, here

(24:07):
is the bad guy in this Oh yeah, controversy your podcast.
But yeah, it's it's very good. I like I had
it was recommended. It's two episodes. The first side is
from her point of view, the second is from the
second side of you. It's so good.

Speaker 3 (24:27):
There is a manager in the music industry.

Speaker 2 (24:29):
Yeah, he was for the for the record label that
her board that when she started. Yeah, and he's actually
really well liked the music industry because he gives people
really good contracts.

Speaker 4 (24:45):
Yeah.

Speaker 2 (24:45):
So yeah, it's so interesting. Seriously, it's it's like two
and a half hours. I think it's.

Speaker 1 (24:51):
Yeah, they have a documentary about the guy who manages
like Backtory boys and in scene.

Speaker 2 (24:55):
Oh yeah, it's a dirty pop.

Speaker 1 (24:57):
Yeah, and we started watching it and they they have
the guy AI like AI generated to like voice over
his own narration. So it's like they have him sitting
at a desk and they generated his mouth the move
and his is out. He's like, Hey, I'm so and
so and I'm the guy in charge of all this.
So very creepy.

Speaker 2 (25:16):
Yeah, that's I mean, the guy's very creepy. Perlman.

Speaker 1 (25:21):
No, it's on it's on Netflix.

Speaker 2 (25:23):
I don't know about the guy's name. I think it's
like Rout.

Speaker 1 (25:27):
Something like that, Ron something.

Speaker 2 (25:29):
Oh, yeah, I gotta watch that. And I called my
by my neph like, oh, that.

Speaker 3 (25:32):
Looks I don't watch much TV or anything, so this
is intriguing. I don't stay in the know really about TV.
And yeah, documentary just coming out and A Big.

Speaker 2 (25:44):
Brother mostly from my brother because he'll watch her and
I'll just keep I'll just watch what he's watching. How
did they keep him? Pretend you hate it, but you
keep big Brother AI.

Speaker 1 (25:56):
So moving on from what we're watching on Netflix and
what you're doing.

Speaker 2 (26:06):
Currently, that's a different podcast.

Speaker 1 (26:08):
Yeah, looking into the future a little bit here, Guido,
what you know, what are your goals for the next
like few years. I don't want to say next five
years or anything like that because that's kind of cliche.
But like, you know, I know you're doing your thing
with SMP Global, but you know there's still any kind
of like major goal you have in life personally career wise,
like that you're still kind of working at or trying
to achieve, you know.

Speaker 2 (26:30):
To me, my next goal within my career and my
job is to get promoted to like a leader's a
leadership position, right, and I'm working with my boss on that.
That's my project for the next few years. It's gonna
take a few years to get there. Like I said,
nobody's favorite. But also you know, it's it's a lot

(26:51):
of learning. It's also like again office politics, learning that
because I'm not very good at that either.

Speaker 1 (26:57):
Right.

Speaker 2 (26:58):
But my boss is a great mentor. She's just an
amazing woman. She's very helpful, you know, she believes in me.
So I'm very excited about it. So she's gonna help
me try to get to that next level. Right. There's
been a lot of shakeups in the company recently, so
some stuff has opened up. Obviously I'm not unfortunately, I'm
not ready for that right now. But you know, there'll

(27:19):
be more shake up down the line where I'll be
able to move move to the next stage. Right That
that's to me is really the biggest thing professionally getting
to that, getting to that level, continue growing. That's one
thing that I tell every job whenever i'm applying too.
It's like, I don't like to be I understand that

(27:40):
you got to start, start at the bottom or somewhere,
but I don't like being stuck there right right, So
I want to grow And if I can't grow with
that company, then I'll go to another company where I
can get that was you know that I think I'm
ready for right Thankfully, like I said, this company is
very receptive to that, and they're very helpful and trying
to get to the next level. So yeah, that that

(28:02):
is it for me, I definitely think, you know, and
that's gonna take a lot of work. It's gonna take
a lot of like a lot of patience and a
lot of learning, right, but you know, it's I want
to keep growing. I'm in my mid thirties now. For
a long time I used to just want to be
a grunt. Things have changed in my life and I

(28:24):
want to just continue growing.

Speaker 1 (28:26):
There is there a chance of you opening up maybe
your own kind of business or agency.

Speaker 2 (28:30):
Or something done anytime soon. I think maybe someday that
would be a possibility. Definitely. I never I would never
write that off, right. If I have the right people,
if I had the right partners, I would love to
do that. I just don't think I'm ready for that.
Like I said, the leadership side, uh, and I too

(28:51):
helped a lot in that right when I was president.
But leading a team is it's difficult. It's a big responsibility,
a lot of responsibility. And when you open a new company, right,
for example, you have people's life your hands, right, So
I need to be also be able to be ready
to take on that responsibility more so than anything else,

(29:11):
because that's a lot of responsibility. It's not just you,
it's not just like your family whatever, it's all the people,
all the people's families, right. So I want to be
able to get to a point where I can be
the boss that cares enough about that and it knows
how to handle the responsibility properly. Which is why I
don't think I will be opening anytime anything anytime soon.
I don't write that off though, someday I would love that.

(29:36):
I would love to be able to work on certain
things that I'm not able to work where I am.
So yeah, definitely, And I met some amazing people who
I think will be great assets if that day ever comes.

Speaker 3 (29:49):
Nice the time ever comes. Yeah, So this is pretty fun.
The podcast is going through a rebranding period or we're
doing some new episode ideas and kind of just bring
some new things to light in the podcast. And as
the original idea man behind the show, what is something
you'd like to see introduced or developed in the future.

(30:11):
Do you have any ideas?

Speaker 2 (30:14):
That's funny. There's some things that we always talked about,
we just never had the time to do it, like
exploring different advertising campaigns that where we thought were interesting
instead of doing necessarily an interview, we talked about doing
some research on them, doing episodes for that. That was

(30:35):
always something that I wanted to get into it. Like
I said, it was just one of those time just
wasn't there. But yeah, I mean, I know I was
here at the beginning. I was here with Jacob. But
I think whatever you guys take it, it's going to
be great. I don't I'm not the one leading this anymore.
I'm not the one behind behind the interview or whatever,

(30:58):
so to speak. Right, I look forward to seeing what
you guys come out with. I know you guys are
gonna come out with some great stuff. I know when
I when it was me, Jacob and Alex, there were
we had a lot of ideas that we wanted to
spin two people, right, so, and I'm sure that those
who come back up and a lot of them were great. Yeah.

(31:20):
Like I said, it's just unfortunately I don't have the
time for it anymore because I would love to continue
being a part of this. But I'm very excited to
see what you guys come out with. I'm sure it's
gonna be great. I'm sure it's going to be worth listening.
People need to keep listening to this podcast. This podcast
is amazing. It's a great growing tool for the members,
it's a great tool for anybody who's just curious about

(31:42):
not just used them, but just the advertising industry, marketing
industry in general. And it's always fun. It's always a
fun hang. Yeah, We've always had a lot of fun
doing this, right, And I think people have fun listening
to us because we are great. Yeah, y in the know,
and yeah we are you guys.

Speaker 1 (32:02):
Are professionally produced.

Speaker 2 (32:04):
Yeah, yeah, that real, real podcast studio.

Speaker 3 (32:10):
Yeah. People, people don't really know.

Speaker 2 (32:13):
We spent thousands of dollars, yeah, theoretical dollars a I
generated like some other No yet not yet. Yeah, think
about it. Hey maybe that's a maybe you'd be like
a I or not. Yeah, yeah, but no, Yeah, I

(32:34):
am very excited yeah right, yeah, but I'm very excited
for this and uh to see this. I'm so happy
to be interview for this because I love being the interviewer,
So being interviewing it's it's a good change. Yeah.

Speaker 1 (32:50):
I mean I've been wanting to get you in to
see it for a long time.

Speaker 2 (32:53):
Actually, you know, I love it. I've just been like.

Speaker 1 (32:59):
But sorry, no, you're good. You're good. So before we
get out of here, Grido, Uh, just one final question
for the audience or any young professional or just young
student trying to go to college and get in the
kind of the same field. Do you have any you know,
final pieces of advice for someone starting their career. I

(33:19):
know you kind of mentioned a little bit of advice earlier,
but is there anything else you want to mention, like
leave with us before we go.

Speaker 2 (33:27):
It's one thing that I will say, Right, we talked
about working hard, you know, showing up, and that's always great.
One of the things that you need to to to
really understand is that in this industry, and this is
what a professor of mine told me, is not necessarily
who you know, but who knows you, right, So being

(33:48):
seen by the industry, going to different networking events, like
no matter who's putting them on, it's always very helpful
getting to know people from around the industry. Like I said,
so people I work with now I didn't meet obviously
at this events, but they knew people or they know
people who I met through these events, right, so they're

(34:09):
all connected to them also, So I definitely think that
that's a that's a huge thing. Right. Make sure that
we also be open to doing contract work. I know
that that's not always ideal, but that's also how you're
gonna know, like where you fit best. That's how I
ran out, and you know, I was lucky and I

(34:31):
was privileged enough that I was able to find contracts
pretty quickly. That's not always the case, but you know,
be open. I know that sometimes we want to get
sometimes we pigeonhole ourselves into like I want to be
a copywriter. I want to do this. That's not always
an option, right, So be open to try in different
parts of the industry that you might have never thought

(34:53):
about but you might actually love. Right. I didn't. I
never thought I was gonna do events. I love it
like So there's all these different things that just be
open to change, be open to opportunities. Uh. And obviously,
guys you know join ut too, Listen. I have met
so many incredible people through at TOO. I've been able
to get to where I am today because of our

(35:15):
two and the Advertising Federation American ACI Federation. A. I
met friends, uh that I'm going to have for the
rest of my life. I love them with all my heart.
I met Yen, who's the love of my life and
I cancer so uh, you know now obviously exclusive, So

(35:38):
your mileage may vary. You might not meet your future wife,
but I can tell you that the people you will
meet will change your life in this absolutely incredible ways.
From Kay Kranic, who is not as a Bob anymore,
but she was. She was piol to me joining Uh.
You know Ray Chillins who lets us use his podcast

(36:01):
to you for free, for free, and he's an amazing
with an amazing friend and mentor to me. And you know,
like I said, people like you guys, people like Alex
and or might take you know, and Tina and obviously
basically everyone we ever in have pretty much everyone we
interview with this while I was hosting those are there

(36:24):
people who I met through it to and people who
made a huge difference in my life. And I could
not imagine my life. I cannot even imagine my life
would be like if I hadn't taking that chance convinced
Mike to go with me to that event because I
didn't want to go by myself, and you know, just
see what happened. H'm you know, that's what was almost

(36:46):
ten years ago, and I am very happy that I
did it. And yeah, definitely one hundred percent recommend people
join at to you you have to put out your age.
There's no downside to it, honestly, it's a lapsed.

Speaker 3 (36:58):
Yeah, There's something about joining a community and working with
people to make things happen. Absolutely, just yeah, make you
more connected, and yeah, really being.

Speaker 2 (37:08):
Part of a team a.

Speaker 3 (37:10):
Deeper level than the shallow nice to meet you, you
know exactly, job, Yeah, it's more than that.

Speaker 2 (37:18):
I mean that's also fine. But I think once you
become part of the club, you just become part of
part of a family, and these people will do anything
they can to help you. And that's an amazing thing
that this club does.

Speaker 1 (37:31):
That's great. That's great. So it's it safe to say
that you have friends now, Grido.

Speaker 2 (37:34):
No, still that was the forty sure, that's the joke
that started this podcast too, probably, But yeah, I used
to say I didn't have any friends, and I still
don't have any friends, but obviously that's not true. I
made I made some amazing friends in this uh to
this past years as being part of that two in
af and I would not change it for anything in

(37:55):
the world.

Speaker 1 (37:55):
Fantastic.

Speaker 2 (37:57):
Don't tell them I can see them friends.

Speaker 1 (37:59):
Okay, I'll keep it a secret, we'll cut it. I'll
leave it in. But it's just gonna be a thirty
second bleep. Yeah, yeah, very annoying for thirty Yeah a friend.

Speaker 2 (38:15):
So GREATO.

Speaker 1 (38:16):
This has been a fantastic interview. It's been really great
having you back in the studio on the other side
of the seat, and it's been really awesome, you know,
kind of discovering you on a more deeper level than
what we have done on the podcast before, so this
has been great. Thank you so much for joining us.
Oh yeah, and I think I think that's it. I
think we're good.

Speaker 2 (38:36):
Yeah. Thank you so much for having me and I
look forward to what you guys do in the future.

Speaker 1 (38:40):
Awesome, thanks great, thank you, thank you for joining us today.

Speaker 4 (38:45):
The add to Houston amgo's podcast is produced at Radio Lounge.
Ad to Houston is a collaborative collective of young communication
and professionals under we're looking to make a difference in
the industry. If you would like to be coming at migo,
join us at ad the Number two Houston dot com.
You can also follow us on Facebook, Instagram and LinkedIn

(39:07):
at add the Number two Houston.

Speaker 2 (39:11):
Thank you for listening.
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