UK vs US

Here's your Turf’s Up Radio News script, hosted by Sierra Claybourne, comparing landscaping services in the UK vs. the U.S., highlighting current UK trends and what’s top of mind for UK landscapers when servicing clients. It’s formatted in all caps, double spaced, mobile-friendly, and designed to be read comfortably in under 3 minutes.

TURF’S UP RADIO NEWS

HOSTED BY SIERRA CLAYBOURNE

BROUGHT TO YOU BY GREEN INDUSTRY PROS

THIS IS SIERRA CLAYBOURNE WITH TURF’S UP RADIO NEWS,

BROUGHT TO YOU BY GREEN INDUSTRY PROS —

YOUR INSIDE LOOK AT HOW THE GREEN INDUSTRY WORKS AROUND THE WORLD.

IN THE NEWS — LANDSCAPING IN THE UK IS GROWING, AND IT LOOKS A LITTLE DIFFERENT THAN IT DOES IN THE STATES.

WHILE AMERICAN LANDSCAPERS FOCUS HEAVILY ON WEEKLY MAINTENANCE,

THE UK MARKET LEANS MORE TOWARD PROJECT-BASED SERVICES.

THINK GARDEN REDESIGNS, SMALL-SCALE HARDSCAPE INSTALLS,

AND SEASONAL MAINTENANCE OVER FULL-TIME LAWN CARE.

LAWNS IN THE UK TEND TO BE SMALLER,

AND ROBOTIC MOWERS ARE BECOMING MORE COMMONPLACE IN RESIDENTIAL SETTINGS.

MEANWHILE, AMERICAN CREWS USUALLY RELY ON LARGER CREW SIZES, RIDING MOWERS, AND HIGHER-VOLUME ROUTES.

IN THE UK, MANY OPERATORS WORK SOLO OR IN TEAMS OF TWO,

FOCUSING ON QUALITY, CUSTOMIZATION, AND GARDEN DETAIL.

CURRENT TRENDS IN THE UK INCLUDE ECO-FRIENDLY DESIGN, COTTAGE-STYLE GARDENS, AND PERMEABLE SURFACES.

WITH REGULATIONS AROUND WATER RUNOFF AND FLOODING,

UK CUSTOMERS ARE ASKING FOR GRAVEL PATHS, RAIN GARDENS,

AND INSTALLS THAT SUPPORT DRAINAGE WITHOUT LOOKING TOO INDUSTRIAL.

NATIVE PLANTING IS ALSO POPULAR — NOT JUST FOR AESTHETICS,

BUT TO SUPPORT LOCAL POLLINATORS AND REDUCE MAINTENANCE.

VERTICAL GARDENS AND RAINWATER HARVESTING SYSTEMS

ARE BEING INTEGRATED INTO MORE URBAN LANDSCAPE DESIGNS.

AND WITH ENERGY COSTS HIGH, OUTDOOR SPACES THAT DO DOUBLE DUTY —

LIKE PATIOS WITH BUILT-IN STORAGE OR SEATING — ARE GAINING ATTENTION.

WHEN IT COMES TO SERVICING CUSTOMERS, UK LANDSCAPERS SAY EXPECTATIONS ARE HIGH AND SPACE IS TIGHT.

CLIENTS ARE LOOKING FOR PROFESSIONALISM, DETAILED DESIGN PLANS,

AND STRONG COMMUNICATION FROM START TO FINISH.

MANY CUSTOMERS WANT THEIR LANDSCAPER TO ACT AS A PROJECT MANAGER,

COORDINATING ELECTRICIANS, PAVERS, AND FENCING CREWS.

TRUST IS A BIG DEAL —

AND REFERRALS, ONLINE REVIEWS, AND LOCAL REPUTATION

CARRY A LOT OF WEIGHT IN LANDING JOBS.

TO COMPETE, UK PROS ARE FOCUSING ON CUSTOMER EDUCATION, CLEAN WORKSITES,

AND INVESTING IN SMART TOOLS THAT HELP THEM WORK FASTER IN SMALLER SPACES.

FOR MORE INFORMATION ABOUT THESE STORIES AND MORE,

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FOR TURF’S UP RADIO NEWS,

I’M SIERRA CLAYBOURNE REMINDING YOU TO KEEP YOUR HANDS DIRTY.