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January 5, 2023 33 mins

Pooya Abka is the CEO and Co-founder of Intaker, which develops interactive chat solutions for law firms. Pooya’s marketing expertise comes from previous experience as a digital consultant and his various entrepreneurial ventures, including assisting start-ups from the ground up. He earned a bachelor’s degree in engineering from The University of Sheffield and a master of science in management from Imperial College in London.

In this episode…

Sometimes, problems require professional solutions that take more time than people are prepared to sacrifice from their busy lives. The question then becomes: how can businesses adapt to client needs even before making first contact? Can AI help clients find the right business that suits their needs? 

The truth is that AI is very much imbued in every technology we use today. However, in business, AI has become a powerful tool that can help bridge the gap in communication between consumers and producers. In a way, companies can reach more potential customers by leveraging AI technology that improves the base client experience. Business automation processes have the potential to revolutionize client communication as a whole. 

In this episode of The World of Marketing, Tom Foster Jr. welcomes Pooya Abka, CEO and Co-founder of Intaker. They discuss the enormous impact of AI on technological advancements and business solutions, building rapport with clients through different media communication formats, the pros and cons of automation processes, and understanding the client experience. Pooya also shares the best resources for young CEOs and how to effectively learn from the most common business challenges.

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