251 - From Etsy Empire to 7 Figure Coaching Business Without Paid Ads with Dylan Jahraus

This is the ultimate pivot story! Imagine turning away from your 7 figure business, starting a new one from scratch, with zero audience, and growing it to $500k a month in just 5 months - without using paid ads?!

If you’ve ever wondered if it’s really possible to build a wildly successful business on your own, using organic marketing, while juggling life and motherhood, then Dylan’s story is going to blow your mind!

You’re about to meet a woman who not only did just that, but reached half a million dollars revenue per month in her very first five months.

No fancy shortcuts, no massive ad budgets -just clever strategy, grit, and a knack for connecting with the right people.

This week, I’m joined by the incredible Dylan Jahraus. If you haven’t heard of Dylan yet, she’s a powerhouse in the world of e-commerce. After racking up more than $1 million in profit from her Etsy shop,

Dylan pivoted into coaching, helping thousands of other Etsy sellers build and scale their own thriving online stores.

She’s also the creator of an Etsy SEO software helping thousands boost their online shop performance, a devoted mum of two, and - let’s be honest - one of the most insightful women you’ll ever hear from.

Here’s a taste of what we unpacked together:

1. What made Dylan switch from running a product-based Etsy shop to teaching others - and how she made that leap work.

2. How she managed to grow a brand new business to $500K months without ads, and what simple, organic strategies worked best.

3. Why the right clients matter, and exactly how Dylan chooses the people she works with to ensure they’re set for success.

4. What’s different (and surprising!) about building a coaching business, and the biggest lessons she learned along the way - especially about hiring help and protecting her time.

5. How “action creates clarity” became her motto, and why waiting for perfect plans is a fast-track to going nowhere.

There are so many practical gems and real, honest stories in this conversation.

If you’re ready to rethink what’s possible for your business - and dream a little bigger, I know you’re going to love this episode.

Go hit play!

About our Guest:

Dylan Jahraus, a seasoned e-commerce entrepreneur, transitioned from corporate e-commerce to scaling online entrepreneurs. Her Etsy shop surpassed $1M in profit in 6.5 years, later expanding to Amazon and Shopify. In 2022, she launched her Etsy coaching program which quickly enrolled 4,000+ students and scaled to 8 figures in revenue in its first 14 months without ads. Her organic success built a thriving community of 103,000+ YouTube subscribers and a top Etsy podcast, Etsy Seller Success with Dylan Jahraus, with 550,000+ downloads. In 2024, Dylan launched etSEO, an SEO software that served thousands of Etsy sellers within its first 60 days. Beyond business, Dylan is a devoted wife and mother, bringing integrity and resilience to everything she builds.

Connect with Dylan:

Business name & website:

The Ultimate Etsy Course https://dylanjahraus.com/

Instagram: https://www.instagram.com/dylanjahraus/

Youtube Channel:https://www.youtube.com/channel/UCeO8Gmc2B-3G2fgcFnRR4Xw

Podcast: https://podcasts.apple.com/us/podcast/etsy-seller-success-tips-for-starting-growing-and/id1647518076

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