Growing Your Education Business with Integrity
This episode of the Education Business Podcast, hosted by Claire Riley, co-founder of Classroom Secrets, explores the importance of authenticity and integrity in promoting your education business.
Claire discusses the pitfalls of pretending to be someone else in promotional activities, the legal implications of fake reviews, and emphasises the need for personal development if you feel compelled to trick people into buying your product.
She encourages business owners to be transparent, believe in their products, and act with integrity to build a trustworthy and sustainable brand.
The podcast is sponsored by Classroom Secrets.
00:00 Welcome to the Education Business Podcast
00:53 The Pitfalls of Pretending in Business
01:46 Building Integrity and Trust in Your Brand
02:44 Embrace Authenticity for Long-Term Success
03:44 Conclusion and Resources
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