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June 17, 2024 45 mins

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/16-prof-greg-ogrady

 

Today’s episode is a deep dive with Prof Greg O’Grady, a professor of surgery at the University of Auckland who has successfully made the transition from academia to the world of startups.

Greg is the co-founder and CEO of Allimetry. We previously had Hanie Yee, Allimetry's COO, on the show to discuss the nuts and bolts of research commercialization. Building on that discussion, Greg gives us a first-person account of what it was like to make the move, and shares invaluable insights about navigating the unique challenges and opportunities that come with bringing academic innovations to the commercial market.

If you're an academic contemplating a venture into the startup space, this episode is a must-listen!

Our conversation covers:

  • Challenges and strategies for academics transitioning to the startup environment

  • Communicating your vision clearly and persuasively to potential investors.

  • Early market validation to guide product development

  • Finding and defining your company's narrative.

  • Tailoring your messages to meet the specific needs and perspectives of various stakeholders.

  • Techniques to motivate and align your team towards common goals

  • Celebrating wins and maintaining morale within the team.

  • Adopting a quarterly approach to strategy to stay agile and responsive.

  • The benefits and challenges of having a co-founder.

  • Tracking metrics and keeping the team updated with regular progress reports

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