Ep.119 - Most companies say they care. Southwest Exteriors lives it. In this episode of Endless Customers, Alex Winter sits down with Chris Wager, videographer at Southwest Exteriors, to unpack “purposeful humanity” and how a servant’s heart shows up in content, sales, and everyday service. This conversation gets practical. You’ll hear how leading with care, not contracts, turns videos into trust-builders across the entire customer journey. Chris shares how their team uses bio videos and 80% videos at each touchpoint, and how listening to real questions guided their Big 5 content. Results follow when you stay human.
Highlights include:
If you want your content to feel human and help your team close with confidence, this one’s for you.
Subscribe, leave a review, and follow for more straight-shooting conversations about content, sales, and trust.
#EndlessCustomers #SouthwestExteriors #ContentMarketing #SalesEnablement #TrustContent #B2BMarketing #IMPACT #MarketingLeadership #videomarketing
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Betrayal: Weekly
Betrayal Weekly is back for a brand new season. Every Thursday, Betrayal Weekly shares first-hand accounts of broken trust, shocking deceptions, and the trail of destruction they leave behind. Hosted by Andrea Gunning, this weekly ongoing series digs into real-life stories of betrayal and the aftermath. From stories of double lives to dark discoveries, these are cautionary tales and accounts of resilience against all odds. From the producers of the critically acclaimed Betrayal series, Betrayal Weekly drops new episodes every Thursday. Please join our Substack for additional exclusive content, curated book recommendations and community discussions. Sign up FREE by clicking this link Beyond Betrayal Substack. Join our community dedicated to truth, resilience and healing. Your voice matters! Be a part of our Betrayal journey on Substack. And make sure to check out Seasons 1-4 of Betrayal, along with Betrayal Weekly Season 1.