Ep. 83 - In this episode, John Becker tackles one of the biggest challenges businesses face: the friction between sales and marketing. With 96% of professionals citing this as a persistent issue, it’s time to find real solutions. Discover how to create content that attracts and converts the right audience. From leveraging sales calls for content ideas to empowering sales teams with impactful resources, we share insights to help you align your teams and grow your business.
🎙️ Highlights Include:
- Why chasing vanity metrics like views and clicks can hurt your business
- How "Assignment Selling" transforms sales conversations and boosts close rates
- How to bridge the gap between sales and marketing teams
- Actionable tips to create content that speaks directly to customer concerns
🔔 Stay Connected: Don’t forget to like, comment, and subscribe for more strategies to grow your business and attract endless customers!
—————— Check out the full article here 👉 https://www.impactplus.com/blog/results-driven-content-the-secret-to-sales-and-marketing-alignment
Popular Podcasts
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.