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July 8, 2025 1 min

The best-performing ads don’t just talk at people. They speak to people.

And not just one version of them.

Your customers are multi-dimensional. They’re not just a parent, or a founder, or a skincare lover. They’re all of that, and more.

That’s what multi-identity marketing is all about. And it’s changing the game.

In this episode, Sarah Levinger breaks down how to: → Uncover your customer’s layered identities → Pull emotional cues straight from reviews → Turn those cues into high-performing headlines → Blend emotion and data into brand stories that convert

Sarah has spent over a decade mastering the psychology behind why people buy. She’s helped brands build deeper trust, connection, and performance by getting personal.

This episode is a roadmap to smarter creative. If you want ads that hit, not just run, this is for you.

Full episode drops tomorrow. Don’t miss it.

#marketingstrategy #adcreative #performancecreative #performancemarketing #identitymarketing #growthboss #businesspodcast #marketingpodcast #florida #usa 

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Stay connected. 🔗 Instagram: https://www.instagram.com/iamgerrid/   🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/   🔗 Website: https://gerrid.com/   🔗 Podcast Website: https://growthboss.tv/   🔗 Digital Marketing Website: https://fortressgrowth.com/ 

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