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February 18, 2025 36 mins

Barter Black: How Nicole Murphy is Reshaping Business Growth Without Cash

Scaling a business is hard enough—doing it alone makes it even harder. Enter Nicole Murphy, founder of Barter Black, a platform designed to help Black entrepreneurs exchange services, build networks, and grow without financial strain.

In this episode, Nicole shares:

  • How the pandemic led to the creation of Barter Black
  • The game-changing role of customer discovery in refining her platform
  • Why "Stop trying to be the Chief Everything Officer" is the advice every founder needs
  • How bartering can help you preserve cash flow while getting what you need

Nicole’s insights are a wake-up call for solopreneurs trying to do it all alone. If you’re serious about scaling, building wealth, and creating a support system, this episode is a must-listen.

#growyourbusiness #barter 

Next Steps: See Nicole in Strategic Edge: media.feliciafordandco.com/power-moves

Connect with Felicia: www.threads.net/@friendscallmefe

Get Year End Power Moves: https://bit.ly/yearendpowermoves 

Get Your Free Resources: www.feliciafordandco.com/resources 

 

 

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