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September 25, 2024 17 mins

Welcome: Bonnie Taub-Dix, host of the Media Savvy Podcast, welcomes listeners to a new episode focused on effective networking at industry conventions.

Today's Topic: Today’s topic highlights networking at large events like the Food & Nutrition Conference and Expo (FNCE), but the tips we’re talking about here can really apply to any social situation that requires schmoozing — whether it’s a work-related conversation or cocktail parties.  Bonnie shares her personal experiences and offers insights into making meaningful connections, even when it's overwhelming.

Key Highlights:

  1. Before the Event:
  • Business Cards: Importance of having business cards, preferably with a photo to make a memorable impact.
  • Elevator Pitch: Tips on crafting a concise and compelling personal brand slogan.
  • Media Kit: Advice on preparing a simple yet informative media kit to share with potential connections.
  1. Packing Tips:
  • Recommendations for what to pack to ensure you come across as professional and prepared. Includes essentials like notepads, chargers, and appropriate attire.
  1. At the Event:
  • Confidence is Key: Encouragement to approach the event with confidence, which is crucial for making good impressions.
  • Asking Questions: The importance of being curious and engaging genuinely with others, especially media professionals.
  • Navigating the Expo: Strategies for making the most out of walking the expo floor, including taking notes and photos for future stories.
  1. After the Event:
  • Follow Up: The significance of following up with new contacts through personalized messages and proposing next steps.
  • Social Media Engagement: How to use social media to maintain and strengthen connections made during the event.

Conclusion: Bonnie wraps up by emphasizing the exciting and invigorating aspects of networking, despite its challenges. She encourages listeners to view each interaction as a mini-interview and to remain authentic.

Be sure to grab the tip sheet Bonnie mentioned: “Confidence - How to Find Your Voice and Lose Your Insecurity to Build Your Media Business”. Go here: https://bit.ly/BTDMediaMakers 

 

Bonnie’s Resources:

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