All Episodes

May 3, 2024 11 mins

Join our 30 Day Open House Challenge:

https://openhousemastery.myflodesk.com/30daychallenge

Welcome to our latest podcast episode where we delve into the power of focusing on a single lead generator. You'll discover why diversifying your attempts to generate leads through cold calling, mailers, events and networking might not be giving you the desired results. Learn about our host, Michelle's journey in enhancing her real estate business by focusing on open houses and using social media as a tool to drive success. The episode also provides insights into the vital role of connection-building in lead generation, revealing how to transform countless leads into actual clients.

In this episode, Michelle shares her experience of feeling overwhelmed and frustrated by conventional real estate lead generation tactics. She narrates her transition from traditional methods to focusing on open houses. The turning point of her business came when she decided to ditch the sign-in sheets and flyers and chose the power of connection-building, translating to remarkable success.

A real-life example demonstrates the importance of connecting on a personal level with potential clients. Michelle recounts her successful encounter with a couple seeking to downsize their home, and how effectively she used her communication skills to secure valuable real estate business. The story unfolds to reveal a critical underlying theme—building connections to secure sales.

This episode provides an incentive to re-evaluate existing strategies and consider the potential benefits of focusing on a single lead generator—open houses. If you're ready to dive deeper into mastering the art of hosting open houses and want to convert more leads into clients, be sure to check out our Open House Mastery course. This self-paced online course with live components is designed to help you enhance your real estate career and increase your income.

Until next time…

Have a fabulous week…

Book those open houses & come back with an open mind….

xoxo,

Michelle

 

Next Steps:

 

Listing Launch Workshop Live 8/30/24

https://openhousecollective.myflodesk.com/listinglaunchworkshop

 

Open House Mastery | The Course & Community

https://stan.store/openhousecoach

 

Mark as Played
Transcript

Advertise With Us

Popular Podcasts

United States of Kennedy
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Bookmarked by Reese's Book Club

Bookmarked by Reese's Book Club

Welcome to Bookmarked by Reese’s Book Club — the podcast where great stories, bold women, and irresistible conversations collide! Hosted by award-winning journalist Danielle Robay, each week new episodes balance thoughtful literary insight with the fervor of buzzy book trends, pop culture and more. Bookmarked brings together celebrities, tastemakers, influencers and authors from Reese's Book Club and beyond to share stories that transcend the page. Pull up a chair. You’re not just listening — you’re part of the conversation.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.