Ja Yue On Being Commercially Minded as a Paid Social Expert & Tips of Freelancing as a Marketer | EP 1

We’ve done it, our first official Futurist Marketers podcast episode! I interviewed my dear friend Ja Yue on all things paid social, freelancing, dealing with changes in managing paid advertising campaigns, and AI. Plus, the importance of having business acumen (being commercially minded) in today’s world, essentially going beyond a traditional marketer’s role. Enjoy the pod, lots more coming soon 🙏 ⏳ Topics and Timestamps: 00:00 Introduction 00:39 How Me and Ja Met 02:37 Ja’s Journey into Marketing 05:47 All Things Paid Social 10:08 Challenges in Paid Social 16:16 Agency vs. In-House Role 21:40 Tools and Resources for Marketers 24:16 The Importance of Diverse Learning 29:25 Perspectives on AI 32:48 Social Media's Impact 35:30 AI Tools We Use 39:09 Freelancing Insights 43:41 Setting Up a Freelance Business 50:03 Lessons from Freelancing 55:40 The Future of Marketing 📚 Shownotes, Resources and Links

• https://futurist-marketers.pro/
• https://www.linkedin.com/in/jayue/
• https://www.yunojuno.com/
• https://www.linkedin.com/in/george-mack/
• https://www.linkedin.com/company/nest-commerce/
• https://www.linkedin.com/in/tim-keen/
• https://www.linkedin.com/in/abramsjake/
• https://www.youtube.com/@DylanPondir
• https://www.youtube.com/@cassandra4533
• https://www.facebook.com/business/marketing-partners/partner-news/upgrades-to-ads-manager-and-power-editor

#paidsocial #marketingpodcast #metaads