In this episode, we sit down with Nikki Outlaw, founder of Anecho Coffee and one of the fastest-scaling coffee cart businesses on the East Coast. Nikki reveals how she built a 6-figure coffee catering company—from scratch—while raising two kids and navigating a business breakup.
We cover how she went from markets and wedding expos to premium corporate clients like Pinterest, Coinbase, Gap, and Bloomingdale’s, and why she credits her explosive growth to one key mindset shift.
Whether you're a solo mobile barista or running multiple carts, Nikki’s story is a masterclass in scaling without burnout. You’ll learn how to price with confidence, hire a reliable team, and shift from operator to CEO—without sacrificing your personal life.
➡️ Join our Mobile Catering Accelerator: https://www.skool.com/mobile-catering-accelerator/about 📸 Instagram: @FlashquotesHQ 🐦 Twitter: @FlashquotesHQ
⸻
⏱️ Timestamps 00:00 Intro to Nikki and Anecho Coffee
01:44 Why Nikki Stands Out in the Coffee Industry
02:40 Humble Beginnings: Culinary School to Coffee Cart
06:29 From Pop-Ups to Partnerships
08:52 The Big Shift: From Markets to Corporate Events
11:54 Year-by-Year Business Growth Breakdown
13:08 How FlashQuotes Changed Her Business
18:59 Biggest Growing Pain: You Can’t Clone Yourself
24:11 How Nikki Trains and Onboards Her Team
28:31 Going from Barista to Business Owner
30:41 How Nikki Prices Her Premium Service
34:22 Working with Major Brands Like Pinterest & AIG
35:44 Why Instagram Doesn’t Drive Bookings
38:30 Vision for the Future: Expansion and Balance
40:16 Her Final Advice to Mobile Coffee Entrepreneurs
41:42 Advice to Moms Building Businesses
⸻
🔑 Key Points: • Why corporate catering beats weddings (and how to get in) • How to build a team that cares—even if they’re part-time • The mindset shift that took Nikki from barista to business owner • Why instant quotes don’t hurt your bookings (and what they actually do) • How Nikki built trust with major brands—and kept them coming back
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy And Charlamagne Tha God!
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.