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August 6, 2025 63 mins

In Episode 21 of Notorious B2B, Tim and Tas have a pretty light week in B2B...or did we?

First up: Astronomer’s viral Gwyneth Paltrow video. Is it a brilliant crisis PR pivot… or a tone-deaf distraction from a scandal? Then we dive into the loudest voices in B2B attribution and ask the big question: If your software actually solved the problem, wouldn’t every marketer be raving about it?

In this episode:  • HockeyStack’s cold call metrics — legit or LinkedIn theater?  • A jaw-dropping antisemitic comment at a legal AI startup that got the wrong person fired  • “Babe, wanna invest?” – the worst cold DM in LinkedIn history  • Astronomer’s viral ad campaign (and PR backlash)  • Parasocial content, and why it might be the brand strategy you’ve needed  • A founder who says wanting work-life balance is a red flag Join us for some big yikes.     Connect with the hosts: Tim Davidson – linkedin.com/in/tadavidson41 Tas Bober – linkedin.com/in/tasbober  Subscribe for more no-BS breakdowns of the internet's wildest B2B moments.
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