In this episode of Beyond Bold, I sit down with Blake Van Putten, founder and CEO of CISE—the fashion brand behind the viral Protect Black People bags.
We talk about what it really takes to build a fashion brand people care about in 2025—and how CISE grew from a message into a movement. Blake shares how emotion, community, and strategy fuel his work, the ups and downs of going viral, and why real impact will always beat empty marketing.
This is a must-listen if you're building a brand, navigating social media, or trying to connect with your audience in a way that actually matters.
🔗 Connect with Blake:
Have Questions? Send then in for our AMA section
Thank you for listening! Stay connected:
Substack https://kylabolden.substack.com/
Instagram: @kylabolden and @beyondboldpod
TikTok: @kylabolden
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I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
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