How to Build a Fashion Brand That Actually Makes an Impact

In this episode of Beyond Bold, I sit down with Blake Van Putten, founder and CEO of CISE—the fashion brand behind the viral Protect Black People bags.

We talk about what it really takes to build a fashion brand people care about in 2025—and how CISE grew from a message into a movement. Blake shares how emotion, community, and strategy fuel his work, the ups and downs of going viral, and why real impact will always beat empty marketing.

This is a must-listen if you're building a brand, navigating social media, or trying to connect with your audience in a way that actually matters.

🔗 Connect with Blake:

• Website: cise.store
• Instagram: @blakevanputten | @cise.store
• LinkedIn: Blake Van Putten
• Substack: blakevanputten.substack.com

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Stay bold, stay fearless. See you in the next episode!