Startup Branding 101: Expert Tips from Brand Strategist Adriana Guardans-Godo

In this episode of Beyond Bold, I sit down with Adriana Guardans Godo, an expert brand strategist and founder of AGG Communications, to explore the art of building a standout brand. Adriana shares her journey from the fast-paced world of agency life to launching her own business, along with invaluable insights on unlocking, building, and protecting your brand as a startup founder.

We dive into:

• How to craft a compelling "why" that resonates with your audience
• Common mistakes startups make in communicating their mission
• Tips for integrating brand strategy into your culture, hiring, and marketing
• The growing importance of personal branding for founders
• How to balance ambition with sustainable growth

Whether you’re a new founder or looking to refine your brand strategy, this episode is packed with actionable advice to help your startup thrive.

Connect with Adriana:

• Website: adrianaguardansgodo.com
• LinkedIn: Adriana Guardans Godo
• Subscribe to her substack: theresonancereport.substack.com

Have Questions? Send then in for our AMA section

Thanks for tuning in to Beyond Bold! Stay connected:

Follow our blog to stay connected and get early access to podcast info: https://kylabolden.substack.com/

• Follow Kyla:
  • Instagram: @kylabolden and @beyondboldpod
  • TikTok: @kylabolden

Stay bold, stay fearless. See you in the next episode!