What happens when a bold pivot turns near-failure into a $100M+ insights success story?
In this episode, Lenny Murphy sits down with Matt Britton, CEO of Suzy, to talk about reinvention, resilience, and the rise of research tech.
Britton takes us behind the scenes of Suzy’s transformation—from a struggling business to a leader in agile consumer insights. He shares how combining storytelling with data became their secret weapon, why voice and generative AI are set to disrupt the industry, and what brands need to know about the next wave of consumers.
Plus, a sneak peek at his upcoming book, Generation AI, which explores how Gen Alpha will reshape culture, commerce, and communication.
If you’re into leadership stories, innovation in research, or the next generation of AI-driven insights—you’ll want to hear this one.
Resources & Links:
You can reach out to Matt Britton on LinkedIn.
Many thanks to Matt Britton for being our guest.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Special Summer Offer: Exclusively on Apple Podcasts, try our Dateline Premium subscription completely free for one month! With Dateline Premium, you get every episode ad-free plus exclusive bonus content.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.