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December 14, 2023 27 mins

Colleges and universities are always looking to build stronger communities, but as online enrollments grow, finding ways to build them has become a larger challenge.


How do you build an online community in #highered? Enter Evan Hamilton, HubSpot's Director of Community. Evan has years of experience building and managing online communities. He knows what makes communities succeed and what makes them fail.

After attending Evan's presentation on the 5 Reasons Communities Fail at the annual #INBOUND conference this fall, Mickey reached out to have Evan join and guide us through this conversation.

Dive in as Mickey and Evan talk through the dynamics of building a community. They will discuss the role of niche audiences in a community, community ownership and much more!

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Evan Hamilton is the Director of Community at HubSpot, and has over 12 years of experience building and growing online communities. He is a frequent speaker on the topic and, he will be offering a second cohort of his course, Driving Business Impact with Community, in January.


Find Evan online on his site, https://www.evanhamilton.com/ or learn more or register for his upcoming course offered with Maven.


Your host, Mickey Baines, is a Partner at Kennedy & Company. Mickey specializes in the growth of CRM, covering various use cases across the education spectrum. He will be presenting on rebuilding the Student Experience Through the Use of CRM at InsightsEDU in February.



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