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July 30, 2025 35 mins

From Magic to Marketing: Jimi Gibson on Visibility, Branding, and Getting Clients


Most coaches stay broke—not because they suck at coaching, but because they’re invisible.

In this episode, Gregory Bernard Styan speaks with Jimi Gibson, VP of Brand Communication at Thrive Agency and former professional magician. With over 25 years of experience helping brands stand out, Jimi breaks down what it really takes to build authority and attract clients in today’s digital world.

Topics include:

  • Why 90% of coaches fail in year one

  • How to stop blending in with boring content

  • Personal branding that actually works

  • TEDx talks as a trust-building tool

  • LinkedIn strategies that don’t make you sound desperate

  • The Five Finger Method for content clarity

  • How to be consistent without burning out

This isn’t another generic conversation about “posting more.” It’s about building visibility, trust and long-term demand in a crowded market.

Find Jimi Gibson:
LinkedIn: https://www.linkedin.com/in/jimigibson
Website: https://www.thriveagency.com

More insights:
https://coachtrap.co.uk

#coachingbusiness #digitalmarketing #personalbrand #contentmarketing #LinkedInstrategy #buildauthority #visibilitystrategy #TEDxspeaker #marketingtips #coachtrap

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