How do you integrate AI, automation, and cultural brand strategy to drive smarter business growth? In this Future Proofed episode, we sit down with Louis Blaut, founder of Sole Purpose Marketing and former Googler, to explore how AI is transforming consulting, recruiting, and brand identity.
⏱️ Timestamps:
0:00 – Intro: Future Proofing Your Business
1:00 – Louis Blaut’s Journey from AdTech to Consulting
4:30 – The 3 Pillars: Biz Dev, Recruiting, and Brand Strategy
8:45 – Why Outside Consultants See What You Can’t
11:00 – How AI, Data & Automation Are Reshaping Every Industry
13:30 – AI in Recruiting: Efficiency Meets Human in the Loop
15:30 – Prompt Chaining & Agentic AI: Explained
18:10 – Scaling with AI: SMBs vs. Enterprise Use Cases
22:00 – Building “AI-Enabled” Departments
24:00 – Why Mass Layoffs Are Outdated in the AI Era
26:30 – The River Analogy: Are You in the Right Industry Flow?
28:00 – The New Role of Consultants in an AI World
30:00 – How to Connect with Louis & Sole Purpose Marketing
31:30 – Final Thoughts: Automate the Rest
🔗 Connect with
💼 LinkedIn: https://www.linkedin.com/in/louisblaut/
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📌 Subscribe here: http://www.youtube.com/@FutureProofedPodcast
📲 Follow me on social media: www.linkedin.com/in/brentmuller
💬 Let me know your thoughts in the comments!
https://valeogrowth.com/
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