What Even Is a Funnel Anyway?

Funnels. The word alone is enough to make most small business owners feel baffled or bored. If you’ve ever heard phrases like “you need a funnel” and thought, “Great… but what actually is one and do I really need it?” …then this episode is for you.
In this solo episode, I break down what a marketing funnel really is in plain, no-jargon English.
We’ll talk about:
Why funnels aren’t just for big businesses.What they actually do (without the tech overwhelm).Simple, real-life funnel examples for coaches and service providers.The difference between just “posting content” and having a strategy that builds trust and brings in leads consistently.
Plus, I get into how to build your first (or next) funnel without needing complex software or a six-figure ad budget.
And we’re playing Buzzword Bingo with another phrase marketers love to throw around that actually makes sense when you break it down properly.
Mentioned in this episode:
90-Day Visibility Sprint – Let’s Get VisibleA comprehensive guide with 90 unique prompts to boost your visibility across socials, blogs, and email, without the stress.
https://bit.ly/90Prompts
Success AcademyWant more bitesize trainings and templates to simplify your marketing? Join Paul's online membership and start building your business with clarity and confidence.
https://bit.ly/DigitalSuccessAcademy
Listen now and let me know your biggest takeaway over on Instagram (@coachpaulculshaw).
Let’s move you from fuzzy to focused, one funnel at a time.