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May 12, 2025 36 mins

In this quarterly update, we reflect on our business goals from Q1 2025 and share our plans for Q2. We discuss strategies for balancing work with personal life, revenue insights, and upcoming initiatives to grow our photography businesses. Our quarterly goal-setting process has been transformative for maintaining focus and measuring progress. By reviewing achievements every three months, we're able to adjust strategies quickly and celebrate wins while learning from challenges.

Q1 Reflections

Educational collaborations and featured teaching opportunities, growing membership in The Blogging Club, podcast appearances, price adjustments for print products, streamlined client ordering processes, new lead magnets, and balancing business with family commitments.

Wins & Challenges

New marketing roles and partnerships formed, strategic systems refinements, website updates, revenue fluctuations with a strong final month, successful lead magnet launches, improved sales averages and SEO rankings, and managing business during periods of solo parenting.

Q2 Planning

Integrating AI tools to enhance the blogging club, scheduling podcast appearances, developing annual marketing calendars, updating the Keywords Research Course, hiring associate photographers, executing mini sessions with targeted email campaigns, refining inquiry automation systems, and hosting industry networking events.

Resources

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