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June 17, 2025 45 mins

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What happens when a single haircut sparks a movement? In this week’s episode of Making the Moment, we talk to Ava Pearl, the visionary behind Curly Culture and CurlyConLA. From a musician’s pivot to community builder, Ava shares how she launched a powerful in-person experience that celebrates natural beauty, empowers creators, and fosters genuine connection in the curly hair space.

Prepare to revolutionize your approach to events and community, as Ava reveals:

  • Why building a thriving community event was her ultimate goal, surpassing the traditional conference
  • Why inclusive event planning is the cornerstone of a brand’s success
  • How to turn consumer desires into irresistible, buzz-worthy programming for your next event.
  • How to cultivate authentic relationships to attract aligned sponsors & strategic partnerships 
  • How brands can create memorable events influencers can’t wait to attend and share 

If you're eager to learn how to cultivate a vibrant, in-person community and transform your brand's engagement, this episode is your essential guide. 

#MakingTheMoment #ConversateCollective #Curlycon #CurlyCulture #AvaPearl #NaturalHairCommunity #BeautyEvents #CurlyHairLove #BlackWomenInBeauty #InclusiveEvents #EventPlanning #CreatorEvents #SponsorshipStrategy 


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