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February 19, 2025 13 mins

Ever searched for something on Google, found your answer instantly, and never clicked a single link? That’s zero-click marketing in action, and it’s reshaping how businesses approach digital content.

In this episode of Alpha Marketing, we break down:
✅ What zero-click searches are and why they matter
✅ The impact on website traffic and traditional SEO strategies
✅ How businesses can still win in a world where users don’t always click

With more than 50% of Google searches resulting in zero clicks, it's time to rethink your marketing approach. I'll share insights from WolfPack’s own strategy shifts and give you actionable steps to stay ahead.

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