#9 - Not Giving a Fuck: Breaking Free from Societal Expectations

In this fiery and liberating episode, we are diving deep into what it truly means to not give a f*ck—not from a place of apathy, but from radical self-love and authenticity.

We’re calling out societal expectations, those spoken and unspoken rules that dictate how women should live, love, and show up in the world. It’s time to ditch the guilt, reclaim our power, and start living a life that is truly ours.

Joining me today are two incredible women, Celeste DiDona and Bey Carolina, who have boldly broken the rules, rewritten their own stories, and stepped into a life of freedom, authenticity, and joy.

What You’ll Discover in This Episode:

• Redefining not giving a f*ck—it’s not about indifference, it’s about caring deeply for yourself.
• How societal conditioning keeps women stuck in outdated expectations.
• The journey of deconditioning—questioning beliefs, breaking free from the shoulds, and stepping into alignment.
• The power of self-trust and allowing intuition to guide your decisions.
• How perfectionism and people-pleasing keep us small—and how to break free.
• Embracing both light and shadow—true self-love is unconditional.
• Why following your own truth attracts the right people and opportunities.
• Practical rituals for connecting with your intuition, from meditation to somatic practices.

Reflection Questions for You:

1. Where in your life are you still following societal expectations that don’t align with your truth?
2. What would not giving a fck* look like for you if it meant choosing yourself fully?
3. How can you create daily moments of self-connection to tune into your soul’s voice?

It’s time to stop shrinking yourself to fit into a mold that was never meant for you. You are here to shine. 💫

Let’s continue the conversation—share your thoughts and experiences on social media and tag me @kenasiu

Where to find our guests:

Bey Karolina

• Follow on Instagram: @soundslikebey
• Visit her website: https://beyewington.com

Celeste DiDona

• Follow on Instagram: @the_conscious_coach_
• Visit her website: https://www.ccoaching.net

You can find all the podcast details right here: http://midlifebutterfly.ca/podcast

Download the Midlife Butterfly Guide with 5 Radical Practices to Heal, Take Your Power Back & Rise

Follow Kena on Instagram: @kenasiu

Join the Midlife Butterfly Community: http://www.facebook.com/groups/midlifebutterfly

For Coaching, Courses & More Visit Kena's Website: http://midlifebutterfly.ca/workwithme

Request a Free Empowered Call with Kena if you're interested in working with her: https://midlifebutterfly.ca/empoweredsession

Song: Reborn by Alexander Nakarada