“If your beef tastes bland, your farmer might be lying.”
In this episode, Jordan and Kate sit down with Cloe from Parker Pastures—rancher, author of Connected Cowgirl, and unapologetic truth-teller about the food system. Cloe grew up immersed in regenerative agriculture and now ships nutrient-dense meat across the U.S. Her mission? To reconnect people with real food, real land, and the truth behind the labels on your steak.
If you’ve ever questioned the difference between “grass-fed” and “grass-finished,” or wondered whether those grocery store cuts are secretly wrecking your health, this episode is your wake-up call. Cloe breaks down the shady loopholes in meat labeling, why conventional beef is often nutrient-dead, and how industrial farming disconnects us from what actually nourishes us. You’ll learn how to spot truly high-quality meat, why regenerative agriculture isn’t just about cows—but about healing soil, society, and ourselves—and what to ask your farmer before you drop $20 on a steak. This one’s for the rebels raising eyebrows at Costco ground beef and choosing to invest in their health from the inside out.
You’ll Learn:
Timestamps:
[00:00] Introduction
[00:57] Why beef should be 100% grass-fed
[01:44] What “grass-fed” and “grass-finished” really mean
[03:13] Why beef flavor reveals nutrient density
[04:12] How pasture biodiversity boosts meat quality
[05:27] Grain-finishing and inflammation risks
[06:25] Eating high-quality meat on a budget
[08:56] Why food is your best health investment
[11:07] What regenerative farming looks like in action
[13:05] What questions to ask your beef supplier
[14:42] Why beef is the most bioavailable protein
[16:04] The truth about vaccines in cattle
[19:14] Bigger threats in meat beyond vaccines
[20:06] Why store-bought meat looks artificially red
[23:07] Cloe’s journey to running Parker Pastures
[25:00] Why most U.S. beef is grain-fed
[26:38] How grain affects cow health and omega balance
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On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
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