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May 30, 2025 15 mins

Welcome back to Simply Hooked: A Crochet Podcast! In Part 4 of the Scaling Your Crochet Business Mini-Series, we’re diving into one of the most powerful (and often overlooked) strategies for handmade business growth: organic traffic.

Imagine waking up to sales every day—not because you ran an ad, but because people found your crochet patterns, products, or tutorials through Pinterest, Google, or YouTube. That’s the magic of organic traffic, and it’s key to creating a sustainable crochet business.

In this episode, I break down the best strategies for driving organic traffic, including:
🧶 Why Pinterest is the #1 tool for crochet designers and how to use it effectively
🧶 How blogging boosts your Google rankings and brings steady traffic over time
🧶 The trust-building power of YouTube for crochet tutorials and product visibility
🧶 Smart ways to leverage Facebook Groups for engagement without breaking rules
🧶 My go-to method for repurposing content across multiple platforms to maximize reach

Organic traffic takes time, but once it starts working, it becomes a consistent stream of potential customers—without spending a dime on ads. If you’re ready to build a crochet business that thrives long-term, this episode is for you.

For a deeper dive into each of these lessons, check out my new book, Hooked on Growth, which goes into much more detail on scaling!

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🔆⁠⁠⁠More About My Learn to Crochet Course⁠⁠⁠

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🧶⁠⁠Simply Hooked Crochet Patterns⁠⁠

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