In Part 6 of the Scaling Your Crochet Business Mini-Series, we’re diving into one of the most powerful tools you can add to your creative business: your email list.
Social media is fun and flashy, but it’s not always reliable—algorithms change, accounts get hacked, and posts get buried. Your email list? That’s yours. In this episode of Simply Hooked: A Crochet Podcast, I’ll show you why email marketing is one of the smartest moves you can make as a crochet designer, maker, or creative entrepreneur.
You’ll learn:
● Why your email list is your most valuable business asset
● How to create a strong lead magnet (freebie your audience actually wants)
● The role of simple, trust-building sales funnels that naturally lead to purchases
● Practical strategies to nurture your subscribers and turn readers into raving fans
● How email builds connection, consistency, and long-term sales for your crochet or handmade business
If you’re ready to stop relying on social media and start building a sustainable business with a direct line to your audience, this episode will give you the roadmap.
For a deeper dive into each of these lessons, check out my new book, Hooked on Growth, which goes into much more detail on scaling!
RESOURCES & LINKS
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.