001: The Smartest Way to Launch & Scale a Profitable AI and Marketing Agency

🚀 Ready to build a profitable, scalable agency? Learn how to work smarter, not harder, and start your journey today with the Smart Scale System!

Ever wondered how to create a six-figure agency while working just a few hours a day? In this episode, Ben pulls back the curtain on exactly how he did it—using automation, AI, and strategic hiring to build a business that runs itself.

Ben Brand shares his personal journey from feeling stuck in a well-paid but unfulfilling job to launching and scaling a remote agency that gives him both financial freedom and time flexibility. Whether you're in the early stages of planning or ready to take action, this episode will give you the clarity and confidence to move forward.

Connect with Ben Brand:

b23media.com/discovery-call-calendar

Highlights:

• The exact steps I took to launch and scale my agency
• Why most people never get started—and how to overcome it
• The mindset shift that transformed my approach to business
• How to niche down and validate your service offering
• The power of AI and automation in scaling your agency
• Why working smarter beats working harder every time
• How to price and package your services for long-term growth

Episode Timeline:

• 00:00 - Introduction: How I Built a Six-Figure Agency
• 02:15 - Why I Left a Comfortable Job to Start My Own Business
• 05:30 - The Tipping Point: From Idea to First Client
• 08:45 - The Mindset Shift: 90% Business, 10% Strategy
• 12:00 - Overcoming Fear, Overthinking, and Lack of Direction
• 15:20 - How to Niche Down and Find the Right Market
• 19:00 - The Smart Scale Framework: Working Smarter, Not Harder
• 22:30 - Leveraging AI, Automation, and a Remote Team
• 26:15 - Pricing Your Services and Scaling Profitably
• 30:00 - Actionable Steps to Start Your Agency Today
• 34:00 - Final Thoughts: Your Next Steps to Success